The Whuffie Factor
is a breakthrough book, providing the
strategic map and specific tactics for success in the lucrative, but strange and
elusive world of online communities. As Tara Hunt has found, online success
comes from building a community and being part of it - not by pushing a product
or service. If you want to learn the secret sauce behind Facebook, Twitter, or
YouTube, you have to use them until you love them.
iRex Technologies, a spinoff of Royal Philips Electronics that already makes one of Europe’s best-known e-readers, plans to announce that it is entering the United States market with a $399 touch-screen e-reader.
The iRex has an 8.1-inch touch screen and links to buy digital books in Barnes & Noble’s e-bookstore and periodicals from NewspaperDirect, a service that offers more than 1,100 papers and presents them onscreen largely as they appear in print form.
The iRex can also handle the ePub file format, a widely accepted industry standard, which means that owners can buy books from other online bookstores that use ePub and transfer texts onto the iRex.
"Paper books were supposed to be dead by now. For years, information theorists, marketers, and early adopters have told us their demise was imminent. Ikea even redesigned a bookshelf to hold something other than books. Yet in a world of screen ubiquity, many people still prefer to do their serious reading on paper."
And this:
"People tended to read slowly and somewhat inaccurately on early screens. The technology, particularly e-paper, has improved dramatically, to the point where speed and accuracy aren't now problems, but deeper issues of memory and comprehension are not yet well-characterized."
"Colors, camera angles and logos in the media can all prompt immediate associations with emotions, activities and memories. Learn to decode the intricate system of symbols that are a part of everyday life -- from media messages to traffic signs.
Lesson by Ben Beaton, animation by TED-Ed."
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In 2007, Amazon introduced a $399 e-book reader called the Kindle. The Kindle wasn't the first dedicated e-book reader device, but it didn't really have much competition - there wasn't a huge deman...
Feed readers
are probably the most important digital tool for today's learner because they
make sifting through the amazing amount of content added to the Internet
easy. Also known as aggregators, feed readers are free tools that can
automatically check nearly any website for new content dozens of times a
day---saving ridiculous amounts of time and customizing learning experiences for
anyone.
Imagine
never having to go hunting for new information from your favorite sources
again. Learning goes from a frustrating search through thousands of
marginal links written by questionable characters to quickly browsing the
thoughts of writers that you trust, respect and enjoy.
Feed readers can
quickly and easily support blogging in the classroom, allowing teachers to
provide students with ready access to age-appropriate sites of interest that are
connected to the curriculum. By collecting sites in advance and organizing
them with a feed reader, teachers can make accessing information manageable for
their students.
Here are several
examples of feed readers in action:
Used specifically as
a part of one classroom project, this feed list contains information related to
global warming that students can use as a starting point for individual
research.
While there are literally dozens of different feed reader
programs to choose from (Bloglines andGoogle Reader are two
biggies), Pageflakes is a favorite of
many educators because it has a visual layout that is easy to read and
interesting to look at. It is also free and web-based. That
means that users can check accounts from any computer with an Internet
connection. Finally, Pageflakes makes it quick and easy to add new
websites to a growing feed list—and to get rid of any websites that users are no
longer interested in.
What's even
better: Pageflakes has been developinga teacher version of their tooljust for us that includes an online grade tracker,
a task list and a built in writing tutor. As Pageflakes works to perfect
its teacher product, this might become one of the first kid-friendly feed
readers on the market. Teacher Pageflakes users can actually blog and create a
discussion forum directly in their feed reader---making an all-in-one digital
home for students.
For more
information about the teacher version of Pageflakes, check out this
review:
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Cathy Oxley on 04 Oct 08The Whuffie Factor is a breakthrough book, providing the strategic map and specific tactics for success in the lucrative, but strange and elusive world of online communities. As Tara Hunt has found, online success comes from building a community and being part of it - not by pushing a product or service. If you want to learn the secret sauce behind Facebook, Twitter, or YouTube, you have to use them until you love them.
