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Now, new data released by Facebook and third party researchers show just how influential Facebook has become in our daily lives. Combined with several critical adjustments to how Facebook publishes "news" and intersects with other sites, the state of Facebook is mind-blowing. And important for business. Here's 11 things about Facebook that you need to know:

A few weeks after Google first announced the launch of Twitter and MySpace's integration into their-real time search results, Facebook Pages have begun to show up. While the features are just beginning to roll out, they real-time search will be globally available in English over the next few days. While the few million pages that Facebook has are nowhere near the 400 million Facebook users on the site.

A new eMarketer report shows that the number of Baby Boomers embracing social media, especially Facebook, jumped drastically between 2008 and 2009.

A new eMarketer report shows that the number of Baby Boomers embracing social media, especially Facebook, jumped drastically between 2008 and 2009.

* Google continues its prime directive. At the high level, this is a strong move for Google, they continue to aggregate other people's social content, and become the intermediatry. This helps them to suck in Twitter, Flickr, and any-other-data type as the APIs open up, giving them more to 'organize'. This is Google acting on it's mission to the world. * Privacy woes will scare consumers -yet adoption will continues upward. For consumers, the risk of privacy will continue to be at top of mind. Although the features allow for sharing only with friends or in public. expect more consumer groups to express concern. Overtime, this will become moot as the next generation of consumers continues to share in public. * Buzz could have faster adoption rate than Twitter. For consumers, this could potentially have more adoption than Twitter as Gmail has a large footprint Google told me it's tens of millions (active monthly unique). Of course, most Gmail users likely aren't Twitter users, but there could be a large platform to draw from. * Physical businesses lose more control over search strategy. For small busineses and retailers, this will impact their search engine results pages, as a single top 'buzzer' could cause their content to be very relevant, if that person was relevant, then their influential content could show at top of SERP pages. Expect Google to continue to offer advertising options now around buzz content -fueling their revenues. * A direct blow to Facebook, they must accelerate go to market. To Facebook, this is a direct threat, these features emulate Friendfeed and the recently designed Facebook newsfeed. Expect Google to incorporporate Facebook connect, commoditizing Facebook data as it gets sucked into Google and displayed on Google SERP. * Great for Twitter now -yet painful in the long term. This is good for Twitter in the short term, as it'll amplify tweets, and suck them into a new system and give additional

While Facebook is in the midst of rolling out their homepage to more than 400 million Facebook users, the company is also preparing to upgrade their search product through a greater integration with Bing. We've written extensively about the opportunity for Facebook to upgrade their search product (what we called at the time the "real social search engine"). It appears that Bing will be a greater part of Facebook's search product for the time being.

A new study conducted by The University of New Hampshire shows that spending time on Social Media sites does not affect the academic performance of students. Despite the ongoing concern of Facebook addiction, it doesn't appear to have a negative impact on school performance. These findings contradict previous studies which suggested the exact opposite.

"The Roles of Facebook and Twitter in Social Media Marketing"

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Among the dominant social networks, Facebook presents the biggest risk to company security, according to 60% of the respondents to a survey of 500 companies conducted by Sophos, an IT security organization. No other network comes close. MySpace ranks second, with 18% of companies identifying it as a concern, followed by Twitter (17%) and LinkedIn (4%).