Former top dog MySpace watched its usage drop nearly one-third to around 4.9 billion minutes, from 7.2 billion in April 2008. MySpace still scored the number one spot for online video among the top 10, thanks to its users streaming more than 120 million videos from the site for April of this year.
We have seen some major growth in Facebook during the past year, and a subsequent decline in MySpace," Jon Gibs, Nielsen's vice president for online media and agency insights, said in a statement. "Twitter has come on the scene in an explosive way perhaps changing the outlook for the entire space."
Do You Know Anyone Still on MySpace? - 0 views
Is Twitter the next Second Life? - 0 views
Lance Armstrong loves it. Oprah’s all over it. Ashton Kutcher found a million people to follow him on it. Heck, Barack Obama used it to get elected president. So why is Twitter in trouble?
According to David Martin, Vice President of Primary Research at Internet traffic monitor Nielsen Online, the site suffers from a retention problem. From month to month, Nielsen data says, just 40 percent of Twitter’s users return to it.