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Javier E

Why the Past 10 Years of American Life Have Been Uniquely Stupid - The Atlantic - 0 views

  • Social scientists have identified at least three major forces that collectively bind together successful democracies: social capital (extensive social networks with high levels of trust), strong institutions, and shared stories.
  • Social media has weakened all three.
  • gradually, social-media users became more comfortable sharing intimate details of their lives with strangers and corporations. As I wrote in a 2019 Atlantic article with Tobias Rose-Stockwell, they became more adept at putting on performances and managing their personal brand—activities that might impress others but that do not deepen friendships in the way that a private phone conversation will.
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  • the stage was set for the major transformation, which began in 2009: the intensification of viral dynamics.
  • Before 2009, Facebook had given users a simple timeline––a never-ending stream of content generated by their friends and connections, with the newest posts at the top and the oldest ones at the bottom
  • That began to change in 2009, when Facebook offered users a way to publicly “like” posts with the click of a button. That same year, Twitter introduced something even more powerful: the “Retweet” button, which allowed users to publicly endorse a post while also sharing it with all of their followers.
  • “Like” and “Share” buttons quickly became standard features of most other platforms.
  • Facebook developed algorithms to bring each user the content most likely to generate a “like” or some other interaction, eventually including the “share” as well.
  • Later research showed that posts that trigger emotions––especially anger at out-groups––are the most likely to be shared.
  • By 2013, social media had become a new game, with dynamics unlike those in 2008. If you were skillful or lucky, you might create a post that would “go viral” and make you “internet famous”
  • If you blundered, you could find yourself buried in hateful comments. Your posts rode to fame or ignominy based on the clicks of thousands of strangers, and you in turn contributed thousands of clicks to the game.
  • This new game encouraged dishonesty and mob dynamics: Users were guided not just by their true preferences but by their past experiences of reward and punishment,
  • As a social psychologist who studies emotion, morality, and politics, I saw this happening too. The newly tweaked platforms were almost perfectly designed to bring out our most moralistic and least reflective selves. The volume of outrage was shocking.
  • It was just this kind of twitchy and explosive spread of anger that James Madison had tried to protect us from as he was drafting the U.S. Constitution.
  • The Framers of the Constitution were excellent social psychologists. They knew that democracy had an Achilles’ heel because it depended on the collective judgment of the people, and democratic communities are subject to “the turbulency and weakness of unruly passions.”
  • The key to designing a sustainable republic, therefore, was to build in mechanisms to slow things down, cool passions, require compromise, and give leaders some insulation from the mania of the moment while still holding them accountable to the people periodically, on Election Day.
  • The tech companies that enhanced virality from 2009 to 2012 brought us deep into Madison’s nightmare.
  • a less quoted yet equally important insight, about democracy’s vulnerability to triviality.
  • Madison notes that people are so prone to factionalism that “where no substantial occasion presents itself, the most frivolous and fanciful distinctions have been sufficient to kindle their unfriendly passions and excite their most violent conflicts.”
  • Social media has both magnified and weaponized the frivolous.
  • It’s not just the waste of time and scarce attention that matters; it’s the continual chipping-away of trust.
  • a democracy depends on widely internalized acceptance of the legitimacy of rules, norms, and institutions.
  • when citizens lose trust in elected leaders, health authorities, the courts, the police, universities, and the integrity of elections, then every decision becomes contested; every election becomes a life-and-death struggle to save the country from the other side
  • The most recent Edelman Trust Barometer (an international measure of citizens’ trust in government, business, media, and nongovernmental organizations) showed stable and competent autocracies (China and the United Arab Emirates) at the top of the list, while contentious democracies such as the United States, the United Kingdom, Spain, and South Korea scored near the bottom (albeit above Russia).
  • The literature is complex—some studies show benefits, particularly in less developed democracies—but the review found that, on balance, social media amplifies political polarization; foments populism, especially right-wing populism; and is associated with the spread of misinformation.
  • When people lose trust in institutions, they lose trust in the stories told by those institutions. That’s particularly true of the institutions entrusted with the education of children.
  • Facebook and Twitter make it possible for parents to become outraged every day over a new snippet from their children’s history lessons––and math lessons and literature selections, and any new pedagogical shifts anywhere in the country
  • The motives of teachers and administrators come into question, and overreaching laws or curricular reforms sometimes follow, dumbing down education and reducing trust in it further.
  • young people educated in the post-Babel era are less likely to arrive at a coherent story of who we are as a people, and less likely to share any such story with those who attended different schools or who were educated in a different decade.
  • former CIA analyst Martin Gurri predicted these fracturing effects in his 2014 book, The Revolt of the Public. Gurri’s analysis focused on the authority-subverting effects of information’s exponential growth, beginning with the internet in the 1990s. Writing nearly a decade ago, Gurri could already see the power of social media as a universal solvent, breaking down bonds and weakening institutions everywhere it reached.
  • he notes a constructive feature of the pre-digital era: a single “mass audience,” all consuming the same content, as if they were all looking into the same gigantic mirror at the reflection of their own society. I
  • The digital revolution has shattered that mirror, and now the public inhabits those broken pieces of glass. So the public isn’t one thing; it’s highly fragmented, and it’s basically mutually hostile
  • Facebook, Twitter, YouTube, and a few other large platforms unwittingly dissolved the mortar of trust, belief in institutions, and shared stories that had held a large and diverse secular democracy together.
  • I think we can date the fall of the tower to the years between 2011 (Gurri’s focal year of “nihilistic” protests) and 2015, a year marked by the “great awokening” on the left and the ascendancy of Donald Trump on the right.
  • Twitter can overpower all the newspapers in the country, and stories cannot be shared (or at least trusted) across more than a few adjacent fragments—so truth cannot achieve widespread adherence.
  • fter Babel, nothing really means anything anymore––at least not in a way that is durable and on which people widely agree.
  • Politics After Babel
  • “Politics is the art of the possible,” the German statesman Otto von Bismarck said in 1867. In a post-Babel democracy, not much may be possible.
  • The ideological distance between the two parties began increasing faster in the 1990s. Fox News and the 1994 “Republican Revolution” converted the GOP into a more combative party.
  • So cross-party relationships were already strained before 2009. But the enhanced virality of social media thereafter made it more hazardous to be seen fraternizing with the enemy or even failing to attack the enemy with sufficient vigor.
  • What changed in the 2010s? Let’s revisit that Twitter engineer’s metaphor of handing a loaded gun to a 4-year-old. A mean tweet doesn’t kill anyone; it is an attempt to shame or punish someone publicly while broadcasting one’s own virtue, brilliance, or tribal loyalties. It’s more a dart than a bullet
  • from 2009 to 2012, Facebook and Twitter passed out roughly 1 billion dart guns globally. We’ve been shooting one another ever since.
  • “devoted conservatives,” comprised 6 percent of the U.S. population.
  • the warped “accountability” of social media has also brought injustice—and political dysfunction—in three ways.
  • First, the dart guns of social media give more power to trolls and provocateurs while silencing good citizens.
  • a small subset of people on social-media platforms are highly concerned with gaining status and are willing to use aggression to do so.
  • Across eight studies, Bor and Petersen found that being online did not make most people more aggressive or hostile; rather, it allowed a small number of aggressive people to attack a much larger set of victims. Even a small number of jerks were able to dominate discussion forums,
  • Additional research finds that women and Black people are harassed disproportionately, so the digital public square is less welcoming to their voices.
  • Second, the dart guns of social media give more power and voice to the political extremes while reducing the power and voice of the moderate majority.
  • The “Hidden Tribes” study, by the pro-democracy group More in Common, surveyed 8,000 Americans in 2017 and 2018 and identified seven groups that shared beliefs and behaviors.
  • Social media has given voice to some people who had little previously, and it has made it easier to hold powerful people accountable for their misdeeds
  • The group furthest to the left, the “progressive activists,” comprised 8 percent of the population. The progressive activists were by far the most prolific group on social media: 70 percent had shared political content over the previous year. The devoted conservatives followed, at 56 percent.
  • These two extreme groups are similar in surprising ways. They are the whitest and richest of the seven groups, which suggests that America is being torn apart by a battle between two subsets of the elite who are not representative of the broader society.
  • they are the two groups that show the greatest homogeneity in their moral and political attitudes.
  • likely a result of thought-policing on social media:
  • political extremists don’t just shoot darts at their enemies; they spend a lot of their ammunition targeting dissenters or nuanced thinkers on their own team.
  • Finally, by giving everyone a dart gun, social media deputizes everyone to administer justice with no due process. Platforms like Twitter devolve into the Wild West, with no accountability for vigilantes.
  • Enhanced-virality platforms thereby facilitate massive collective punishment for small or imagined offenses, with real-world consequences, including innocent people losing their jobs and being shamed into suicide
  • we don’t get justice and inclusion; we get a society that ignores context, proportionality, mercy, and truth.
  • Since the tower fell, debates of all kinds have grown more and more confused. The most pervasive obstacle to good thinking is confirmation bias, which refers to the human tendency to search only for evidence that confirms our preferred beliefs
  • search engines were supercharging confirmation bias, making it far easier for people to find evidence for absurd beliefs and conspiracy theorie
  • The most reliable cure for confirmation bias is interaction with people who don’t share your beliefs. They confront you with counterevidence and counterargument.
  • In his book The Constitution of Knowledge, Jonathan Rauch describes the historical breakthrough in which Western societies developed an “epistemic operating system”—that is, a set of institutions for generating knowledge from the interactions of biased and cognitively flawed individuals
  • English law developed the adversarial system so that biased advocates could present both sides of a case to an impartial jury.
  • Newspapers full of lies evolved into professional journalistic enterprises, with norms that required seeking out multiple sides of a story, followed by editorial review, followed by fact-checking.
  • Universities evolved from cloistered medieval institutions into research powerhouses, creating a structure in which scholars put forth evidence-backed claims with the knowledge that other scholars around the world would be motivated to gain prestige by finding contrary evidence.
  • Part of America’s greatness in the 20th century came from having developed the most capable, vibrant, and productive network of knowledge-producing institutions in all of human history
  • But this arrangement, Rauch notes, “is not self-maintaining; it relies on an array of sometimes delicate social settings and understandings, and those need to be understood, affirmed, and protected.”
  • This, I believe, is what happened to many of America’s key institutions in the mid-to-late 2010s. They got stupider en masse because social media instilled in their members a chronic fear of getting darted
  • it was so pervasive that it established new behavioral norms backed by new policies seemingly overnight
  • Participants in our key institutions began self-censoring to an unhealthy degree, holding back critiques of policies and ideas—even those presented in class by their students—that they believed to be ill-supported or wrong.
  • The stupefying process plays out differently on the right and the left because their activist wings subscribe to different narratives with different sacred values.
  • The “Hidden Tribes” study tells us that the “devoted conservatives” score highest on beliefs related to authoritarianism. They share a narrative in which America is eternally under threat from enemies outside and subversives within; they see life as a battle between patriots and traitors.
  • they are psychologically different from the larger group of “traditional conservatives” (19 percent of the population), who emphasize order, decorum, and slow rather than radical change.
  • The traditional punishment for treason is death, hence the battle cry on January 6: “Hang Mike Pence.”
  • Right-wing death threats, many delivered by anonymous accounts, are proving effective in cowing traditional conservatives
  • The wave of threats delivered to dissenting Republican members of Congress has similarly pushed many of the remaining moderates to quit or go silent, giving us a party ever more divorced from the conservative tradition, constitutional responsibility, and reality.
  • The stupidity on the right is most visible in the many conspiracy theories spreading across right-wing media and now into Congress.
  • The Democrats have also been hit hard by structural stupidity, though in a different way. In the Democratic Party, the struggle between the progressive wing and the more moderate factions is open and ongoing, and often the moderates win.
  • The problem is that the left controls the commanding heights of the culture: universities, news organizations, Hollywood, art museums, advertising, much of Silicon Valley, and the teachers’ unions and teaching colleges that shape K–12 education. And in many of those institutions, dissent has been stifled:
  • Liberals in the late 20th century shared a belief that the sociologist Christian Smith called the “liberal progress” narrative, in which America used to be horrifically unjust and repressive, but, thanks to the struggles of activists and heroes, has made (and continues to make) progress toward realizing the noble promise of its founding.
  • It is also the view of the “traditional liberals” in the “Hidden Tribes” study (11 percent of the population), who have strong humanitarian values, are older than average, and are largely the people leading America’s cultural and intellectual institutions.
  • when the newly viralized social-media platforms gave everyone a dart gun, it was younger progressive activists who did the most shooting, and they aimed a disproportionate number of their darts at these older liberal leaders.
  • Confused and fearful, the leaders rarely challenged the activists or their nonliberal narrative in which life at every institution is an eternal battle among identity groups over a zero-sum pie, and the people on top got there by oppressing the people on the bottom. This new narrative is rigidly egalitarian––focused on equality of outcomes, not of rights or opportunities. It is unconcerned with individual rights.
  • The universal charge against people who disagree with this narrative is not “traitor”; it is “racist,” “transphobe,” “Karen,” or some related scarlet letter marking the perpetrator as one who hates or harms a marginalized group.
  • The punishment that feels right for such crimes is not execution; it is public shaming and social death.
  • anyone on Twitter had already seen dozens of examples teaching the basic lesson: Don’t question your own side’s beliefs, policies, or actions. And when traditional liberals go silent, as so many did in the summer of 2020, the progressive activists’ more radical narrative takes over as the governing narrative of an organization.
  • This is why so many epistemic institutions seemed to “go woke” in rapid succession that year and the next, beginning with a wave of controversies and resignations at The New York Times and other newspapers, and continuing on to social-justice pronouncements by groups of doctors and medical associations
  • The problem is structural. Thanks to enhanced-virality social media, dissent is punished within many of our institutions, which means that bad ideas get elevated into official policy.
  • In a 2018 interview, Steve Bannon, the former adviser to Donald Trump, said that the way to deal with the media is “to flood the zone with shit.” He was describing the “firehose of falsehood” tactic pioneered by Russian disinformation programs to keep Americans confused, disoriented, and angry.
  • artificial intelligence is close to enabling the limitless spread of highly believable disinformation. The AI program GPT-3 is already so good that you can give it a topic and a tone and it will spit out as many essays as you like, typically with perfect grammar and a surprising level of coherence.
  • Renée DiResta, the research manager at the Stanford Internet Observatory, explained that spreading falsehoods—whether through text, images, or deep-fake videos—will quickly become inconceivably easy. (She co-wrote the essay with GPT-3.)
  • American factions won’t be the only ones using AI and social media to generate attack content; our adversaries will too.
  • In the 20th century, America’s shared identity as the country leading the fight to make the world safe for democracy was a strong force that helped keep the culture and the polity together.
  • In the 21st century, America’s tech companies have rewired the world and created products that now appear to be corrosive to democracy, obstacles to shared understanding, and destroyers of the modern tower.
  • What changes are needed?
  • I can suggest three categories of reforms––three goals that must be achieved if democracy is to remain viable in the post-Babel era.
  • We must harden democratic institutions so that they can withstand chronic anger and mistrust, reform social media so that it becomes less socially corrosive, and better prepare the next generation for democratic citizenship in this new age.
  • Harden Democratic Institutions
  • we must reform key institutions so that they can continue to function even if levels of anger, misinformation, and violence increase far above those we have today.
  • Reforms should reduce the outsize influence of angry extremists and make legislators more responsive to the average voter in their district.
  • One example of such a reform is to end closed party primaries, replacing them with a single, nonpartisan, open primary from which the top several candidates advance to a general election that also uses ranked-choice voting
  • A second way to harden democratic institutions is to reduce the power of either political party to game the system in its favor, for example by drawing its preferred electoral districts or selecting the officials who will supervise elections
  • These jobs should all be done in a nonpartisan way.
  • Reform Social Media
  • Social media’s empowerment of the far left, the far right, domestic trolls, and foreign agents is creating a system that looks less like democracy and more like rule by the most aggressive.
  • it is within our power to reduce social media’s ability to dissolve trust and foment structural stupidity. Reforms should limit the platforms’ amplification of the aggressive fringes while giving more voice to what More in Common calls “the exhausted majority.”
  • the main problem with social media is not that some people post fake or toxic stuff; it’s that fake and outrage-inducing content can now attain a level of reach and influence that was not possible before
  • Perhaps the biggest single change that would reduce the toxicity of existing platforms would be user verification as a precondition for gaining the algorithmic amplification that social media offers.
  • One of the first orders of business should be compelling the platforms to share their data and their algorithms with academic researchers.
  • Prepare the Next Generation
  • Childhood has become more tightly circumscribed in recent generations––with less opportunity for free, unstructured play; less unsupervised time outside; more time online. Whatever else the effects of these shifts, they have likely impeded the development of abilities needed for effective self-governance for many young adults
  • Depression makes people less likely to want to engage with new people, ideas, and experiences. Anxiety makes new things seem more threatening. As these conditions have risen and as the lessons on nuanced social behavior learned through free play have been delayed, tolerance for diverse viewpoints and the ability to work out disputes have diminished among many young people
  • Students did not just say that they disagreed with visiting speakers; some said that those lectures would be dangerous, emotionally devastating, a form of violence. Because rates of teen depression and anxiety have continued to rise into the 2020s, we should expect these views to continue in the generations to follow, and indeed to become more severe.
  • The most important change we can make to reduce the damaging effects of social media on children is to delay entry until they have passed through puberty.
  • The age should be raised to at least 16, and companies should be held responsible for enforcing it.
  • et them out to play. Stop starving children of the experiences they most need to become good citizens: free play in mixed-age groups of children with minimal adult supervision
  • while social media has eroded the art of association throughout society, it may be leaving its deepest and most enduring marks on adolescents. A surge in rates of anxiety, depression, and self-harm among American teens began suddenly in the early 2010s. (The same thing happened to Canadian and British teens, at the same time.) The cause is not known, but the timing points to social media as a substantial contributor—the surge began just as the large majority of American teens became daily users of the major platforms.
  • What would it be like to live in Babel in the days after its destruction? We know. It is a time of confusion and loss. But it is also a time to reflect, listen, and build.
  • In recent years, Americans have started hundreds of groups and organizations dedicated to building trust and friendship across the political divide, including BridgeUSA, Braver Angels (on whose board I serve), and many others listed at BridgeAlliance.us. We cannot expect Congress and the tech companies to save us. We must change ourselves and our communities.
  • when we look away from our dysfunctional federal government, disconnect from social media, and talk with our neighbors directly, things seem more hopeful. Most Americans in the More in Common report are members of the “exhausted majority,” which is tired of the fighting and is willing to listen to the other side and compromise. Most Americans now see that social media is having a negative impact on the country, and are becoming more aware of its damaging effects on children.
Javier E

The Tech Industry's Psychological War on Kids - Member Feature Stories - Medium - 0 views

  • she cried, “They took my f***ing phone!” Attempting to engage Kelly in conversation, I asked her what she liked about her phone and social media. “They make me happy,” she replied.
  • Even though they were loving and involved parents, Kelly’s mom couldn’t help feeling that they’d failed their daughter and must have done something terribly wrong that led to her problems.
  • My practice as a child and adolescent psychologist is filled with families like Kelly’s. These parents say their kids’ extreme overuse of phones, video games, and social media is the most difficult parenting issue they face — and, in many cases, is tearing the family apart.
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  • What none of these parents understand is that their children’s and teens’ destructive obsession with technology is the predictable consequence of a virtually unrecognized merger between the tech industry and psychology.
  • Dr. B.J. Fogg, is a psychologist and the father of persuasive technology, a discipline in which digital machines and apps — including smartphones, social media, and video games — are configured to alter human thoughts and behaviors. As the lab’s website boldly proclaims: “Machines designed to change humans.”
  • These parents have no idea that lurking behind their kids’ screens and phones are a multitude of psychologists, neuroscientists, and social science experts who use their knowledge of psychological vulnerabilities to devise products that capture kids’ attention for the sake of industry profit.
  • psychology — a discipline that we associate with healing — is now being used as a weapon against children.
  • This alliance pairs the consumer tech industry’s immense wealth with the most sophisticated psychological research, making it possible to develop social media, video games, and phones with drug-like power to seduce young users.
  • Likewise, social media companies use persuasive design to prey on the age-appropriate desire for preteen and teen kids, especially girls, to be socially successful. This drive is built into our DNA, since real-world relational skills have fostered human evolution.
  • Called “the millionaire maker,” Fogg has groomed former students who have used his methods to develop technologies that now consume kids’ lives. As he recently touted on his personal website, “My students often do groundbreaking projects, and they continue having impact in the real world after they leave Stanford… For example, Instagram has influenced the behavior of over 800 million people. The co-founder was a student of mine.”
  • Persuasive technology (also called persuasive design) works by deliberately creating digital environments that users feel fulfill their basic human drives — to be social or obtain goals — better than real-world alternatives.
  • Kids spend countless hours in social media and video game environments in pursuit of likes, “friends,” game points, and levels — because it’s stimulating, they believe that this makes them happy and successful, and they find it easier than doing the difficult but developmentally important activities of childhood.
  • While persuasion techniques work well on adults, they are particularly effective at influencing the still-maturing child and teen brain.
  • “Video games, better than anything else in our culture, deliver rewards to people, especially teenage boys,” says Fogg. “Teenage boys are wired to seek competency. To master our world and get better at stuff. Video games, in dishing out rewards, can convey to people that their competency is growing, you can get better at something second by second.”
  • it’s persuasive design that’s helped convince this generation of boys they are gaining “competency” by spending countless hours on game sites, when the sad reality is they are locked away in their rooms gaming, ignoring school, and not developing the real-world competencies that colleges and employers demand.
  • Persuasive technologies work because of their apparent triggering of the release of dopamine, a powerful neurotransmitter involved in reward, attention, and addiction.
  • As she says, “If you don’t get 100 ‘likes,’ you make other people share it so you get 100…. Or else you just get upset. Everyone wants to get the most ‘likes.’ It’s like a popularity contest.”
  • there are costs to Casey’s phone obsession, noting that the “girl’s phone, be it Facebook, Instagram or iMessage, is constantly pulling her away from her homework, sleep, or conversations with her family.
  • Casey says she wishes she could put her phone down. But she can’t. “I’ll wake up in the morning and go on Facebook just… because,” she says. “It’s not like I want to or I don’t. I just go on it. I’m, like, forced to. I don’t know why. I need to. Facebook takes up my whole life.”
  • B.J. Fogg may not be a household name, but Fortune Magazine calls him a “New Guru You Should Know,” and his research is driving a worldwide legion of user experience (UX) designers who utilize and expand upon his models of persuasive design.
  • “No one has perhaps been as influential on the current generation of user experience (UX) designers as Stanford researcher B.J. Fogg.”
  • the core of UX research is about using psychology to take advantage of our human vulnerabilities.
  • As Fogg is quoted in Kosner’s Forbes article, “Facebook, Twitter, Google, you name it, these companies have been using computers to influence our behavior.” However, the driving force behind behavior change isn’t computers. “The missing link isn’t the technology, it’s psychology,” says Fogg.
  • UX researchers not only follow Fogg’s design model, but also his apparent tendency to overlook the broader implications of persuasive design. They focus on the task at hand, building digital machines and apps that better demand users’ attention, compel users to return again and again, and grow businesses’ bottom line.
  • the “Fogg Behavior Model” is a well-tested method to change behavior and, in its simplified form, involves three primary factors: motivation, ability, and triggers.
  • “We can now create machines that can change what people think and what people do, and the machines can do that autonomously.”
  • Regarding ability, Fogg suggests that digital products should be made so that users don’t have to “think hard.” Hence, social networks are designed for ease of use
  • Finally, Fogg says that potential users need to be triggered to use a site. This is accomplished by a myriad of digital tricks, including the sending of incessant notifications
  • moral questions about the impact of turning persuasive techniques on children and teens are not being asked. For example, should the fear of social rejection be used to compel kids to compulsively use social media? Is it okay to lure kids away from school tasks that demand a strong mental effort so they can spend their lives on social networks or playing video games that don’t make them think much at all?
  • Describing how his formula is effective at getting people to use a social network, the psychologist says in an academic paper that a key motivator is users’ desire for “social acceptance,” although he says an even more powerful motivator is the desire “to avoid being socially rejected.”
  • the startup Dopamine Labs boasts about its use of persuasive techniques to increase profits: “Connect your app to our Persuasive AI [Artificial Intelligence] and lift your engagement and revenue up to 30% by giving your users our perfect bursts of dopamine,” and “A burst of Dopamine doesn’t just feel good: it’s proven to re-wire user behavior and habits.”
  • Ramsay Brown, the founder of Dopamine Labs, says in a KQED Science article, “We have now developed a rigorous technology of the human mind, and that is both exciting and terrifying. We have the ability to twiddle some knobs in a machine learning dashboard we build, and around the world hundreds of thousands of people are going to quietly change their behavior in ways that, unbeknownst to them, feel second-nature but are really by design.”
  • Programmers call this “brain hacking,” as it compels users to spend more time on sites even though they mistakenly believe it’s strictly due to their own conscious choices.
  • Banks of computers employ AI to “learn” which of a countless number of persuasive design elements will keep users hooked
  • A persuasion profile of a particular user’s unique vulnerabilities is developed in real time and exploited to keep users on the site and make them return again and again for longer periods of time. This drives up profits for consumer internet companies whose revenue is based on how much their products are used.
  • “The leaders of Internet companies face an interesting, if also morally questionable, imperative: either they hijack neuroscience to gain market share and make large profits, or they let competitors do that and run away with the market.”
  • Social media and video game companies believe they are compelled to use persuasive technology in the arms race for attention, profits, and survival.
  • Children’s well-being is not part of the decision calculus.
  • one breakthrough occurred in 2017 when Facebook documents were leaked to The Australian. The internal report crafted by Facebook executives showed the social network boasting to advertisers that by monitoring posts, interactions, and photos in real time, the network is able to track when teens feel “insecure,” “worthless,” “stressed,” “useless” and a “failure.”
  • The report also bragged about Facebook’s ability to micro-target ads down to “moments when young people need a confidence boost.”
  • These design techniques provide tech corporations a window into kids’ hearts and minds to measure their particular vulnerabilities, which can then be used to control their behavior as consumers. This isn’t some strange future… this is now.
  • The official tech industry line is that persuasive technologies are used to make products more engaging and enjoyable. But the revelations of industry insiders can reveal darker motives.
  • Revealing the hard science behind persuasive technology, Hopson says, “This is not to say that players are the same as rats, but that there are general rules of learning which apply equally to both.”
  • After penning the paper, Hopson was hired by Microsoft, where he helped lead the development of the Xbox Live, Microsoft’s online gaming system
  • “If game designers are going to pull a person away from every other voluntary social activity or hobby or pastime, they’re going to have to engage that person at a very deep level in every possible way they can.”
  • This is the dominant effect of persuasive design today: building video games and social media products so compelling that they pull users away from the real world to spend their lives in for-profit domains.
  • Persuasive technologies are reshaping childhood, luring kids away from family and schoolwork to spend more and more of their lives sitting before screens and phones.
  • “Since we’ve figured to some extent how these pieces of the brain that handle addiction are working, people have figured out how to juice them further and how to bake that information into apps.”
  • Today, persuasive design is likely distracting adults from driving safely, productive work, and engaging with their own children — all matters which need urgent attention
  • Still, because the child and adolescent brain is more easily controlled than the adult mind, the use of persuasive design is having a much more hurtful impact on kids.
  • But to engage in a pursuit at the expense of important real-world activities is a core element of addiction.
  • younger U.S. children now spend 5 ½ hours each day with entertainment technologies, including video games, social media, and online videos.
  • Even more, the average teen now spends an incredible 8 hours each day playing with screens and phones
  • U.S. kids only spend 16 minutes each day using the computer at home for school.
  • Quietly, using screens and phones for entertainment has become the dominant activity of childhood.
  • Younger kids spend more time engaging with entertainment screens than they do in school
  • teens spend even more time playing with screens and phones than they do sleeping
  • kids are so taken with their phones and other devices that they have turned their backs to the world around them.
  • many children are missing out on real-life engagement with family and school — the two cornerstones of childhood that lead them to grow up happy and successful
  • persuasive technologies are pulling kids into often toxic digital environments
  • A too frequent experience for many is being cyberbullied, which increases their risk of skipping school and considering suicide.
  • And there is growing recognition of the negative impact of FOMO, or the fear of missing out, as kids spend their social media lives watching a parade of peers who look to be having a great time without them, feeding their feelings of loneliness and being less than.
  • The combined effects of the displacement of vital childhood activities and exposure to unhealthy online environments is wrecking a generation.
  • as the typical age when kids get their first smartphone has fallen to 10, it’s no surprise to see serious psychiatric problems — once the domain of teens — now enveloping young kids
  • Self-inflicted injuries, such as cutting, that are serious enough to require treatment in an emergency room, have increased dramatically in 10- to 14-year-old girls, up 19% per year since 2009.
  • While girls are pulled onto smartphones and social media, boys are more likely to be seduced into the world of video gaming, often at the expense of a focus on school
  • it’s no surprise to see this generation of boys struggling to make it to college: a full 57% of college admissions are granted to young women compared with only 43% to young men.
  • Economists working with the National Bureau of Economic Research recently demonstrated how many young U.S. men are choosing to play video games rather than join the workforce.
  • The destructive forces of psychology deployed by the tech industry are making a greater impact on kids than the positive uses of psychology by mental health providers and child advocates. Put plainly, the science of psychology is hurting kids more than helping them.
  • Hope for this wired generation has seemed dim until recently, when a surprising group has come forward to criticize the tech industry’s use of psychological manipulation: tech executives
  • Tristan Harris, formerly a design ethicist at Google, has led the way by unmasking the industry’s use of persuasive design. Interviewed in The Economist’s 1843 magazine, he says, “The job of these companies is to hook people, and they do that by hijacking our psychological vulnerabilities.”
  • Marc Benioff, CEO of the cloud computing company Salesforce, is one of the voices calling for the regulation of social media companies because of their potential to addict children. He says that just as the cigarette industry has been regulated, so too should social media companies. “I think that, for sure, technology has addictive qualities that we have to address, and that product designers are working to make those products more addictive, and we need to rein that back as much as possible,”
  • “If there’s an unfair advantage or things that are out there that are not understood by parents, then the government’s got to come forward and illuminate that.”
  • Since millions of parents, for example the parents of my patient Kelly, have absolutely no idea that devices are used to hijack their children’s minds and lives, regulation of such practices is the right thing to do.
  • Another improbable group to speak out on behalf of children is tech investors.
  • How has the consumer tech industry responded to these calls for change? By going even lower.
  • Facebook recently launched Messenger Kids, a social media app that will reach kids as young as five years old. Suggestive that harmful persuasive design is now honing in on very young children is the declaration of Messenger Kids Art Director, Shiu Pei Luu, “We want to help foster communication [on Facebook] and make that the most exciting thing you want to be doing.”
  • the American Psychological Association (APA) — which is tasked with protecting children and families from harmful psychological practices — has been essentially silent on the matter
  • APA Ethical Standards require the profession to make efforts to correct the “misuse” of the work of psychologists, which would include the application of B.J. Fogg’s persuasive technologies to influence children against their best interests
  • Manipulating children for profit without their own or parents’ consent, and driving kids to spend more time on devices that contribute to emotional and academic problems is the embodiment of unethical psychological practice.
  • “Never before in history have basically 50 mostly men, mostly 20–35, mostly white engineer designer types within 50 miles of where we are right now [Silicon Valley], had control of what a billion people think and do.”
  • Some may argue that it’s the parents’ responsibility to protect their children from tech industry deception. However, parents have no idea of the powerful forces aligned against them, nor do they know how technologies are developed with drug-like effects to capture kids’ minds
  • Others will claim that nothing should be done because the intention behind persuasive design is to build better products, not manipulate kids
  • similar circumstances exist in the cigarette industry, as tobacco companies have as their intention profiting from the sale of their product, not hurting children. Nonetheless, because cigarettes and persuasive design predictably harm children, actions should be taken to protect kids from their effects.
  • in a 1998 academic paper, Fogg describes what should happen if things go wrong, saying, if persuasive technologies are “deemed harmful or questionable in some regard, a researcher should then either take social action or advocate that others do so.”
  • I suggest turning to President John F. Kennedy’s prescient guidance: He said that technology “has no conscience of its own. Whether it will become a force for good or ill depends on man.”
  • The APA should begin by demanding that the tech industry’s behavioral manipulation techniques be brought out of the shadows and exposed to the light of public awareness
  • Changes should be made in the APA’s Ethics Code to specifically prevent psychologists from manipulating children using digital machines, especially if such influence is known to pose risks to their well-being.
  • Moreover, the APA should follow its Ethical Standards by making strong efforts to correct the misuse of psychological persuasion by the tech industry and by user experience designers outside the field of psychology.
  • It should join with tech executives who are demanding that persuasive design in kids’ tech products be regulated
  • The APA also should make its powerful voice heard amongst the growing chorus calling out tech companies that intentionally exploit children’s vulnerabilities.
Javier E

How social media is contributing to a mental health crisis in youths - The Washington Post - 0 views

  • Social media has redefined human connection, especially if you’re part of the millennial or Gen Z generation. It is so deeply interwoven into every aspect of our lives that it’s almost impossible for us to withdraw from our digital devices
  • there’s another side to social media, one about which mental health experts have been sounding the alarm for years: how our social media consumption compares to cocaine or alcohol addiction. And how it’s contributing to a growing mental health crisis among youths.
  • “Human connection is vital for survival. We’re programed over millions of years of evolution to connect with other people,”
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  • But Lembke says social media companies have essentially exploited our need for human connection.
  • “Part of the way our brains get us to do that is by releasing oxytocin, our love hormone, which in turn releases dopamine in the reward pathway, which makes connection feel good, ”
  • Lembke explains that social media has taken the work out of how we connect with other human beings, placing that effort online and adding three major ingredients: novelty, accessibility and quantity, making scrolling a very potent drug.
  • More than 95 percent of people ages 13 to 17 in the country say they use a social media platform, and more than a third say they are “almost constantly” using one.
  • “We are living in the middle of a youth mental health crisis in America. And my growing concern is that social media has become an important contributor to that,
  • In the absence of laws against overuse of social media platforms, Lembke says, the responsibility rests on parents and users. She recommends identifying the particular type of digital media that is affecting us and eliminating it for four weeks, as a sort of dopamine fast.
  • “We’re not saying to eliminate all devices and all social media or even all media, but to identify the ones that are problematic and eliminate those for four weeks, which is on average the amount of time it takes to reset reward pathways,”
Javier E

[Six Questions] | Astra Taylor on The People's Platform: Taking Back Power and Culture ... - 1 views

  • Astra Taylor, a cultural critic and the director of the documentaries Zizek! and Examined Life, challenges the notion that the Internet has brought us into an age of cultural democracy. While some have hailed the medium as a platform for diverse voices and the free exchange of information and ideas, Taylor shows that these assumptions are suspect at best. Instead, she argues, the new cultural order looks much like the old: big voices overshadow small ones, content is sensationalist and powered by advertisements, quality work is underfunded, and corporate giants like Google and Facebook rule. The Internet does offer promising tools, Taylor writes, but a cultural democracy will be born only if we work collaboratively to develop the potential of this powerful resource
  • Most people don’t realize how little information can be conveyed in a feature film. The transcripts of both of my movies are probably equivalent in length to a Harper’s cover story.
  • why should Amazon, Apple, Facebook, and Google get a free pass? Why should we expect them to behave any differently over the long term? The tradition of progressive media criticism that came out of the Frankfurt School, not to mention the basic concept of political economy (looking at the way business interests shape the cultural landscape), was nowhere to be seen, and that worried me. It’s not like political economy became irrelevant the second the Internet was invented.
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  • How do we reconcile our enjoyment of social media even as we understand that the corporations who control them aren’t always acting in our best interests?
  • hat was because the underlying economic conditions hadn’t been changed or “disrupted,” to use a favorite Silicon Valley phrase. Google has to serve its shareholders, just like NBCUniversal does. As a result, many of the unappealing aspects of the legacy-media model have simply carried over into a digital age — namely, commercialism, consolidation, and centralization. In fact, the new system is even more dependent on advertising dollars than the one that preceded it, and digital advertising is far more invasive and ubiquitous
  • the popular narrative — new communications technologies would topple the establishment and empower regular people — didn’t accurately capture reality. Something more complex and predictable was happening. The old-media dinosaurs weren’t dying out, but were adapting to the online environment; meanwhile the new tech titans were coming increasingly to resemble their predecessors
  • I use lots of products that are created by companies whose business practices I object to and that don’t act in my best interests, or the best interests of workers or the environment — we all do, since that’s part of living under capitalism. That said, I refuse to invest so much in any platform that I can’t quit without remorse
  • these services aren’t free even if we don’t pay money for them; we pay with our personal data, with our privacy. This feeds into the larger surveillance debate, since government snooping piggybacks on corporate data collection. As I argue in the book, there are also negative cultural consequences (e.g., when advertisers are paying the tab we get more of the kind of culture marketers like to associate themselves with and less of the stuff they don’t) and worrying social costs. For example, the White House and the Federal Trade Commission have both recently warned that the era of “big data” opens new avenues of discrimination and may erode hard-won consumer protections.
  • I’m resistant to the tendency to place this responsibility solely on the shoulders of users. Gadgets and platforms are designed to be addictive, with every element from color schemes to headlines carefully tested to maximize clickability and engagement. The recent news that Facebook tweaked its algorithms for a week in 2012, showing hundreds of thousands of users only “happy” or “sad” posts in order to study emotional contagion — in other words, to manipulate people’s mental states — is further evidence that these platforms are not neutral. In the end, Facebook wants us to feel the emotion of wanting to visit Facebook frequently
  • social inequalities that exist in the real world remain meaningful online. What are the particular dangers of discrimination on the Internet?
  • That it’s invisible or at least harder to track and prove. We haven’t figured out how to deal with the unique ways prejudice plays out over digital channels, and that’s partly because some folks can’t accept the fact that discrimination persists online. (After all, there is no sign on the door that reads Minorities Not Allowed.)
  • just because the Internet is open doesn’t mean it’s equal; offline hierarchies carry over to the online world and are even amplified there. For the past year or so, there has been a lively discussion taking place about the disproportionate and often outrageous sexual harassment women face simply for entering virtual space and asserting themselves there — research verifies that female Internet users are dramatically more likely to be threatened or stalked than their male counterparts — and yet there is very little agreement about what, if anything, can be done to address the problem.
  • What steps can we take to encourage better representation of independent and non-commercial media? We need to fund it, first and foremost. As individuals this means paying for the stuff we believe in and want to see thrive. But I don’t think enlightened consumption can get us where we need to go on its own. I’m skeptical of the idea that we can shop our way to a better world. The dominance of commercial media is a social and political problem that demands a collective solution, so I make an argument for state funding and propose a reconceptualization of public media. More generally, I’m struck by the fact that we use these civic-minded metaphors, calling Google Books a “library” or Twitter a “town square” — or even calling social media “social” — but real public options are off the table, at least in the United States. We hand the digital commons over to private corporations at our peril.
  • 6. You advocate for greater government regulation of the Internet. Why is this important?
  • I’m for regulating specific things, like Internet access, which is what the fight for net neutrality is ultimately about. We also need stronger privacy protections and restrictions on data gathering, retention, and use, which won’t happen without a fight.
  • I challenge the techno-libertarian insistence that the government has no productive role to play and that it needs to keep its hands off the Internet for fear that it will be “broken.” The Internet and personal computing as we know them wouldn’t exist without state investment and innovation, so let’s be real.
  • there’s a pervasive and ill-advised faith that technology will promote competition if left to its own devices (“competition is a click away,” tech executives like to say), but that’s not true for a variety of reasons. The paradox of our current media landscape is this: our devices and consumption patterns are ever more personalized, yet we’re simultaneously connected to this immense, opaque, centralized infrastructure. We’re all dependent on a handful of firms that are effectively monopolies — from Time Warner and Comcast on up to Google and Facebook — and we’re seeing increased vertical integration, with companies acting as both distributors and creators of content. Amazon aspires to be the bookstore, the bookshelf, and the book. Google isn’t just a search engine, a popular browser, and an operating system; it also invests in original content
  • So it’s not that the Internet needs to be regulated but that these big tech corporations need to be subject to governmental oversight. After all, they are reaching farther and farther into our intimate lives. They’re watching us. Someone should be watching them.
Javier E

Revisiting the prophetic work of Neil Postman about the media » MercatorNet - 1 views

  • The NYU professor was surely prophetic. “Our own tribe is undergoing a vast and trembling shift from the magic of writing to the magic of electronics,” he cautioned.
  • “We face the rapid dissolution of the assumptions of an education organised around the slow-moving printed word, and the equally rapid emergence of a new education based on the speed-of-light electronic message.”
  • What Postman perceived in television has been dramatically intensified by smartphones and social media
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  • Postman also recognised that technology was changing our mental processes and social habits.
  • Today corporations like Google and Amazon collect data on Internet users based on their browsing history, the things they purchase, and the apps they use
  • Yet all citizens are undergoing this same transformation. Our digital devices undermine social interactions by isolating us,
  • “Years from now, it will be noticed that the massive collection and speed-of-light retrieval of data have been of great value to large-scale organisations, but have solved very little of importance to most people, and have created at least as many problems for them as they may have solved.”
  • “Television has by its power to control the time, attention, and cognitive habits of our youth gained the power to control their education.”
  • As a student of Canadian philosopher Marshall McLuhan, Postman believed that the medium of information was critical to understanding its social and political effects. Every technology has its own agenda. Postman worried that the very nature of television undermined American democratic institutions.
  • Many Americans tuned in to the presidential debate looking for something substantial and meaty
  • It was simply another manifestation of the incoherence and vitriol of cable news
  • “When, in short, a people become an audience and their public business a vaudeville act, then a nation finds itself at risk; culture-death is a clear possibility,” warned Postman.
  • Technology Is Never Neutral
  • As for new problems, we have increased addictions (technological and pornographic); increased loneliness, anxiety, and distraction; and inhibited social and intellectual maturation.
  • The average length of a shot on network television is only 3.5 seconds, so that the eye never rests, always has something new to see. Moreover, television offers viewers a variety of subject matter, requires minimal skills to comprehend it, and is largely aimed at emotional gratification.
  • This is far truer of the Internet and social media, where more than a third of Americans, and almost half of young people, now get their news.
  • with smartphones now ubiquitous, the Internet has replaced television as the “background radiation of the social and intellectual universe.”
  • Is There Any Solution?
  • Reading news or commentary in print, in contrast, requires concentration, patience, and careful reflection, virtues that our digital age vitiates.
  • Politics as Entertainment
  • “How television stages the world becomes the model for how the world is properly to be staged,” observed Postman. In the case of politics, television fashions public discourse into yet another form of entertainment
  • In America, the fundamental metaphor for political discourse is the television commercial. The television commercial is not at all about the character of products to be consumed. … They tell everything about the fears, fancies, and dreams of those who might buy them.
  • The television commercial has oriented business away from making products of value and towards making consumers feel valuable, which means that the business of business has now become pseudo-therapy. The consumer is a patient assured by psycho-dramas.
  • Such is the case with the way politics is “advertised” to different subsets of the American electorate. The “consumer,” depending on his political leanings, may be manipulated by fears of either an impending white-nationalist, fascist dictatorship, or a radical, woke socialist takeover.
  • This paradigm is aggravated by the hypersiloing of media content, which explains why Americans who read left-leaning media view the Proud Boys as a legitimate, existential threat to national civil order, while those who read right-leaning media believe the real immediate enemies of our nation are Antifa
  • Regardless of whether either of these groups represents a real public menace, the loss of any national consensus over what constitutes objective news means that Americans effectively talk past one another: they use the Proud Boys or Antifa as rhetorical barbs to smear their ideological opponents as extremists.
  • Yet these technologies are far from neutral. They are, rather, “equipped with a program for social change.
  • Postman’s analysis of technology is prophetic and profound. He warned of the trivialising of our media, defined by “broken time and broken attention,” in which “facts push other facts into and then out of consciousness at speeds that neither permit nor require evaluation.” He warned of “a neighborhood of strangers and pointless quantity.”
  • does Postman offer any solutions to this seemingly uncontrollable technological juggernaut?
  • Postman’s suggestions regarding education are certainly relevant. He unequivocally condemned education that mimics entertainment, and urged a return to learning that is hierarchical, meaning that it first gives students a foundation of essential knowledge before teaching “critical thinking.”
  • Postman also argued that education must avoid a lowest-common-denominator approach in favor of complexity and the perplexing: the latter method elicits in the student a desire to make sense of what perplexes him.
  • Finally, Postman promoted education of vigorous exposition, logic, and rhetoric, all being necessary for citizenship
  • Another course of action is to understand what these media, by their very nature, do to us and to public discourse.
  • We must, as Postman exhorts us, “demystify the data” and dominate our technology, lest it dominate us. We must identify and resist how television, social media, and smartphones manipulate our emotions, infantilise us, and weaken our ability to rebuild what 2020 has ravaged.
Javier E

Social Media and the Devolution of Friendship: Full Essay (Pts I & II) » Cybo... - 1 views

  • social networking sites create pressure to put time and effort into tending weak ties, and how it can be impossible to keep up with them all. Personally, I also find it difficult to keep up with my strong ties. I’m a great “pick up where we left off” friend, as are most of the people closest to me (makes sense, right?). I’m decidedly sub-awesome, however, at being in constant contact with more than a few people at a time.
  • the devolution of friendship. As I explain over the course of this essay, I link the devolution of friendship to—but do not “blame” it on—the affordances of various social networking platforms, especially (but not exclusively) so-called “frictionless sharing” features.
  • I’m using the word here in the same way that people use it to talk about the devolution of health care. One example of devolution of health care is some outpatient surgeries: patients are allowed to go home after their operations, but they still require a good deal of post-operative care such as changing bandages, irrigating wounds, administering medications, etc. Whereas before these patients would stay in the hospital and nurses would perform the care-labor necessary for their recoveries, patients must now find their own caregivers (usually family members or friends; sometimes themselves) to perform free care-labor. In this context, devolution marks the shift of labor and responsibility away from the medical establishment and onto the patient; within the patient-medical establishment collaboration, the patient must now provide a greater portion of the necessary work. Similarly, in some ways, we now expect our friends to do a greater portion of the work of being friends with us.
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  • Through social media, “sharing with friends” is rationalized to the point of relentless efficiency. The current apex of such rationalization is frictionless sharing: we no longer need to perform the labor of telling our individual friends about what we read online, or of copy-pasting links and emailing them to “the list,” or of clicking a button for one-step posting of links on our Facebook walls. With frictionless sharing, all we have to do is look, or listen; what we’ve read or watched or listened to is then “shared” or “scrobbled” to our Facebook, Twitter, Tumblr, or whatever other online profiles. Whether we share content actively or passively, however, we feel as though we’ve done our half of the friendship-labor by ‘pushing’ the information to our walls, streams, and tumblelogs. It’s then up to our friends to perform their halves of the friendship-labor by ‘pulling’ the information we share from those platforms.
  • We’re busy people; we like the idea of making one announcement on Facebook and being done with it, rather than having to repeat the same story over and over again to different friends individually. We also like not always having to think about which friends might like which stories or songs; we like the idea of sharing with all of our friends at once, and then letting them sort out amongst themselves who is and isn’t interested. Though social media can create burdensome expectations to keep up with strong ties, weak ties, and everyone in between, social media platforms can also be very efficient. Using the same moment of friendship-labor to tend multiple friendships at once kills more birds with fewer stones.
  • sometimes we like the devolution of friendship. When we have to ‘pull’ friendship-content instead of receiving it in a ‘push’, we can pick and choose which content items to pull. We can ignore the baby pictures, or the pet pictures, or the sushi pictures—whatever it is our friends post that we only pretend to care about
  • I’ve been thinking since, however, on what it means to view our friends as “generalized others.” I may now feel like less of like “creepy stalker” when I click on a song in someone’s Spotify feed, but I don’t exactly feel ‘shared with’ either. Far as I know, I’ve never been SpotiVaguebooked (or SubSpotified?); I have no reason to think anyone is speaking to me personally as they listen to music, or as they choose not to disable scrobbling (if they make that choice consciously at all). I may have been granted the opportunity to view something, but it doesn’t follow that what I’m viewing has anything to do with me unless I choose to make it about me. Devolved friendship means it’s not up to us to interact with our friends personally; instead it’s now up to our friends to make our generalized broadcasts personal.
  • While I won’t go so far as to say they’re definitely ‘problems,’ there are two major things about devolved friendship that I think are worth noting. The first is the non-uniform rationalization of friendship-labor, and the second is the depersonalization of friendship-labor.
  • In short, “sharing” has become a lot easier and a lot more efficient, but “being shared with” has become much more time-consuming, demanding, and inefficient (especially if we don’t ignore most of our friends most of the time). Given this, expecting our friends to keep up with our social media content isn’t expecting them to meet us halfway; it’s asking them to take on the lion’s share of staying in touch with us. Our jobs (in this role) have gotten easier; our friends’ jobs have gotten harder.
  • The second thing worth noting is that devolved friendship is also depersonalized friendship.
  • Personal interaction doesn’t just happen on Spotify, and since I was hoping Spotify would be the New Porch, I initially found Spotify to be somewhat lonely-making. It’s the mutual awareness of presence that gives companionate silence its warmth, whether in person or across distance. The silence within Spotify’s many sounds, on the other hand, felt more like being on the outside looking in. This isn’t to say that Spotify can’t be social in a more personal way; once I started sending tracks to my friends, a few of them started sending tracks in return. But it took a lot more work to get to that point, which gets back to the devolution of friendship (as I explain below).
  • Within devolved friendship interactions, it takes less effort to be polite while secretly waiting for someone to please just stop talking.
  • When we consider the lopsided rationalization of ‘sharing’ and ‘shared with,’ as well as the depersonalization of frictionless sharing and generalized broadcasting, what becomes clear is this: the social media deck is stacked in such a way as to make being ‘a self’ easier and more rewarding than being ‘a friend.’
  • It’s easy to share, to broadcast, to put our selves and our tastes and our identity performances out into the world for others to consume; what feedback and friendship we get in return comes in response to comparatively little effort and investment from us. It takes a lot more work, however, to do the consumption, to sift through everything all (or even just some) of our friends produce, to do the work of connecting to our friends’ generalized broadcasts so that we can convert their depersonalized shares into meaningful friendship-labor.
  • We may be prosumers of social media, but the reward structures of social media sites encourage us to place greater emphasis on our roles as share-producers—even though many of us probably spend more time consuming shared content than producing it. There’s a reason for this, of course; the content we produce (for free) is what fuels every last ‘Web 2.0’ machine, and its attendant self-centered sociality is the linchpin of the peculiarly Silicon Valley concept of “Social” (something Nathan Jurgenson and I discuss together in greater detail here). It’s not super-rewarding to be one of ten people who “like” your friend’s shared link, but it can feel rewarding to get 10 “likes” on something you’ve shared—even if you have hundreds or thousands of ‘friends.’ Sharing is easy; dealing with all that shared content is hard.
  • t I wonder sometimes if the shifts in expectation that accompany devolved friendship don’t migrate across platforms and contexts in ways we don’t always see or acknowledge. Social media affects how we see the world—and how we feel about being seen in the world—even when we’re not engaged directly with social media websites. It’s not a stretch, then, to imagine that the affordances of social media platforms might also affect how we see friendship and our obligations as friends most generally.
Javier E

How Zeynep Tufekci Keeps Getting the Big Things Right - The New York Times - 0 views

  • When the Centers for Disease Control and Prevention told Americans in January that they didn’t need to wear masks, Dr. S. Vincent Rajkumar, a professor at the Mayo Clinic and the editor of the Blood Cancer Journal, couldn’t believe his ears.
  • “Here I am, the editor of a journal in a high profile institution, yet I didn’t have the guts to speak out that it just doesn’t make sense,” Dr. Rajkumar told me. “Everybody should be wearing masks.”
  • Ms. Tufekci, an associate professor at the University of North Carolina’s School of Information and Library Science with no obvious qualifications in epidemiology, came out against the C.D.C. recommendation in a March 1 tweetstorm before expanding on her criticism in a March 17 Op-Ed article for The New York Times.
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  • The C.D.C. changed its tune in April, advising all Americans above the age of 2 to wear masks to slow the spread of the coronavirus. Michael Basso, a senior health scientist at the agency who had been pushing internally to recommend masks, told me Ms. Tufekci’s public criticism of the agency was the “tipping point.”
  • Ms. Tufekci, a 40-something who speaks a mile a minute with a light Turkish accent, has none of the trappings of the celebrity academic or the professional pundit. But long before she became perhaps the only good amateur epidemiologist, she had quietly made a habit of being right on the big things.
  • In 2011, she went against the current to say the case for Twitter as a driver of broad social movements had been oversimplified. In 2012, she warned news media outlets that their coverage of school shootings could inspire more. In 2013, she argued that Facebook could fuel ethnic cleansing. In 2017, she warned that YouTube’s recommendation algorithm could be used as a tool of radicalization.
  • And when it came to the pandemic, she sounded the alarm early while also fighting to keep parks and beaches open.
  • “I’ve just been struck by how right she has been,” said Julia Marcus, an infectious disease epidemiologist at Harvard Medical School.
  • She told me she chalks up her habits of mind in part to a childhood she wouldn’t wish on anyone.
  • Mr. Goff was enthusing about the campaign’s ability to send different messages to individual voters based on the digital data it had gathered about them. Ms. Tufekci quickly objected to the practice, saying that microtargeting would more likely be used to sow division.
  • An international point of view she picked up while bouncing as a child between Turkey and Belgium and then working in the United States.
  • Knowledge that spans subject areas and academic disciplines, which she happened onto as a computer programmer who got into sociology.
  • A habit of complex, systems-based thinking, which led her to a tough critique in The Atlantic of America’s news media in the run-up to the pandemic
  • it began, she says, with growing up in an unhappy home in Istanbul. She said her alcoholic mother was liable to toss her into the street in the early hours of the morning. She found some solace in science fiction — Ursula K. Le Guin was a favorite — and in the optimistic, early internet.
  • Perhaps because of a kind of egalitarian nerd ideology that has served her well, she never sought to meet the rebels’ charismatic leader, known as Subcomandante Marcos.
  • “I have a thing that fame and charisma screws with your head,” she said. “I’ve made an enormous effort throughout my life to preserve my thinking.”
  • While many American thinkers were wide-eyed about the revolutionary potential of social media, she developed a more complex view, one she expressed when she found herself sitting to the left of Teddy Goff, the digital director for President Obama’s re-election campaign, at a South by Southwest panel in Austin in 2012
  • “A bunch of things came together, which I’m happy I survived,” she said, sitting outside a brick house she rents for $2,300 a month in Chapel Hill, N.C., where she is raising her 11-year-old son as a single parent. “But the way they came together was not super happy, when it was happening.”
  • “At a time when everybody was being stupidly optimistic about the potential of the internet, she didn’t buy the hype,” he told me. “She was very prescient in seeing that there would be a deeper rot to the role of data-driven politics in our world.”
  • Many tech journalists, entranced by the internet-fueled movements sweeping the globe, were slow to spot the ways they might fail, or how social media could be used against them. Ms. Tufekci, though, had “seen movement after movement falter because of a lack of organizational depth and experience, of tools or culture for collective decision making, and strategic, long-term action,” she wrote in her 2017 book, “Twitter and Tear Gas.”
  • One of the things that makes Ms. Tufekci stand out in this gloomy moment is her lack of irony or world-weariness. She is not a prophet of doom, having hung on to an early-internet optimism
  • Ms. Tufekci has taught epidemiology as a way to introduce her students to globalization and to make a point about human nature: Politicians and the news media often expect looting and crime when disaster strikes, as they did when Hurricane Katrina hit New Orleans in 2005. But the reality on the ground has more to do with communal acts of generosity and kindness, she believes.
  • Her March column on masks was among the most influential The Times has published, although — or perhaps because —  it lacked the political edge that brings wide attention to an opinion piece.
  • “The real question is not whether Zuck is doing what I like or not,” she said. “The real question is why he’s getting to decide what hate speech is.”
  • She also suggested that we may get it wrong when we focus on individuals — on chief executives, on social media activists like her. The probable answer to a media environment that amplifies false reports and hate speech, she believes, is the return of functional governments, along with the birth of a new framework, however imperfect, that will hold the digital platforms responsible for what they host.
Javier E

Opinion | Trump, Musk and Kanye Are Twitter Poisoned - The New York Times - 0 views

  • By Jaron LanierMr. Lanier is a computer scientist and an author of several books on technology’s impact on people.
  • I have observed a change, or really a narrowing, in the public behavior of people who use Twitter or other social media a lot.
  • When I compare Mr. Musk, Mr. Trump and Ye, I see a convergence of personalities that were once distinct. The garish celebrity playboy, the obsessive engineer and the young artist, as different from one another as they could be, have all veered not in the direction of becoming grumpy old men, but into being bratty little boys in a schoolyard. Maybe we should look at what social media has done to these men.
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  • I believe “Twitter poisoning” is a real thing. It is a side effect that appears when people are acting under an algorithmic system that is designed to engage them to the max. It’s a symptom of being part of a behavior-modification scheme.
  • The same could be said about any number of other figures, including on the left. Examples are found in the excesses of cancel culture and joyless orthodoxies in fandom, in vain attention competitions and senseless online bullying.
  • The human brain did not evolve to handle modern chemicals or modern media technology and is vulnerable to addiction. That is true for me and for us all.
  • Behavioral changes occur as a side effect of something called operant conditioning, which is the underlying mechanism of social media addiction. This is the core mechanism analogous to the role alcohol plays in alcoholism.
  • In the case of digital platforms, the purpose is usually “engagement,” a concept that is hard to distinguish from addiction. People receive little positive and negative jolts of social feedback — getting followed or liked, or being ignored or even humiliated.
  • Before social media, that kind of tight feedback loop had rarely been present in human communications outside of laboratories or marriages. (This is part of why marriage can be hard, I suspect.)  
  • was around when Google and other companies that operate on the personalized advertising model were created, and I can say that at least in the early days, operant conditioning was not part of the plan.
  • What happened was that the algorithms that optimized the individualized advertising model found their way into it automatically, unintentionally rediscovering methods that had been tested on dogs and pigeons.
  • There is a childish insecurity, where before there was pride. Instead of being above it all, like traditional strongmen throughout history, the modern social media-poisoned alpha male whines and frets.
  • What do I think are the symptoms of Twitter poisoning?
  • o be clear, whiners are much better than Stalins. And yet there have been plenty of more mature and gracious leaders who are better than either
  • When we were children, we all had to negotiate our way through the jungle of human power relationships at the playground
  • When we feel those old humiliations, anxieties and sadisms again as adults — over and over, because the algorithm has settled on that pattern as a powerful way to engage us — habit formation restimulates old patterns that had been dormant. We become children again, not in a positive, imaginative sense, but in a pathetic way.
  • Twitter poisoning makes sufferers feel more oppressed than is reasonable in response to reasonable rules. The scope of fun is constricted to transgressions.
  • Unfortunately, scale changes everything. Taunts become dangerous hate when amplified. A Twitter-poisoned soul will often complain of a loss of fun when someone succeeds at moderating the spew of hate.
  • the afflicted lose all sense of proportion about their own powers. They can come to believe they have almost supernatural abilities
  • The degree of narcissism becomes almost absolute. Everything is about what someone else thinks of you.
  • These observations should inform our concerns about TikTok. The most devastating way China might use TikTok is not to misdirect our elections or to prefer pro-China posts, but to generally ramp up social media disease, so as to make Americans more divided, less able to talk to one another and less able to put up a coordinated, unified front.
  • uide society. Whether that idea appeals or not, when technology degrades the minds of those same engineers, then the result can only be dysfunction.
  • Jaron Lanier is a computer scientist who pioneered research in virtual reality and whose books include “Ten Arguments for Deleting Your Social Media Accounts Right Now.” He is Microsoft’s “prime unifying scientist” but does not speak for the company.
sissij

War Goes Viral: The Atlantic's November Issue - The Atlantic - 0 views

  • the use of social media as both a tool in conflict and a shaper of it, tracking how online chatter has begun to intersect with real-life violence in dozens of armed confrontations around the globe.
  • ISIS is a prime example...and many others are successfully taking cues from the ISIS playbook.
  • Many of the new connections in the coming years will be concentrated in regions most susceptible to violence and conflict.
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  • In China, the “internet hive” no longer roils at foreigners alone, but also at China’s own military; and the U.S. military is now training for the “SMEIR” or “Social Media Environment and Internet Replication.”
  • How is Silicon Valley voting? Clinton: 88%; Undecided: 7%; Neither: 5%; Trump: 0%.
  • In the state, black students like Kenny are nearly four times as likely as their white peers to be charged with disturbing school. At least 22 states have disturbing school laws on the books, varying in their definition of the crime: whether it’s acting “in an obnoxious manner,” prohibiting “boisterous” behavior, or punishing students for “annoying conduct.”
  •  
    This article talks about how media can be misused and weaponized using the example of ISIS. It also tangent on the politics within America as the media was so one sided during the election. I think the rate of support to Clinton showed by the silicon tech companies also reflects the overwhelming support on medias because they tech-based. --Sissi (12/6/2016)
runlai_jiang

8 Infinity Facts That Will Blow Your Mind - 0 views

  • Infinity has its own special symbol: ∞. The symbol, sometimes called the lemniscate, was introduced by clergyman and mathematician John Wallis in 1655. The word "lemniscate" comes from the Latin word lemniscus, which means "ribbon," while the word "infinity" comes from the Latin word infinitas, which means "boundless."
  • Of all Zeno's paradoxes, the most famous is his paradox of the Tortoise and Achilles. In the paradox, a tortoise challenges the Greek hero Achilles to a race, providing the tortoise is given a small head start. The tortoise argues he will win the race because as Achilles catches up to him, the tortoise will have gone a bit further, adding to the distance.
  • Pi as an Example of Infinity Pi is a number consisting of an infinite number of digits. Jeffrey Coolidge / Getty Images Another good example of infinity is the number π or pi. Mathematicians use a symbol for pi because it's impossible to write the number down. Pi consists of an infinite number of digits. It's often rounded to 3.14 or even 3.14159, yet no matter how many digits you write, it's impossible to get to the end.
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  • Fractals and Infinity A fractal may be magnified over and over, to infinity, always revealing more detail. PhotoviewPlus / Getty Images A fractal is an abstract mathematical object, used in art and to simulate natural phenomena. Written as a mathematical equation, most fractals are nowhere differentiable. When viewing an image of a fractal, this means you could zoom in and see new detail. In other words, a fractal is infinitely magnifiable.The Koch snowflake is an interesting example of a fractal. The snowflake starts as an equilateral triangle. For each iteration of the fractal:Each line segment is divided into three equal segments.
  • Cosmology and Infinity Even if the universe is finite, it might be one of an infinite number of "bubbles.". Detlev van Ravenswaay / Getty Images Cosmologists study the universe and ponder infinity. Does space go on and on without end? This remains an open question. Even if the physical universe as we know it has a boundary, there is still the multiverse theory to consider. Our universe may be but one in an infinite number of them.
Javier E

Elon Musk May Kill Us Even If Donald Trump Doesn't - 0 views

  • In his extraordinary 2021 book, The Constitution of Knowledge: A Defense of Truth, Jonathan Rauch, a scholar at Brookings, writes that modern societies have developed an implicit “epistemic” compact–an agreement about how we determine truth–that rests on a broad public acceptance of science and reason, and a respect and forbearance towards institutions charged with advancing knowledge.
  • Today, Rauch writes, those institutions have given way to digital “platforms” that traffic in “information” rather than knowledge and disseminate that information not according to its accuracy but its popularity. And what is popular is sensation, shock, outrage. The old elite consensus has given way to an algorithm. Donald Trump, an entrepreneur of outrage, capitalized on the new technology to lead what Rauch calls “an epistemic secession.”
  • Rauch foresees the arrival of “Internet 3.0,” in which the big companies accept that content regulation is in their interest and erect suitable “guardrails.” In conversation with me, Rauch said that social media companies now recognize that their algorithm are “toxic,” and spoke hopefully of alternative models like Mastodon, which eschews algorithms and allows users to curate their own feeds
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  • In an Atlantic essay, “Why The Past Ten Years of American Life have Been Uniquely Stupid,” and in a follow-up piece, Haidt argued that the Age of Gutenberg–of books and the depth understanding that comes with them–ended somewhere around 2014 with the rise of “Share,” “Like” and “Retweet” buttons that opened the way for trolls, hucksters and Trumpists
  • The new age of “hyper-virality,” he writes, has given us both January 6 and cancel culture–ugly polarization in both directions. On the subject of stupidification, we should add the fact that high school students now get virtually their entire stock of knowledge about the world from digital platforms.
  • Haidt proposed several reforms, including modifying Facebook’s “Share” function and requiring “user verification” to get rid of trolls. But he doesn’t really believe in his own medicine
  • Haidt said that the era of “shared understanding” is over–forever. When I asked if he could envision changes that would help protect democracy, Haidt quoted Goldfinger: “Do you expect me to talk?” “No, Mr. Bond, I expect you to die!”
  • Social media is a public health hazard–the cognitive equivalent of tobacco and sugary drinks. Adopting a public health model, we could, for examople, ban the use of algorithms to reduce virality, or even require social media platforms to adopt a subscription rather than advertising revenue model and thus remove their incentive to amass ev er more eyeballs.
  • We could, but we won’t, because unlike other public health hazards, digital platforms are forms of speech. Fox New is probably responsible for more polarization than all social media put together, but the federal government could not compel it–and all other media firms–to change its revenue model.
  • If Mark Zuckerberg or Elon Musk won’t do so out of concern for the public good–a pretty safe bet–they could be compelled to do so only by public or competitive pressure. 
  • Taiwan has provide resilient because its society is resilient; people reject China’s lies. We, here, don’t lack for fact-checkers, but rather for people willing to believe them. The problem is not the technology, but ourselves.
  • you have to wonder if people really are repelled by our poisonous discourse, or by the hailstorm of disinformation, or if they just want to live comfortably inside their own bubble, and not somebody else’
  • If Jonathan Haidt is right, it’s not because we’ve created a self-replicating machine that is destined to annihilate reason; it’s because we are the self-replicating machine.
Javier E

Dark social traffic in the mobile app era -- Fusion - 1 views

  • over the last two years, the Internet landscape has been changing. People use their phones differently from their computers, and that has made Facebook more dominant.
  • people spend about as much time in apps as they do on the desktop and mobile webs combined.
  • The takeaway is this: if you’re a media company, you are almost certainly underestimating your Facebook traffic. The only question is how much Facebook traffic you’re not counting.
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  • it should be even more clear now: Facebook owns web media distribution.
  • The mobile web has exploded. This is due to the falling cost and rising quality of smartphones. Now, both Apple and Google have huge numbers of great apps, and people love them.
  • a good chunk of what we might have called dark social visits are actually Facebook mobile app visitors in disguise.
  • beginning last October, Facebook made changes in its algorithm that started pushing massive amounts of traffic to media publishers. In some cases, as at The Atlantic, where I last worked, our Facebook traffic went up triple-digit percentages. Facebook simultaneously also pushed users to like pages from media companies, which drove up the fan-counts at all kinds of media sites. If you see a page with a million followers, there is a 99 percent chance that it got a push from Facebook.
  • Chief among the non-gaming apps is Facebook. They’ve done a remarkable job building a mobile app that keeps people using it.
  • when people are going through their news feeds on the Facebook app and they click on a link, it’s as if someone cut and pasted that link into the browser, meaning that the Facebook app and the target website don’t do the normal handshaking that they do on the web. In the desktop scenario, the incoming visitor has a tout that runs ahead to the website and says, “Hey, I’m coming from Facebook.com.” In the mobile app scenario that communication, known as the referrer, does not happen.
  • Facebook—which every media publisher already knows owns them—actually has a much tighter grip on web traffic than anyone had thought. Which would make their big-footing among publishers that much more interesting. Because they certainly know how much traffic they’re sending to all your favorite websites, even if those websites themselves do not.
  • Whenever you go to a website, you take along a little profile called a “user agent.” It says what my operating system is and what kind of browser I use, along with some other information.
  • A story’s shareability is now largely determined by its shareability on Facebook, with all its attendant quirks and feedback loops. We’re all optimizing for Facebook now,
  • the social networks—by which I mostly mean Facebook—have begun to eat away at the roots of the old ways of sharing on non-commercial platforms.
  • what people like to do with their phones, en masse, is open up the Facebook app and thumb through their news feeds.
Javier E

Huffington Post in Limbo at Verizon - NYTimes.com - 0 views

  • The Huffington Post sits at the center of a phenomenon that some describe as the birth of a new media establishment: Several digital start-ups, including BuzzFeed and Vice, are trying to upend news presentation the way cable channels encroached on broadcast television in the 1980s. By that measure, some in the industry say, $1 billion is a reasonable valuation for a site with more than 200 million unique visitors a month, and acquiring it is a smart play for Verizon as it follows other communications companies, like Comcast, in owning its own content.
  • Others see, instead, a frothy market that has led to overly high valuations for media companies, based largely on branding and a relentless focus on audience development techniques. Photo
  • According to a document published in 2013 by the website The Smoking Gun, The Huffington Post was expected to generate $60 million in revenue in 2011, when AOL bought it, with $10 million in Ebitda (earnings before interest, tax, depreciation and amortization) growing to $165 million in revenue and $58 million in Ebitda by 2013. People with knowledge of its current finances said that its annual revenue is now in the hundreds of millions, and that its profitability depends on how generously its recent investments in a global expansion and video are assessed.
Javier E

George Packer: Is Amazon Bad for Books? : The New Yorker - 0 views

  • Amazon is a global superstore, like Walmart. It’s also a hardware manufacturer, like Apple, and a utility, like Con Edison, and a video distributor, like Netflix, and a book publisher, like Random House, and a production studio, like Paramount, and a literary magazine, like The Paris Review, and a grocery deliverer, like FreshDirect, and someday it might be a package service, like U.P.S. Its founder and chief executive, Jeff Bezos, also owns a major newspaper, the Washington Post. All these streams and tributaries make Amazon something radically new in the history of American business
  • Amazon is not just the “Everything Store,” to quote the title of Brad Stone’s rich chronicle of Bezos and his company; it’s more like the Everything. What remains constant is ambition, and the search for new things to be ambitious about.
  • It wasn’t a love of books that led him to start an online bookstore. “It was totally based on the property of books as a product,” Shel Kaphan, Bezos’s former deputy, says. Books are easy to ship and hard to break, and there was a major distribution warehouse in Oregon. Crucially, there are far too many books, in and out of print, to sell even a fraction of them at a physical store. The vast selection made possible by the Internet gave Amazon its initial advantage, and a wedge into selling everything else.
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  • it’s impossible to know for sure, but, according to one publisher’s estimate, book sales in the U.S. now make up no more than seven per cent of the company’s roughly seventy-five billion dollars in annual revenue.
  • A monopoly is dangerous because it concentrates so much economic power, but in the book business the prospect of a single owner of both the means of production and the modes of distribution is especially worrisome: it would give Amazon more control over the exchange of ideas than any company in U.S. history.
  • “The key to understanding Amazon is the hiring process,” one former employee said. “You’re not hired to do a particular job—you’re hired to be an Amazonian. Lots of managers had to take the Myers-Briggs personality tests. Eighty per cent of them came in two or three similar categories, and Bezos is the same: introverted, detail-oriented, engineer-type personality. Not musicians, designers, salesmen. The vast majority fall within the same personality type—people who graduate at the top of their class at M.I.T. and have no idea what to say to a woman in a bar.”
  • According to Marcus, Amazon executives considered publishing people “antediluvian losers with rotary phones and inventory systems designed in 1968 and warehouses full of crap.” Publishers kept no data on customers, making their bets on books a matter of instinct rather than metrics. They were full of inefficiences, starting with overpriced Manhattan offices.
  • For a smaller house, Amazon’s total discount can go as high as sixty per cent, which cuts deeply into already slim profit margins. Because Amazon manages its inventory so well, it often buys books from small publishers with the understanding that it can’t return them, for an even deeper discount
  • According to one insider, around 2008—when the company was selling far more than books, and was making twenty billion dollars a year in revenue, more than the combined sales of all other American bookstores—Amazon began thinking of content as central to its business. Authors started to be considered among the company’s most important customers. By then, Amazon had lost much of the market in selling music and videos to Apple and Netflix, and its relations with publishers were deteriorating
  • In its drive for profitability, Amazon did not raise retail prices; it simply squeezed its suppliers harder, much as Walmart had done with manufacturers. Amazon demanded ever-larger co-op fees and better shipping terms; publishers knew that they would stop being favored by the site’s recommendation algorithms if they didn’t comply. Eventually, they all did.
  • Brad Stone describes one campaign to pressure the most vulnerable publishers for better terms: internally, it was known as the Gazelle Project, after Bezos suggested “that Amazon should approach these small publishers the way a cheetah would pursue a sickly gazelle.”
  • ithout dropping co-op fees entirely, Amazon simplified its system: publishers were asked to hand over a percentage of their previous year’s sales on the site, as “marketing development funds.”
  • The figure keeps rising, though less for the giant pachyderms than for the sickly gazelles. According to the marketing executive, the larger houses, which used to pay two or three per cent of their net sales through Amazon, now relinquish five to seven per cent of gross sales, pushing Amazon’s percentage discount on books into the mid-fifties. Random House currently gives Amazon an effective discount of around fifty-three per cent.
  • In December, 1999, at the height of the dot-com mania, Time named Bezos its Person of the Year. “Amazon isn’t about technology or even commerce,” the breathless cover article announced. “Amazon is, like every other site on the Web, a content play.” Yet this was the moment, Marcus said, when “content” people were “on the way out.”
  • By 2010, Amazon controlled ninety per cent of the market in digital books—a dominance that almost no company, in any industry, could claim. Its prohibitively low prices warded off competition
  • In 2004, he set up a lab in Silicon Valley that would build Amazon’s first piece of consumer hardware: a device for reading digital books. According to Stone’s book, Bezos told the executive running the project, “Proceed as if your goal is to put everyone selling physical books out of a job.”
  • Lately, digital titles have levelled off at about thirty per cent of book sales.
  • The literary agent Andrew Wylie (whose firm represents me) says, “What Bezos wants is to drag the retail price down as low as he can get it—a dollar-ninety-nine, even ninety-nine cents. That’s the Apple play—‘What we want is traffic through our device, and we’ll do anything to get there.’ ” If customers grew used to paying just a few dollars for an e-book, how long before publishers would have to slash the cover price of all their titles?
  • As Apple and the publishers see it, the ruling ignored the context of the case: when the key events occurred, Amazon effectively had a monopoly in digital books and was selling them so cheaply that it resembled predatory pricing—a barrier to entry for potential competitors. Since then, Amazon’s share of the e-book market has dropped, levelling off at about sixty-five per cent, with the rest going largely to Apple and to Barnes & Noble, which sells the Nook e-reader. In other words, before the feds stepped in, the agency model introduced competition to the market
  • But the court’s decision reflected a trend in legal thinking among liberals and conservatives alike, going back to the seventies, that looks at antitrust cases from the perspective of consumers, not producers: what matters is lowering prices, even if that goal comes at the expense of competition. Barry Lynn, a market-policy expert at the New America Foundation, said, “It’s one of the main factors that’s led to massive consolidation.”
  • Publishers sometimes pass on this cost to authors, by redefining royalties as a percentage of the publisher’s receipts, not of the book’s list price. Recently, publishers say, Amazon began demanding an additional payment, amounting to approximately one per cent of net sales
  • brick-and-mortar retailers employ forty-seven people for every ten million dollars in revenue earned; Amazon employs fourteen.
  • Since the arrival of the Kindle, the tension between Amazon and the publishers has become an open battle. The conflict reflects not only business antagonism amid technological change but a division between the two coasts, with different cultural styles and a philosophical disagreement about what techies call “disruption.”
  • Bezos told Charlie Rose, “Amazon is not happening to bookselling. The future is happening to bookselling.”
  • n Grandinetti’s view, the Kindle “has helped the book business make a more orderly transition to a mixed print and digital world than perhaps any other medium.” Compared with people who work in music, movies, and newspapers, he said, authors are well positioned to thrive. The old print world of scarcity—with a limited number of publishers and editors selecting which manuscripts to publish, and a limited number of bookstores selecting which titles to carry—is yielding to a world of digital abundance. Grandinetti told me that, in these new circumstances, a publisher’s job “is to build a megaphone.”
  • it offers an extremely popular self-publishing platform. Authors become Amazon partners, earning up to seventy per cent in royalties, as opposed to the fifteen per cent that authors typically make on hardcovers. Bezos touts the biggest successes, such as Theresa Ragan, whose self-published thrillers and romances have been downloaded hundreds of thousands of times. But one survey found that half of all self-published authors make less than five hundred dollars a year.
  • The business term for all this clear-cutting is “disintermediation”: the elimination of the “gatekeepers,” as Bezos calls the professionals who get in the customer’s way. There’s a populist inflection to Amazon’s propaganda, an argument against élitist institutions and for “the democratization of the means of production”—a common line of thought in the West Coast tech world
  • “Book publishing is a very human business, and Amazon is driven by algorithms and scale,” Sargent told me. When a house gets behind a new book, “well over two hundred people are pushing your book all over the place, handing it to people, talking about it. A mass of humans, all in one place, generating tremendous energy—that’s the magic potion of publishing. . . . That’s pretty hard to replicate in Amazon’s publishing world, where they have hundreds of thousands of titles.”
  • By producing its own original work, Amazon can sell more devices and sign up more Prime members—a major source of revenue. While the company was building the
  • Like the publishing venture, Amazon Studios set out to make the old “gatekeepers”—in this case, Hollywood agents and executives—obsolete. “We let the data drive what to put in front of customers,” Carr told the Wall Street Journal. “We don’t have tastemakers deciding what our customers should read, listen to, and watch.”
  • book publishers have been consolidating for several decades, under the ownership of media conglomerates like News Corporation, which squeeze them for profits, or holding companies such as Rivergroup, which strip them to service debt. The effect of all this corporatization, as with the replacement of independent booksellers by superstores, has been to privilege the blockbuster.
  • The combination of ceaseless innovation and low-wage drudgery makes Amazon the epitome of a successful New Economy company. It’s hiring as fast as it can—nearly thirty thousand employees last year.
  • the long-term outlook is discouraging. This is partly because Americans don’t read as many books as they used to—they are too busy doing other things with their devices—but also because of the relentless downward pressure on prices that Amazon enforces.
  • he digital market is awash with millions of barely edited titles, most of it dreck, while r
  • Amazon believes that its approach encourages ever more people to tell their stories to ever more people, and turns writers into entrepreneurs; the price per unit might be cheap, but the higher number of units sold, and the accompanying royalties, will make authors wealthier
  • In Friedman’s view, selling digital books at low prices will democratize reading: “What do you want as an author—to sell books to as few people as possible for as much as possible, or for as little as possible to as many readers as possible?”
  • The real talent, the people who are writers because they happen to be really good at writing—they aren’t going to be able to afford to do it.”
  • Seven-figure bidding wars still break out over potential blockbusters, even though these battles often turn out to be follies. The quest for publishing profits in an economy of scarcity drives the money toward a few big books. So does the gradual disappearance of book reviewers and knowledgeable booksellers, whose enthusiasm might have rescued a book from drowning in obscurity. When consumers are overwhelmed with choices, some experts argue, they all tend to buy the same well-known thing.
  • These trends point toward what the literary agent called “the rich getting richer, the poor getting poorer.” A few brand names at the top, a mass of unwashed titles down below, the middle hollowed out: the book business in the age of Amazon mirrors the widening inequality of the broader economy.
  • “If they did, in my opinion they would save the industry. They’d lose thirty per cent of their sales, but they would have an additional thirty per cent for every copy they sold, because they’d be selling directly to consumers. The industry thinks of itself as Procter & Gamble*. What gave publishers the idea that this was some big goddam business? It’s not—it’s a tiny little business, selling to a bunch of odd people who read.”
  • Bezos is right: gatekeepers are inherently élitist, and some of them have been weakened, in no small part, because of their complacency and short-term thinking. But gatekeepers are also barriers against the complete commercialization of ideas, allowing new talent the time to develop and learn to tell difficult truths. When the last gatekeeper but one is gone, will Amazon care whether a book is any good? ♦
Javier E

Fight the Future - The Triad - 1 views

  • In large part because our major tech platforms reduced the coefficient of friction (μ for my mechanics nerd posse) to basically zero. QAnons crept out of the dark corners of the web—obscure boards like 4chan and 8kun—and got into the mainstream platforms YouTube, Facebook, Instagram, and Twitter.
  • Why did QAnon spread like wildfire in America?
  • These platforms not only made it easy for conspiracy nuts to share their crazy, but they used algorithms that actually boosted the spread of crazy, acting as a force multiplier.
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  • So it sounds like a simple fix: Impose more friction at the major platform level and you’ll clean up the public square.
  • But it’s not actually that simple because friction runs counter to the very idea of the internet.
  • The fundamental precept of the internet is that it reduces marginal costs to zero. And this fact is why the design paradigm of the internet is to continually reduce friction experienced by users to zero, too. Because if the second unit of everything is free, then the internet has a vested interest in pushing that unit in front of your eyeballs as smoothly as possible.
  • the internet is “broken,” but rather it’s been functioning exactly as it was designed to:
  • Perhaps more than any other job in the world, you do not want the President of the United States to live in a frictionless state of posting. The Presidency is not meant to be a frictionless position, and the United States government is not a frictionless entity, much to the chagrin of many who have tried to change it. Prior to this administration, decisions were closely scrutinized for, at the very least, legality, along with the impact on diplomacy, general norms, and basic grammar. This kind of legal scrutiny and due diligence is also a kind of friction--one that we now see has a lot of benefits. 
  • The deep lesson here isn’t about Donald Trump. It’s about the collision between the digital world and the real world.
  • In the real world, marginal costs are not zero. And so friction is a desirable element in helping to get to the optimal state. You want people to pause before making decisions.
  • described friction this summer as: “anything that inhibits user action within a digital interface, particularly anything that requires an additional click or screen.” For much of my time in the technology sector, friction was almost always seen as the enemy, a force to be vanquished. A “frictionless” experience was generally held up as the ideal state, the optimal product state.
  • Trump was riding the ultimate frictionless optimized engagement Twitter experience: he rode it all the way to the presidency, and then he crashed the presidency into the ground.
  • From a metrics and user point of view, the abstract notion of the President himself tweeting was exactly what Twitter wanted in its original platonic ideal. Twitter has been built to incentivize someone like Trump to engage and post
  • The other day we talked a little bit about how fighting disinformation, extremism, and online cults is like fighting a virus: There is no “cure.” Instead, what you have to do is create enough friction that the rate of spread becomes slow.
  • Our challenge is that when human and digital design comes into conflict, the artificial constraints we impose should be on the digital world to become more in service to us. Instead, we’ve let the digital world do as it will and tried to reconcile ourselves to the havoc it wreaks.
  • And one of the lessons of the last four years is that when you prize the digital design imperatives—lack of friction—over the human design imperatives—a need for friction—then bad things can happen.
  • We have an ongoing conflict between the design precepts of humans and the design precepts of computers.
  • Anyone who works with computers learns to fear their capacity to forget. Like so many things with computers, memory is strictly binary. There is either perfect recall or total oblivion, with nothing in between. It doesn't matter how important or trivial the information is. The computer can forget anything in an instant. If it remembers, it remembers for keeps.
  • This doesn't map well onto human experience of memory, which is fuzzy. We don't remember anything with perfect fidelity, but we're also not at risk of waking up having forgotten our own name. Memories tend to fade with time, and we remember only the more salient events.
  • And because we live in a time when storage grows ever cheaper, we learn to save everything, log everything, and keep it forever. You never know what will come in useful. Deleting is dangerous.
  • Our lives have become split between two worlds with two very different norms around memory.
  • [A] lot of what's wrong with the Internet has to do with memory. The Internet somehow contrives to remember too much and too little at the same time, and it maps poorly on our concepts of how memory should work.
  • The digital world is designed to never forget anything. It has perfect memory. Forever. So that one time you made a crude joke 20 years ago? It can now ruin your life.
  • Memory in the carbon-based world is imperfect. People forget things. That can be annoying if you’re looking for your keys but helpful if you’re trying to broker peace between two cultures. Or simply become a better person than you were 20 years ago.
  • The digital and carbon-based worlds have different design parameters. Marginal cost is one of them. Memory is another.
  • 2. Forget Me Now
  • 1. Fix Tech, Fix America
Javier E

Opinion | Why a Digital Diary Will Change Your Life - The New York Times - 0 views

  • At first, my plan was to do what I always do when I see something halfway noteworthy, which is to tell a few hundred thousand people on Twitter, Facebook, Instagram or, in my lowest moments, even LinkedIn.
  • Smartphones and social networks have turned me into a lonely, needy man who requires constant affirmation. In desperate pursuit of such affirmation, my mind has come to resemble one of those stamping-machine assembly lines you see in cartoons, but for shareable content: The raw, analog world in all its glory enters via conveyor belt on one end, and, after some raucous puffs of smoke, it gets flattened and packaged in my head into insipid quips meant to inspire you to tap a tiny heart on a screen.
  • instead of sharing the silly lampshade joke, I journaled it in Day One, a magnificent digital diary app that has transformed my relationship with my phone, improved my memory, and given me a deeper perspective on my life than the one I was getting through the black mirror of social media.
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  • In recent years, Twitter and much of the rest of the internet have been getting hotter, more reflexively outraged, less fun. Venturing onto social media these days, I often feel like a cat burglar stepping through a field of upturned rakes. I could imagine my dumb joke getting picked apart for all the ways it was problematic — “New York Times writer casually encourages bestial sexual assault! #deertoo” — bringing me ever closer to cancellation.
  • Think of Day One as a private social network for an audience of one: yourself.
  • You post updates to it just as you might on Instagram or Facebook.
  • The app — which runs on Macs, iPhones and iPads, syncing your entries between your devices — can handle long text journals, short picture-focused status updates, and pretty much anything else that comes across the digital transom.
  • I use it to jot down my deepest thoughts and shallowest jokes; to rant and to vent; to come to terms with new ideas I’m playing with, ideas that need time to marinate in secret before they’re ready for the world; and to collect and reflect upon all the weird and crazy and touching artifacts of life
  • It’s unsocial. Indeed, it’s downright antisocial. Nothing about the app is meant to be shared — it is protected with your Apple security credentials and backs up its data to the cloud using end-to-end encryption, so that the only way someone can get into your diary is by getting hold of your device and your system passcode.
  • Day One creates something so rare it feels almost sacred: A completely private digital space.
  • The best way to describe this feeling is to liken it to friendship. I feel comfortable dishing to Day One the way I would to a close friend I trust completely.
  • one of the few digital spaces that provides you mental space for contemplation and consideration
  • journaling has been shown to be good for mind and body, reducing stress and anxiety, improving interpersonal relationships, and promoting creativity
  • a digital journal offers several benefits over paper. Easy accessibility is a big one
  • you can tap out a journal while you’re in line at the supermarket
  • because so much happens on screens now, Day One offers greater fidelity to daily life. Instead of describing the insane conversation I had with my co-worker, I can just post a screenshot.
  • photography, which adds emotional heft to the rigidity of text.
Javier E

How Joe Biden's Digital Team Tamed the MAGA Internet - The New York Times - 1 views

  • it’s worth looking under the hood of the Biden digital strategy to see what future campaigns might learn from it.
  • while the internet alone didn’t get Mr. Biden elected, a few key decisions helped his chances.
  • 1. Lean On Influencers and Validators
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  • In the early days of his campaign, Mr. Biden’s team envisioned setting up its own digital media empire. It posted videos to his official YouTube channel, conducted virtual forums and even set up a podcast hosted by Mr. Biden, “Here’s the Deal.”
  • those efforts were marred by technical glitches and lukewarm receptions, and they never came close to rivaling the reach of Mr. Trump’s social media machine.
  • So the campaign pivoted to a different strategy, which involved expanding Mr. Biden’s reach by working with social media influencers and “validators,
  • Perhaps the campaign’s most unlikely validator was Fox News. Headlines from the outlet that reflected well on Mr. Biden were relatively rare, but the campaign’s tests showed that they were more persuasive to on-the-fence voters than headlines from other outlets
  • “When people saw a Fox News headline endorsing Joe Biden, it made them stop scrolling and think.”
  • 2. Tune Out Twitter, and Focus on ‘Facebook Moms’
  • “The whole Biden campaign ethos was ‘Twitter isn’t real life,’” Mr. Flaherty said. “There are risks of running a campaign that is too hyper-aware of your own ideological corner.”
  • As it focused on Facebook, the Biden campaign paid extra attention to “Facebook moms” — women who spend a lot of time sharing cute and uplifting content
  • “Our goal was really to meet people where they were,”
  • 3. Build a Facebook Brain Trust
  • the “Rebel Alliance,” a jokey nod to Mr. Parscale’s “Death Star,” and it eventually grew to include the proprietors of pages like Occupy Democrats, Call to Activism, The Other 98 Percent and Being Liberal.
  • On the messaging app Signal, the page owners formed a group text that became a kind of rapid-response brain trust for the campaign.
  • “I had the freedom to go for the jugular,” said Rafael Rivero, a co-founder of Occupy Democrats and Ridin’ With Biden, another big pro-Biden Facebook page.
  • “It was sort of a big, distributed message test,” Mr. Flaherty said of the Rebel Alliance. “If it was popping through Occupy or any of our other partners, we knew there was heat there.”
  • These left-wing pages gave the campaign a bigger Facebook audience than it could have reached on its own. But they also allowed Mr. Biden to keep most of his messaging positive, while still tapping into the anger and outrage many Democratic voters felt.
  • 4. Promote ‘Small-Batch Creators,’ Not Just Slick Commercials
  • the Biden campaign found that traditional political ads — professionally produced, slick-looking 30-second spots — were far less effective than impromptu, behind-the-scenes footage and ads that featured regular voters talking directly into their smartphones or webcams about why they were voting for Mr. Biden.
  • “The things that were realer, more grainy and cheaper to produce were more credible.”
  • In addition to hiring traditional Democratic ad firms, the campaign also teamed up with what it called “small-batch creators” — lesser-known producers and digital creators, some of whom had little experience making political ads
  • 5. Fight Misinformation, but Pick Your Battles
  • The campaign formed an in-house effort to combat these rumors, known as the “Malarkey Factory.” But it picked its battles carefully, using data from voter testing to guide its responses.
  • “The Hunter Biden conversation was many times larger than the Hillary Clinton email conversation, but it really didn’t stick, because people think Joe Biden’s a good guy,”
  • the campaign’s focus on empathy had informed how it treated misinformation: not as a cynical Trump ploy that was swallowed by credulous dupes, but as something that required listening to voters to understand their concerns and worries before fighting back
  • Ultimately, he said, the campaign’s entire digital strategy — the Malarkey Factory, the TikTok creators and Facebook moms, the Fortnite signs and small-batch creators — was about trying to reach a kinder, gentler version of the internet that it still believed existed.
  • “We made a decision early that we were going to be authentically Joe Biden online, even when people were saying that was a trap.”
summertyler

Why Facebook's News Experiment Matters to Readers - NYTimes.com - 1 views

  • Facebook’s new plan to host news publications’ stories directly is not only about page views, advertising revenue or the number of seconds it takes for an article to load. It is about who owns the relationship with readers.
  • Tech companies have always stepped on one another’s toes to try to become people’s gateway to the digital world — the only place people need to go to get what they want.
  • all kinds of companies are now becoming tech companies
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  • Facebook’s experiment, called instant articles, is small to start — just a few articles from nine media companies, including The New York Times. But it signals a major shift in the relationship between publications and their readers. If you want to read the news, Facebook is saying, come to Facebook, not to NBC News or The Atlantic or The Times — and when you come, don’t leave. (For now, these articles can be viewed on an iPhone running the Facebook app.)
  • The front page of a newspaper and the cover of a magazine lost their dominance long ago. Web home pages are following suit. Increasingly, the articles, videos, photographs and graphics that media organizations publish are stand-alone fragments that readers happen upon one at a time, often on social media.
  • “In digital, every story becomes unbundled from each other, so if you’re not thinking of each story as living on its own, it’s tying yourself back to an analog era,”
  •  
    Should we trust social media with the news?
Javier E

The Economic Case for Regulating Social Media - The New York Times - 0 views

  • Social media platforms like Facebook, YouTube and Twitter generate revenue by using detailed behavioral information to direct ads to individual users.
  • this bland description of their business model fails to convey even a hint of its profound threat to the nation’s political and social stability.
  • legislators in Congress to propose the breakup of some tech firms, along with other traditional antitrust measures. But the main hazard posed by these platforms is not aggressive pricing, abusive service or other ills often associated with monopoly.
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  • Instead, it is their contribution to the spread of misinformation, hate speech and conspiracy theories.
  • digital platforms, since the marginal cost of serving additional consumers is essentially zero. Because the initial costs of producing a platform’s content are substantial, and because any company’s first goal is to remain solvent, it cannot just give stuff away. Even so, when price exceeds marginal cost, competition relentlessly pressures rival publishers to cut prices — eventually all the way to zero. This, in a nutshell, is the publisher’s dilemma in the digital age.
  • These firms make money not by charging for access to content but by displaying it with finely targeted ads based on the specific types of things people have already chosen to view. If the conscious intent were to undermine social and political stability, this business model could hardly be a more effective weapon.
  • The algorithms that choose individual-specific content are crafted to maximize the time people spend on a platform
  • As the developers concede, Facebook’s algorithms are addictive by design and exploit negative emotional triggers. Platform addiction drives earnings, and hate speech, lies and conspiracy theories reliably boost addiction.
  • the subscription model isn’t fully efficient: Any positive fee would inevitably exclude at least some who would value access but not enough to pay the fee
  • a conservative think tank, says, for example, that government has no business second-guessing people’s judgments about what to post or read on social media.
  • That position would be easier to defend in a world where individual choices had no adverse impact on others. But negative spillover effects are in fact quite common
  • individual and collective incentives about what to post or read on social media often diverge sharply.
  • There is simply no presumption that what spreads on these platforms best serves even the individual’s own narrow interests, much less those of society as a whole.
  • a simpler step may hold greater promise: Platforms could be required to abandon that model in favor of one relying on subscriptions, whereby members gain access to content in return for a modest recurring fee.
  • Major newspapers have done well under this model, which is also making inroads in book publishing. The subscription model greatly weakens the incentive to offer algorithmically driven addictive content provided by individuals, editorial boards or other sources.
  • Careful studies have shown that Facebook’s algorithms have increased political polarization significantly
  • More worrisome, those excluded would come disproportionately from low-income groups. Such objections might be addressed specifically — perhaps with a modest tax credit to offset subscription fees — or in a more general way, by making the social safety net more generous.
  • Adam Smith, the 18th-century Scottish philosopher widely considered the father of economics, is celebrated for his “invisible hand” theory, which describes conditions under which market incentives promote socially benign outcomes. Many of his most ardent admirers may view steps to constrain the behavior of social media platforms as regulatory overreach.
  • But Smith’s remarkable insight was actually more nuanced: Market forces often promote society’s welfare, but not always. Indeed, as he saw clearly, individual interests are often squarely at odds with collective aspirations, and in many such instances it is in society’s interest to intervene. The current information crisis is a case in point.
Javier E

How Social Media Silences Debate - NYTimes.com - 1 views

  • Social media, like Twitter and Facebook, has the effect of tamping down diversity of opinion and stifling debate about public affairs. It makes people less likely to voice opinions, particularly when they think their views differ from those of their friends, according to a report published Tuesday by researchers at Pew Research Center and Rutgers University.
  • The researchers also found that those who use social media regularly are more reluctant to express dissenting views in the offline world.
  • The Internet, it seems, is contributing to the polarization of America, as people surround themselves with people who think like them and hesitate to say anything different. Internet companies magnify the effect, by tweaking their algorithms to show us more content from people who are similar to us.
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  • the Internet has deepened that divide. It makes it easy for people to read only news and opinions from people they agree with. In many cases, people don’t even make that choice for themselves. Last week, Twitter said it would begin showing people tweets even from people they don’t follow if enough other people they follow favorite them.
  • Humans are acutely attuned to the approval of others, constantly reading cues to judge whether people agree with them, the researchers said. Active social media users get many more of these cues — like status updates, news stories people choose to share and photos of how they spend their days — and so they become less likely to speak up.
  • The study also found that for all the discussion of social media becoming the place where people find and discuss news, most people said they got information about the N.S.A. revelations from TV and radio, while Facebook and Twitter were the least likely to be news sources.
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