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Jorge Acosta

The Secrets to TripAdvisor's Impressive Scale - Jeffrey Bussgang - Harvard Business Review - 0 views

blogs.hbr.org/...ecrets_to_tripadvisors_im.html

HarvardBusinessReview HBR TripAdvisor socialmedia marketing trends business case research tourism travel recommendation

shared by Jorge Acosta on 03 Mar 13 - No Cached
  • Jorge Acosta on 03 Mar 13
     
    "Scaling is hard. Really hard. As we have seen with the recent speed bumps at highfliers like Groupon and Zynga, taking "lean startups" from foundation to creating sustainable, scalable, profitable business models is a very rare and special task. So I'm highlighting a few companies outside of the Google/Amazon/Facebook pantheon that have built large, sustainable, profitable business models at scale."
Ananda K. Nunez

Gogobot Leverages Social To Enhance Travel - 1 views

blogs.forrester.com/...rages_social_to_enhance_travel

travel startup gogobot socialmedia

shared by Ananda K. Nunez on 15 Nov 10 - No Cached
  • Forrester Blogs › Marketing & Strategy › eBusiness & Channel Strategy Professionals › Henry Harteveldt Gogobot Leverages Social To Enhance Travel Posted by Henry Harteveldt on November 15, 2010 Blog post info and actions 0 Recommendations Print Email 0 comments Blog post body tweetmeme_url = 'http://blogs.forrester.com/henry_harteveldt/10-11-15-gogobot_leverages_social_to_enhance_travel'; Forrester estimates that in 2010, $80 billion of leisure and personal travel will be bought online
  • more than 7 in 10 online leisure travelers in the US use social media
  • she can choose to target her request to selected friends whose experiences or tastes may be more closely aligned to hers. A user can also ask the entire Gogobot community or her Facebook friends, since Gogobot can be integrated with the user’s Facebook account.
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