Make Your Site More Likable with Facebook « Atlanta Jones - 6 views
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awqi zar on 03 Feb 11One of the first steps to making all this work, is to create a Facebook App that will serve as the main unique identifier for your site. All your pages will reference this app's ID to tie them all together. And in addition, anyone you add as an administrator of that app will have the ability to view analytics (what Facebook calls "Insights").