Abstract
Blogs, mailing lists and networking sites are much in the news, but how effective are they for business users? David Thew is Joint MD of an executive search and recruitment consultancy with an active need to identify and contact people on a targeted basis. In this article he profiles LinkedIn, the business networking membership site that has become a key channel for him and his staff. David looks at key features and benefits and also discusses areas where he feels there is room for improvement
We are a 'Special Interest Group' and centre of expertise in social media/online worlds, based in the Department of Media Arts and Communication and the Faculty of Aces, Sheffield Hallam University. Members come from teaching and learning, research, business development and social inclusivity perspectives to collaborate in experimental and innovatory developments in and through social media.
Abstract: This case study looks at the integration of open online communication tools in a 'MA in the Creative Economy' programme at Kingston University's school of Business. Forty students set up individual blogs, created Twitter accounts, published an online research library and collaborated on team websites to record their progress and engage the public with their efforts. All of the tools used were free and publically available that allowed students to own their work and retain access to it beyond graduation.
The Journal of Computer-Mediated Communication (JCMC) is a web-based, peer-reviewed scholarly journal. Its focus is social science research on computer-mediated communication via the Internet, the World Wide Web, and wireless technologies. Within that general purview, the journal is broadly interdisciplinary, publishing work by scholars in communication, business, education, political science, sociology, media studies, information science, and other disciplines. Acceptable formats for submission include original research articles, meta-analyses of prior research, synthesizing literature surveys, and proposals for special issues.
Clay Shirky's work focuses on the rising usefulness of decentralized technologies such as peer-to-peer, wireless networks, social software and open-source development. New technologies are enabling new kinds of cooperative structures to flourish as a way of getting things done in business, science, the arts and elsewhere, as an alternative to centralized and institutional structures, which he sees as self-limiting.
The Society for New Communications Research is a global nonprofit 501(c)(3) research and education foundation and think tank focused on the advanced study of the latest developments in new media and communications, and their effect on traditional media and business models, communications, culture and society.
Twitter generates almost one in ten Social Media global hits to websites according to web analytics firm, StatCounter. The firm's research arm StatCounter Global Stats reports that Facebook is the primary source of traffic to global websites with almost half (48%) of Social Media hits followed by StumbleUpon with almost a quarter (25%).
According to dictionary.com, influence is the capacity or power of persons or things to be a compelling force on or produce effects on the actions, behavior, opinions, etc., of others. Presence however, is much different, defined as the state or fact of being present, as with others or in a place.