With each subsequent Tweet of an existing blog post, Tom noticed that he got around 75% as many Retweets as the time before.
What was really interesting here is that even though he got more Retweets each time, this was directly proportionate to the number he got originally.
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Automation and the use of multiple accounts - 0 views
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Do not (and do not allow your users to) simultaneously post identical or substantially similar content to multiple accounts. For example, your service should not permit a user to select several accounts they control from which to publish a given Tweet. This applies regardless of whether the Tweets are published to Twitter at the same time, or are scheduled/queued for future publication. As an alternative to posting identical content, you can Retweet content from one account from the other accounts you wish to share that post from. This should only be done from a small number of distinct accounts that you directly control. Please note that bulk, aggressive, or very high-volume automated Retweeting is not permitted under the Automation Rules, and may be subject to enforcement actions. Do not (and do not allow your users to) simultaneously perform actions such as Likes, Retweets, or follows from multiple accounts. For example, your service should not permit a user to select several accounts they control to follow a specified account.
Ads Aren't Reshaping Twitter, Twitter Is Reshaping Ads - 0 views
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Twitter ads are designed to be human - content, in a brand's "voice," but not robotic - and meld with the content around them. They're designed to provoke feedback - via favorites, retweets, hashtagged tweets, and replies - in the same medium they're created and presented in.
Why You Should Share Your Blog Post More Than Once on Social Media: The Case for Repost... - 0 views
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2. Hit multiple time zones
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3. Reach your new followers
Twitter Launches Embeddable Streams of Tweets - 0 views
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When you browse websites that have embedded a Twitter timeline, you can now interact with it in the same way you do on twitter.com. Expand Tweets to see photos, media, and more. Start a conversation from the Tweet box, follow users that you discover, and reply to, retweet, or favorite Tweets directly from the page.
25 Interesting Things You Can Tweet (Besides Blog Posts and Retweets) - AllTwitter - 0 views
Are Hashtags Dead? Do Tweets with Images Get More Followers? Twitter Growth Factors (an... - 0 views
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Each additional tweet with an image or hashtag corresponds to a 2% increase in new followers.
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Each additional retweet a user makes is associated with 4% more new followers.
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I suspect it's because RT'd content is typically better-than-average content.
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3 Ways To Find The Best Time To Tweet - 0 views
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One of the most useful features in SocialBro is their ‘Best Time to Tweet’ report. Their free version, which is good for beginners on Twitter, analyzes the timelines of your top 100 followers. They then generate a report that shows when you should be tweeting to reach the maximum amount of followers, in order to gain retweets and replies.
The Ideal Social Media Post Length: A Guide for Every Platform - 0 views
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In 2016, BuzzSumo analyzed more than 800 million Facebook posts. Based on their findings, posts with less than 50 characters “were more engaging than long posts.” According to another, more precise study by Jeff Bullas, posts with 80 characters or less receive 66 percent higher engagement:
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Paid posts: 5 to 18 words Every Facebook ad needs three types of content: a Headline, Main Text, and a Description. After analyzing 37,259 Facebook ads, AdEspresso found that ads did best when the copy in each element was clear and concise. According to the data, the ideal length for a: Headline, the first text people read, is 5 words. Main Text, the snippet above your image or video, is 14 words. Description, the text that lives directly below your headline, is 18 words.
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Videos: 30 to 60 seconds With video, one of the primary measures of success is how long people watch, also known as your video retention rate. In 2016, Kinetic Social tracked 2 billion social ad impressions and found that 44 percent of 30- to 60-second videos on Facebook were viewed to completion. Meanwhile, videos that ran under 30 seconds or over two minutes saw completion rates of 26 and 31 percent, respectively. A more recent poll, from 2018, showed that 33 percent of Facebook users preferred to watch shorter videos, from 30 to 50 seconds long.
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Study Finds That Twitter Still Has a Major Fake News Problem - Adweek - 0 views
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Hundreds of thousands of Twitter accounts that amplified fake news and disinformation in the lead-up to the 2016 presidential election are still active on the site, tweeting about other fake news and conspiracies more than a million times every day, according to a report released Thursday by the Knight Foundation.
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Twitter hasn’t cracked down on many of its fake news amplifiers. Eighty percent of Twitter accounts that were spreading false information during the campaign were still active on the platform, researchers found.
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The study found that most of the fake and conspiracy tweets on Twitter linked to only about 1o websites, including The Gateway Pundit and Truthfeed. That trend was largely unchanged from 2016. Additionally, about 60 percent of the accounts that shared and amplified fake news were estimated by researchers to have been automated accounts. Those accounts were densely connected, following each other at high rates and retweeting each other frequently, intensifying the impact and reach of each post.
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