The author provides a short history of information discovery that provides a fascinating context for the article. You see the evolution of web info over the paste decade. You also get some true insight on how to consume information using social tools. Abundant links to web 2.0 apps make this article well worth the time to read (and re-read it).
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Thomas Loud is a passionate dude. He's intelligent, adventuresome and well-intentioned in his quest to save the world.
He's also completely fictional.
And yet his Twitter account, @ThomasLoud, posts two or three tweets a day - usually about some obscure or seemingly dangerous mission overseas.