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"But the biggest divergence was around trust in the media: while respondents in developing countries believed by a margin of 2:1 that personal technology has had a mostly positive effect on trust in the media, those in developed countries thought, by the same margin, that the effect was mostly negative."

Carbon Offsets Work - Will the Mainstream Media Ever Get It

"SHANGHAI, Jun. 4 (SMM) - China has launched pilot applications of rare earth high-Fe aluminum alloy cable in Fujian Province, local media reported. Rare earth high-Fe aluminum alloy cable, self developed by China, has broken US monopoly over the past more than 40 years. "

"Engaging with government: finding new ways to communicate and collaborate - Strategies to counter regulatory uncertainty include working to build better government relationships, becoming more vocal in both industry association and through social media, measuring social impact, helping to set the policy agenda, and better leveraging mobile technologies."

A UK steel glazing specialist has helped to transform an Olympic media hub into one of Greece's foremost retail centres, providing a good example of legacy planning for future Olympic Games.

HO CHI MINH: PetroVietnam is setting up a new company to manage its biofuel production and distribution, according to local media reports. The new company, PetroVietnam Biofuel Joint Stock Co. will have an initial capital of about US$2.7 million. PetroVietnam General Services Joint Stock Corp. (Petrosetco) will hold 51 per cent of the company. PetroVietnam Oil Corp. will hold 29 per cent, Binh Son Refining and Petrochemical Co. Ltd., 15 per cent, and PetroVietnam Finance Joint Stock Corp. (PVFC), five per cent. The new company will produce ethanol from cassava. The output will be blended with gasoline sold at the local petrol pumps to help reduce the country's fossil fuel dependence.

The trendspotters at JWT are predicting: - The mobile device as everything hub: Mobile rules. If you're a marketer, take note, made-for-PC sites don't make the cut for a mobile experience. - Customizable mobile: Apple's iPhone made mobile applications all the rage and other smartphone makers are having to follow suit. JWT says watch for more open mobile systems and an "onslaught" of mobile apps. - Decline of email: If you've tried emailing a teen lately you may have noticed that's considered only slightly less old-school than two tin cans and a string when it comes to communications. Text messaging, social networks like Facebook and Twitter are increasingly preferred by email recipients who are ready to cry uncle under the weight of their inboxes. According to JWT, after a decade of dominance, email will gradually be eclipsed by more efficient, manageable solutions. Hear, hear. - Cloud Computing: Software, storage -- everything we needed in our desktop computers or carried around in our laptops is now in the 'cloud.' Wikipedia calls the cloud a metaphor for the Internet, an explanation that is difficult to convey to new users. I found myself trying to explain this to a friend as I was helping her set up a netbook she received as a Christmas present. She wanted to know: Was it on the computer? On a disk? On a USB drive? I just waved my hands in the air and said 'it's all on the Internet now.' That, plus the appearance of 600 of her holiday photos on an online photo site seemed to convince her. - Social networking for jobseekers: With companies handing out more pink slips than Christmas bonuses in the past month or so, jobseekers who know how to maximize the benefits of such sites as LinkedIn and others will find those social networking skills could come in handy. - Web/TV convergence: This prediction has been paraded out in one form or another for quite a while and no telling if 2009 will be its year. The convergence of entertainment media on one viewing device

Greentech Media has a series of excellent articles today profiling a few companies trying to tap wind energy in a different way than what we see from conventional wind farms. Companies mentioned in the pieces included Magenn Power (read here), Mariah Power (read here) and Southwest Windpower (read here). Another I've written about the in past is WhalePower.

The Singaporean government launched a new Solar Capability Scheme on Tuesday to encourage the private sector to install solar technologies in new building projects, local media reported.

And it still has a long way to go. Today, barely one in five people around the world has access to the internet. Yet around three-quarters of the world's population lives within reach of a mobile network. In the decade ahead, many people, especially in developing countries, will have their first contact with the internet via a mobile phone.

Consumers attach little credibility to companies' environmental and social marketing messages, a study has found, in spite of the millions spent on "greening" the image of carmakers, oil companies and other industries. The study of 20,000 people in 10 countries, released yesterday by Havas Media, showed half of them are willing to pay a 10 per cent premium for sustainably produced goods and services in spite of the pressures of the economic crisis.

China has stopped stockpiling metals, according to reports in the Chinese media. Will this put the cap on the recent strength in base metals prices? The AFP reports that, "China has been building its inventories of metals, including 235,000 tonnes of copper, over recent months, Caijing magazine reported on its website over the weekend, citing Yu Dongming, an official with the state economic planner."