Adjusting to the Technology Empowered Consumer and Student « Building Marketi... - 2 views
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John Evans on 02 Nov 093. Your primary consumers-your students-are on mobile devices constantly. What do they see when they visit your website? Your marketing plan needs to include a mobile strategy, beginning with adapting your website for mobile devices. Your students and prospective students shouldn't have to go online with their Mac or PC in order to navigate your site.