Skip to main content

Home/ ISM Silicon Valley/ Group items tagged media

Rss Feed Group items tagged

Filter: All | Bookmarks | Topics Simple Middle
ISM Silicon Valley

Research Finds Supply Chain Vendors Slow to Adopt Use of Social Media to Engage With Cu... - 0 views

www.marketwatch.com/...h-customers-for-crm-2012-04-04

research chain supply social crm

shared by ISM Silicon Valley on 05 Apr 12 - No Cached
  • ISM Silicon Valley on 05 Apr 12
     
    The use of social media by B-to-B suppliers and vendors for customer relationship management (CRM) is limited, but those who are using social media for CRM are creating better experiences for their customers and are earning benefits as a result, according to a recent social CRM study released today by Kemp Goldberg Partners and IDG Research Services. More than half (58 percent) of the participants were either totally unaware of how their primary supply chain providers are using social media or thought suppliers and vendors were not using social media to interact with customers.
ISM Silicon Valley

Use Social Media to Build Emotional Capital - 0 views

blogs.hbr.org/...ocial_media_to_build_emot.html

social socialmedia

shared by ISM Silicon Valley on 03 Dec 12 - No Cached
  • ISM Silicon Valley on 03 Dec 12
     
    Use Social Media to Build Emotional Capital - Quy Huy and Andrew Shipilov - Harvard Business Review
ISM Silicon Valley

Managing the Direct Marketing Supply Chain - 0 views

www.managesmarter.com/...90084764d1ef2df9da3254c350d288

marketing directmarketing scm

shared by ISM Silicon Valley on 24 Jan 10 - Cached
  • Once upon a time, a direct marketer would come up with an offer for a particular market segment, work with a list provider to focus on likely recipients, have its advertising agency develop a package for the offer, send the package off to its printer, and then mail it.
  • That was then. Nowadays, a direct marketing offer can reach its potential customers through print mailings, e-mail blasts, Website offerings, television advertising, Internet promotions, social media, and the rest of the traditional and new media channels. Indeed, the supply chain itself now extends beyond mailing to include order taking, fulfillment, and customer service.
ISM Silicon Valley

ISM - Media Release: ISM Joins New Supply Chain and Logistics Certification Network - 0 views

www.ism.ws/...newsreleasedetail.cfm

logistics supplychain

shared by ISM Silicon Valley on 14 May 11 - No Cached
  • Institute for Supply Managementâ„¢ (ISM) is pleased to announce that it has joined the new Supply Chain and Logistics Certification Network as a Charter Member. This Network is a group of well-established U.S.-based, non-profit associations that provide industry-recognized, nationally portable certifications for the professional and frontline workforce and organizations involved in global supply chain and logistics — in factories, warehouses, distribution centers and transporters.
  • Network members will work collaboratively to raise awareness within industry, education, and government of the world-class, complementary services of these associations that, collectively, help meet industry needs for highly skilled workers at all levels in supply chain logistics and for certified warehousing facilities. Together, the Network members offer a certification career pathway and "stackable" credentials helping individuals to achieve ever-higher levels of professionalism and responsibility.
  • ISM Joins New Supply Chain and Logistics Certif
ISM Silicon Valley

Salesforce.com shines with new a social "Radian6-ce" - 0 views

blog.infotech.com/...s-with-new-a-social-radian6-ce

salesforce crm saas

shared by ISM Silicon Valley on 11 Apr 11 - No Cached
  • Salesforce.com continues to make acquisitions. The on-demand CRM vendor paid $276M in cash and $50M in stock to acquire Radian6, a social media monitoring firm
1 - 7 of 7
Showing 20▼ items per page