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Suzanne Pinckney

Is Chipotle's Scarecrow film an example of 'Disrupt and Delight' or 'Disrupt and Dislike'? - 0 views

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    great commentary on the transparency issue inherent in this fantastic video compaign
Suzanne Pinckney

20 Inspiring Quotes from SXSWeco 2013 - 0 views

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    "Transparency comes from a fundamental belief that we don't know all the answers. The best way to inspire trust is to let people under the hood and take advice. We have nothing to hide and everything to learn. - Jay Coen Gilbert, B Lab"
Suzanne Pinckney

How to follow the paths of sustainability trailblazers | GreenBiz.com - 1 views

  • Collaboration is key," Polman said, "The issues are simply too big to go it alone.
  • about collaboration at new scales.
  • The secret is to begin, to move forward despite the uncertainty and to become comfortable with much greater transparency and collaboration, so that we can bravely lead for a new order of things,"
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  • There is still a lack of appreciation amongst many CEOs of the full nature and scale of the transformation that is needed," P
  • How do we embolden people to do the right things and not have to be so harsh on each other?"
Suzanne Pinckney

The New Metrics: Clues for making sense of sustainability ratings | GreenBiz.com - 0 views

  • “If it’s easy to remember, it’s easier to participate,” he said.
  • Oudghin showed examples of the remarkable transparency of some publicly traded companies, such as Nike, where anyone can check up on the details of pretty much every Nike supplier.
  • “How would we recognize a truly sustainable business if we saw one?”
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  • This “fourth benchmark” goes beyond metrics comparisons to a baseline year, to competitors, or to an internal company goal. The Gold Standard would use material, science-based key performance indicators and goals that could identify a truly sustainable business. Willard is actively working with a broad range of stakeholders from the capital markets to non-profit sustainability experts such as the Natural Step and GISR.
  • And one factor pushing the acceptance and utilization of metrics is the shortening timeframes of risk management in the wake of recent climate events. Gil Friend, founder and CEO or Natural Logic, Inc., said he trusts that each new measuring tool adds new worlds of understanding of “capital,” whether monetary, environmental or social.
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