Skip to main content

Home/ Reno Social Media Think Tank/ Group items tagged set

Rss Feed Group items tagged

Tracy Viselli

Many Eyes - 0 views

  •  
    This is perhaps the most awesome site ever for data and word nerds. Its a social network for data sets and visualizations. I'm literally in heaven!
Mike Henderson

Online Spin » Blog Archive » Social Media's Role In A Media Plan - 0 views

  • no one has unlocked social media in a way that demonstrates return on marketing objectives, such as reasonable expected range of outcome at for set amount of resource allocation
  • There is no such thing as “free media,” free media is just media you achieve by spending your time and money on developing assets that reduce the amount of money you had to spend to “buy media.”
  • What is more common is allocating far less budget to social media and looking at it more like buying a lottery ticket
  • ...3 more annotations...
  • I think social media should be a core component of your marketing mix
  • Achieving success in social media requires commitments longer than many campaigns are scheduled to run.
  • So don’t spread your social media budget over some artificial timeline created by your media plan, but regard it as an “always on” component.
  •  
    I've been saying all this a lot lately. Funny. It's spot on, but it's not amazing stupendous hard to understand.
Mike Henderson

Photos Videos Journals Friends and Fun - Buzznet - 0 views

    • Mike Henderson
       
      Could be a partner.
  • In addition to the platform available through a set of API's based on XML-RPC and Atom, Buzznet’s technical, content and creative teams can help publishers build and manage their online communities.
1 - 3 of 3
Showing 20 items per page