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Advertising - Social Media, Online Video Driving Ad Spend Growth : MarketingProfs Article - 0 views

www.marketingprofs.com/...-video-driving-ad-spend-growth advertising growth online video
shared by Carri Bugbee on 10 Dec 12 - No Cached
  • Carri Bugbee on 10 Dec 12
     
    nternet ad spending is forecast to grow 14.6% YOY in 2013, while traditional media is on track to grow 1.7%.
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How Brand Apps Will Teach CMOs To Love (And Respect) The CIO - Forbes - 0 views

www.forbes.com/...mo-to-love-and-respect-the-cio apps brand immersive storytelling
shared by Carri Bugbee on 17 Feb 13 - No Cached
  • Carri Bugbee on 17 Feb 13
     
    brand app will be the primary interface with the customer.
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Instagram Comes Of Age: Thank Hurricane Sandy & The Election - 0 views

readwrite.com/...k-hurricane-sandy-the-election iphoneography IG Instagram news media SNS
shared by docmacpro on 07 Nov 12 - No Cached
  • docmacpro on 07 Nov 12
     
    IG in action, at a poll, disaster or neighborhood near you. :-)
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MediaPost Publications Friends Have More Credibility Than Brands 04/11/2012 - 0 views

www.mediapost.com/...e-credibility-than-brands.html trust credibility brands paid media reviews
shared by Carri Bugbee on 18 Apr 12 - No Cached
  • Carri Bugbee on 18 Apr 12
     
    Online consumer reviews are the second-most trusted form of communication (cited by 70% of consumers, up 15% since 2007). At the same time, trust in paid traditional media (including television, magazine and newspaper ads) has steadily declined
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