Group items tagged

The new term for this micropitch method is a TwitPitch, a concept invented by Stowe Boyd. The idea is taking the twittersphere by storm, with TwitPitches flying on the public timeline. Marshall Kirkpatrick of Read Write Web is one of many proponents of the idea, and has begun to encourage TwitPitchers to use the #twitpitch hashtag for easier twitpitch tracking. Once a tweet has been tagged with #twitpitch, users can just go to the TwitPitch hashtag page to see the tweet progress.

Making mistakes in social media is a lot like sticking daggers into a wooden fence. Just because you apologize and pull them out, they still leave the scars for others to see, and feel. Sometime apologies help people feel better, but they don’t fix perception. This is why thinking before engaging is critical to success in the world social media marketing. This is after all, about people.