Daimler and BMW – and, to a lesser extent, Volkswagen, Nissan, Renault and
Ford – are already ahead of the game in recognising that it will now be
sustainable for increasing numbers of single occupancy cars to pour into already
congested cities on a daily basis as they do now.
BMW's alternative powertrain sub-brand, i – due to be launched later this
year – addresses this with a full suite of mobility options, and while Daimler
has not formed a separate division in which to wrap the work it is doing, it is
starting to move well beyond the traditional role of car manufacturer
andretailer.