Is it better to fit in or stand out? That question has vexed all of us at one time or another, from teenagers to aspiring executives to sociologists. The answer, says Stanford Graduate School of Business professor Amir Goldberg: It depends.

The attention-grabbing tricks that keep an audience watching, even when people are just talking at a camera Hey guys! What's up? It's Julie. And today I want to talk about YouTube voice.

A Linguist Reads the Menu Hardcover, 246 pages | The words we use for everyday foods contain clues to their origins and hint at their ancient travels across the globe as they merge, fuse and sometimes take on different forms altogether.

That's the conclusion of new research from the UK's Cambridge University Press, which has looked at the way we talk about men and women in sport. Analyzing over 160 million words from decades of newspapers, academic papers, tweets and blogs, the study finds men are three times more likely than women to be mentioned in a sporting context, while women are disproportionately described in relation to their marital status, age or appearance.