Lessons for Entrepreneurs from World of Warcraft - ReadWriteStart - 0 views
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Michelle A. Hoyle on 27 Apr 10"According to John Seely Brown, former director of Xerox PARC, massive multiplayer online games demonstrate ways in which groups can manage information and maximize learning. At a recent lecture as part of Stanford University's Entrepreneurial Thought Leaders series, Brown said that World of Warcraft guilds can serve as models for entrepreneurs in understanding how to succeed in a knowledge-based economy. "