How To Connect Facebook To Twitter - 0 views
Online Reputation Management: The Basics - 0 views
Small business search engine optimization - 0 views
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Great post about the importance of content in a small biz SEO strategy
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anking well in the search engines when prospects are out there searching for the kinds of solutions you provide has become an essential component of the marketing mix... When it comes to simple SEO for your small business remember this math formula - Content+Competition+Customer = Conversion
Time To Manage Your Social Media - 0 views
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We always talk about how budgeting your time for web strategy development is as important if not more important than budgeting money. This is a great post on how you can manage your time most effectively.
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Effective social media management is quickly becoming a key skill in the 21st Century and will help you to be more productive as the way we use the Internet to communicate develops. Here's some simple steps you can take to manage your social media time more effectively:
How to Monitor Your Social Media Presence in 10 Minutes a Day - 0 views
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Great tips on budgeting time for your online reputation management
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Monitoring your business' social media presence is incredibly important. You need to respond to people talking about your brand and understand how people view your company. However, a common concern is that it takes up too much time.
Video SEO Can Change Your Business - 0 views
What the Tools Can Do - 0 views
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When considering the tools of social media and how they relate to your business communications needs, it's important to think about two parts of the equation: possibility + function. These tools open up new ways to communicate, which is great. It also means that you have to consider what the functional goal of that communication means to your need.
Promoting Without Being "That Guy" - 0 views
Why Conversion Rates are Vastly More Important Than Increasing Traffic - 0 views
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Great points to focus on conversion rates rather than traffic.
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The most important point every online business needs to know is this: Conversions (how many people take the desired action - whether that is completing a purchase, gaining potential leads, or increasing a subscriber base) are more important by far than increasing traffic.
How to Create a Winning Content Strategy - 0 views
Google Search Now Supports Microformats and Adds "Rich Snippets" to Search Results - 0 views
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Today at Searchology, Google has launched a search results enhancement called "rich snippets" that uses meta data from web pages (from microformats such as hCard, hCalendar, and RDF) to display additional details (both content and meaning) about pages in the results. This initial launch supports reviews (with sites such as Yelp) and people (with sites such as LinkedIn). They will be adding more sites and categories over time.
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