Skip to main content

Home/ Radney's Business Group/ Group items tagged quotes

Rss Feed Group items tagged

Filter: All | Bookmarks | Topics Simple Middle
Jovan Gill

what is yoga? types of yoga, videos & more | lululemon athletica - 2 views

www.lululemon.com/yoga

shared by Jovan Gill on 03 Dec 10 - No Cached
  • Yoga energizes our bodies and calms our minds.
    • Jovan Gill
      Jovan Gill on 17 Jul 11
       
      This simple statement is very powerful. By claiming that yoga energizes our bodies and clams our minds will appeal to many people, as everyone wants peace of mind and an energized body.
  • yoga quickguide
    • Jovan Gill
      Jovan Gill on 14 Jul 11
       
      A quick and easy description of the different types of yoga is a definite attraction. One doesn't have to read the complete pararaphs below to get small description about the various types of yoga. One can also find out what types they are interested in and then read in further detail about those certain types.
    • Jovan Gill
      Jovan Gill on 14 Jul 11
       
      The video showcases a certain type of yoga, which catches the eye and appeal of those watching. If you watch some of the video you can't help but wonder what it would be like to try antigravity yoga, and how much a hammock could make a diffeerence in your stretching compared to just the sterotypical on the ground yoga.
  • ...9 more annotations...
  • This practice is very athletic and made up of six vigorous series of postures
    • Jovan Gill
      Jovan Gill on 14 Jul 11
       
      This type of yoga attracts those who are looking for a high intensity workout, and maybe did not expect that yoga could be a very athletic activity.By putting very athletic and vigourous in the same sentence a picture of a tough but appealing activity comes to mind, well appealing for those who want a intense workout.
  • Heads up - humidity is 40% and will knock you over the first time.
    • Jovan Gill
      Jovan Gill on 17 Jul 11
       
      By saying that the humdity will knock you out the first time, the reader knows that this type of yoga is not for those who are looking for a leisurely activity. It attracts those to it by clearly saying "Heads up", which implies an important point that should likely not be missed.
  • By adding heat it is said that classes will help you lose weight, loosen your muscles (by adding increased range of motion) and improve your cardiovascular system.
    • Jovan Gill
      Jovan Gill on 17 Jul 11
       
      By simply adding heat to yoga, so much more is achieved from exercises. Many people do yoga in order to lose weight, and by adding heat that goal can be achieved all the much easier.
  • Don't be surprised if your waving your hands like you just don't care or laughing uncontrollably, this practice is intended to wake up the kundalini energy coiled at the base of your spine while activating chakras (energetic centers in the body), as well as detox the body and mind.
    • Jovan Gill
      Jovan Gill on 17 Jul 11
       
      This paragraph gives a different aspect of yoga that most people don't think about. "Laughing uncontrollably" and "waving your hands like you just don't care" imply a fun and energetic workout, which attracts anyone that wants to have a good time. It's a great thing that kundalini yoga awakens the energy coiled up at the base of your spine. So you get energized and receive a detoxification of the body and mind.
  • Remember: your body is your best guide. You don't have to stick to one kind of yoga, just do what your body needs!
    • Jovan Gill
      Jovan Gill on 17 Jul 11
       
      This sentence relieves any tension or stress one may feel when they are thinking about taking up yoga. It tells the reader that if you don't feel right about doing a certain type of yoga, try a different kind. There is no pressure to keep up with the same type of yoga if your body doesn't feel right doing it. This lessens the anxiety most people feel when they are considering taking up a new activity.
    • Jovan Gill
      Jovan Gill on 17 Jul 11
       
      In this picture a sense of community is felt. The many legs with black yoga pants on top of the colourful yoga mats with a sunset in the background give a sense of happiness and belonging. Everyone is doing the same pose which shows that anyone can do yoga. Since only legs are shown and no faces or bodies, it implies that it doesn't matter what race, age, sex or athletic ability you are, anyone can participate in yoga and become a part of a community while getting healthier.
    • Jovan Gill
      Jovan Gill on 17 Jul 11
       
      In this picture the bright colours of the woman's clothing and the prop that is helping her with her yoga poses immediately grabs the attention of the reader. Her closed eyes imply a relaxed state, which shows that props help enhance a peace of mind and serenity.
    • Jovan Gill
      Jovan Gill on 17 Jul 11
       
      The lush green field with the three people doing a sun salutation makes most people want to be there and do yoga. The bright sunlight in the video, with a luscious green field act as a open invitation to those who want to practice yoga. And in this video they are teaching the perfect exercise for that scenery, the sun salutation.
    • Jovan Gill
      Jovan Gill on 17 Jul 11
       
      The light pink/peachish colour brings the readers attention to this quote. On a page that is full of black text on a white background our eyes are drawn to the saying which sticks out like a sore thumb on the web page. Also the swirly type text pulls in the reader, since the rest of the page has a standard text that is easy to read but not nearly as appealing. This quote changes everytime one opens the page, and it is also a part of the lululemon manifesto. These quotes appear on many pages of the site, and they are the attention grabing text on every page.
Ryan Khungay

TD Canada Trust - 2 views

www.tdcanadatrust.com

shared by Ryan Khungay on 03 Dec 10 - Cached
  • "Highest in Customer Satisfaction Among Big Five Retail Banks"
    • Ryan Khungay
      Ryan Khungay on 03 Dec 10
       
      This quote shows the ethos of the website. It is displaying that is has the highest customer satisfaction and this allows them to be more reliable and trustworthy. This simple quote also plays into the logos of the website. By using customer surveying it has proof of its reliability and it persuades the customer to choose this bank over others
  • Investment and wealth management for every stage of your life.
    • Ryan Khungay
      Ryan Khungay on 03 Dec 10
       
      Having a heading such as markets & research displays the logos of this website. Displaying that this company does do research allows it to prove why it is the best bank to choose through statistics, evidence, data, and research.
  • ...12 more annotations...
    • Ryan Khungay
      Ryan Khungay on 03 Dec 10
       
      These two boxes at the bottom of the webpage give guarantees that TD is able to help, and make the customers finances easy. These guarantees are more examples of logos displayed on this webpage.
    • Ryan Khungay
      Ryan Khungay on 03 Dec 10
       
      This heading speaking of safety, and security strengthen the ethos of the website because it allows the company to become more trustworthy. The more trust the company receives from customers, the more customers will believe what this company has to say.
  • TD Waterhouse  •  1Investment and wealth management for every stage of your life.
    • Ryan Khungay
      Ryan Khungay on 03 Dec 10
       
      The heading speaking of earning bonus points, and more money with a certain type of credit card is another example of pathos. This will pull out emotions such as excitement and happiness from the audience.
    • Ryan Khungay
      Ryan Khungay on 03 Dec 10
       
      The headings such as fraud prevention, green banking, community giving, first nations bank and so on give the website ethos because it is making the company come off as caring, environment friendly, safe, and non-discriminitory. What is not to trust?
  • Take a Tour!
    • Ryan Khungay
      Ryan Khungay on 03 Dec 10
       
      This webpage uses highlighting techniques sparingly and because of this whatever highlighted either through bolded words, lines, or bullets really stands out. Also, there is a perfect amount of white space on this webpage which allows the text to be easy to read, and not so overwhelming.
    • Ryan Khungay
      Ryan Khungay on 03 Dec 10
       
      The graphics used on this website are extremely appropriate and are not over used. The few graphics that are used stand out and make the audience actually pay attention to them.
  •  •  Corporate Information  •  Investor Relations  •  TD Economics  •  Community Giving  •  Career Centre  •  Press Releases  •  Fraud Prevention  •  Green Banking  •  Japanese Banking Centre  •  First Nations Bank
  • Contact Us
    • Ryan Khungay
      Ryan Khungay on 03 Dec 10
       
      There is a contact us section that is very visable.
  • My Accounts    Customer Service     Products & Services    Markets & Research    Planning  
    • Ryan Khungay
      Ryan Khungay on 03 Dec 10
       
      The webpage has a really good navigation section that is visible on each page that you visit throughout the webpage. Also the company's name is very clear and visible and by simply clicking the logo a viewer is re-directed back to the homepage.
  • Accounts   Personal Credit   Mortgages   Credit Cards   Foreign Currency Services   Student Life   Green Banking   Electronic Banking
    • Ryan Khungay
      Ryan Khungay on 03 Dec 10
       
      This webpage also features a sub-navigation section so that one webpage is not overflowed with text. A customer can simply click on one of these sub-sections if they require any further information.
    • Ryan Khungay
      Ryan Khungay on 03 Dec 10
       
      The fonts used on the webpage are simple and easy to read. Also, the same font is used throughout the webpage giving the webpage a nice clean look.
Marcus Ramirez-Santoyo

What's Wrong with Abortion - the case against abortion - 3 views

www.davidmacd.com/...abortion_general.htm

shared by Marcus Ramirez-Santoyo on 28 Feb 12 - Cached
  • ul II writes:
  • The common outcry, which is justly made on behalf of human rights -- for example, the right to health, to home, to work, to family, to culture -- is false and illusory if the right to life is not defended with maximum determination.
    • Marcus Ramirez-Santoyo
      Marcus Ramirez-Santoyo on 28 Feb 12
       
      This is an appeal to religion (since the authors quote a religious authority figure) as well as to morality. Without providing any kind of evidence, the authors attempt to convince people by telling them that it is their duty to oppose abortion.
    • Marcus Ramirez-Santoyo
      Marcus Ramirez-Santoyo on 04 Mar 12
       
      Ethos
  •  Abortion ruined my life and the woman I was involved with. We chose abortion to "save our careers" but it ended up costing everything.
    • Marcus Ramirez-Santoyo
      Marcus Ramirez-Santoyo on 28 Feb 12
       
      This is a personal argument based on the author's own personal experience. Although it shows what can happen, the author makes it seem as though it is an inevitable result of abortion. However, it cannot be generalized as other people may have had different experiences and feel differently about the issue.
  • ...24 more annotations...
    • Marcus Ramirez-Santoyo
      Marcus Ramirez-Santoyo on 28 Feb 12
       
      These pictures try to persuade people by making them believe that God does not condone abortion. It is also a reference to our 'playing God', which happens to be a common religious argument against scientific advancements. Furthermore, the depiction of children serves to demonstrate that children are an essential part of 'God's plan' and must, therefore, be protected. They also look weak and defenseless, which elicits an emotional response also known as the mother's / father's instinct.
    • Marcus Ramirez-Santoyo
      Marcus Ramirez-Santoyo on 04 Mar 12
       
      Ethos & pathos
    • Marcus Ramirez-Santoyo
      Marcus Ramirez-Santoyo on 28 Feb 12
       
      This is a picture of a 14-week old fetus. It, too, is supposed to elicit an emotional response, or a protective instinct. Since the 'baby' is fully recognizable as a 'human being' (due to the fact that it certainly looks like one), it serves to reinforce the argument that abortion is murder.
    • Marcus Ramirez-Santoyo
      Marcus Ramirez-Santoyo on 04 Mar 12
       
      Pathos
    • Marcus Ramirez-Santoyo
      Marcus Ramirez-Santoyo on 28 Feb 12
       
      The aborted fetus is supposed to make one feel disgusted and devastated as well as angry and sad. However, this is an 11-week old fetus (as opposed to the 14-week old fetus). It may be the case that there is a fundamental difference between an 11-week old and a 14-week old fetus in terms of their development into an actual human being.
    • Marcus Ramirez-Santoyo
      Marcus Ramirez-Santoyo on 04 Mar 12
       
      Pathos & attempt at logos
  • I'll call this girl "Sara."
    • Marcus Ramirez-Santoyo
      Marcus Ramirez-Santoyo on 04 Mar 12
       
      By giving the fetus a name and referring to it as "girl", the authors emphasize that it is (in their opinion, that is) a human being.
  • Sara could not protect herself while the "doctor" cut her head off with fore snips. This is what abortion looks like.
    • Marcus Ramirez-Santoyo
      Marcus Ramirez-Santoyo on 28 Feb 12
       
      This brutal description of what happened to the fetus in the picture once again elicits a strong emotional response. In addition to that, the author also fails to mention that there may be more to abortion than the 'killing' of 'human beings'.
    • Marcus Ramirez-Santoyo
      Marcus Ramirez-Santoyo on 04 Mar 12
       
      Pathos
  • Sara will never learn how skip or play hopscotch. She will never experience her first date or the prom.
    • Marcus Ramirez-Santoyo
      Marcus Ramirez-Santoyo on 28 Feb 12
       
      This is an appeal to emotion. The authors make the readers recall certain significant past events such as their prom or their first date. By doing so, the reader is forced to think about what it would have been like if it had been him or her and the authors successfully make it a very personal issue.
    • Marcus Ramirez-Santoyo
      Marcus Ramirez-Santoyo on 04 Mar 12
       
      Pathos
  • Sara has been denied the right to vote, the right to freedom of speech, the right to work. All these things that women have worked so hard to achieve have been denied to Sara.
    • Marcus Ramirez-Santoyo
      Marcus Ramirez-Santoyo on 28 Feb 12
       
      The authors then go on to argue that abortion is not only morally wrong but also politically wrong as it takes away several rights from a 'human being'. Furthermore, they compare it to feminist issues (which is also why they chose to call the fetus "Sara" and refer to it as a "girl"), thereby appealing to women and especially to feminists (whether they be male or female).
  • This first question we must ask ourselves when considering our opinion on abortion is this: "Is something being killed?" Everyone familiar with biology will answer yes. The next question is "What is being killed?" A simple way to answer this is to ask "Does it have DNA? The answer is yes. What kind is it? Human. The DNA at 5 minutes after conception is identical to the DNA 85 years after conception.
    • Marcus Ramirez-Santoyo
      Marcus Ramirez-Santoyo on 28 Feb 12
       
      The authors try to argue deductively. However, they assume that everything they say is based on nothing but facts even though they never prove that everything that 'has human DNA' is in fact a fully developed human being.
    • Marcus Ramirez-Santoyo
      Marcus Ramirez-Santoyo on 04 Mar 12
       
      Attempt at logos
  • Every major abortion rights organization and doctor admits it is a human being.
    • Marcus Ramirez-Santoyo
      Marcus Ramirez-Santoyo on 28 Feb 12
       
      The authors present this as a fact even though it is still a very controversial issue.
  • "Jane Roe" in the case has since said it was the worse mistake she ever made. How come you never hear that in the main stream media? She was a puppet for an abortion agenda, another example of the abortion industry's abuse of young women.
    • Marcus Ramirez-Santoyo
      Marcus Ramirez-Santoyo on 28 Feb 12
       
      The authors try to persuade the readers that the women who decide to get an abortion are actually victims. Surely, some of them regret it but there are also women who do not regret it. By taking one example and presenting it as a general rule of thumb, the authors redirect the reader's anger toward the authorities and the institutions that support abortion.
    • Marcus Ramirez-Santoyo
      Marcus Ramirez-Santoyo on 04 Mar 12
       
      Ethos
  • Abortion is not the first time this word game of personhood vs. humanity has been played with human life. During the slave trade, it was acknowledged that black people were human beings, but not "persons". During the Holocaust, Hitler acknowledged that Jews were human beings. That's why he performed horrible experiments on them, but he did not acknowledge their "personhood."
    • Marcus Ramirez-Santoyo
      Marcus Ramirez-Santoyo on 28 Feb 12
       
      By comparing abortion to slavery and to the Holocaust, the authors once again elicit a strong emotional and moral response that leads to the readers thinking about the wrongness of the act. Abortion is thereby inevitably depicted as a crime (or even genocide), which is an attempt to make people want to oppose it.
    • Marcus Ramirez-Santoyo
      Marcus Ramirez-Santoyo on 04 Mar 12
       
      It seems like the authors are trying to make it look like an appeal to logos rather than pathos.
    • Marcus Ramirez-Santoyo
      Marcus Ramirez-Santoyo on 28 Feb 12
       
      Once again, this picture's purpose is to convince people that fetuses are fully developed human beings and that nothing really distinguishes them from any of us.
    • Marcus Ramirez-Santoyo
      Marcus Ramirez-Santoyo on 28 Feb 12
       
      However, just because the fetus is comprised of 46 chromosomes does not necessarily mean that a fetus is the same as a newborn baby.
    • Marcus Ramirez-Santoyo
      Marcus Ramirez-Santoyo on 04 Mar 12
       
      Attempt at logos
  • A newborn is not as well developed as a toddler. I am more developed than toddler.
    • Marcus Ramirez-Santoyo
      Marcus Ramirez-Santoyo on 28 Feb 12
       
      This comparison is invalid since the real question is whether a fetus is "alive" yet. Toddlers and the authors are without a doubt alive. Yet, the authors' use of an analogy is quite interesting as it seems to be an attempt to appeal to logic.
    • Marcus Ramirez-Santoyo
      Marcus Ramirez-Santoyo on 04 Mar 12
       
      Attempt at logs
  • Yes the unborn baby lives in a unique environment. But I do not cease becoming a human when I travel to work, or home. Environment does not determine personhood.
    • Marcus Ramirez-Santoyo
      Marcus Ramirez-Santoyo on 28 Feb 12
       
      Once again, this analogy is invalid. One's workplace and one's home are both situated in a world outside of the womb whereas a fetus is not a part of 'our' world yet.
    • Marcus Ramirez-Santoyo
      Marcus Ramirez-Santoyo on 04 Mar 12
       
      Attempt at logos
  • In the last 30 years approximately 21,500,000 women have died violent deaths in the United States. They have had their arms ripped off, they have had their legs ripped off, they have had their heads cut off. These women were defenceless, they could not speak out to defend themselves. They remained silent as they were brutally murdered. These women were not fully grown. They were waiting to be born. These women died from abortion. Most abortionists are men who say that they are in favour of women's rights and they say they shun violence against women. Obviously, they are not in favour of the rights of women in the womb.
    • Marcus Ramirez-Santoyo
      Marcus Ramirez-Santoyo on 28 Feb 12
       
      Once again, the authors appeal to feminism and claim (without any evidence) that abortion is, indeed, murder. They are thereby taking the peripheral route rather than the central route to persuasion as they focus on the emotional rather than the factual / logical aspects of the matter.
    • Marcus Ramirez-Santoyo
      Marcus Ramirez-Santoyo on 04 Mar 12
       
      Pathos
  • Half of women carrying babies have a little boy inside them with a penis. Is that penis a part of her body? That would be a first.
    • Marcus Ramirez-Santoyo
      Marcus Ramirez-Santoyo on 28 Feb 12
       
      The authors' use of sarcasm is quite effective in this case as it helps make a point regarding the difference between a woman's body and the fetus's body.
    • Marcus Ramirez-Santoyo
      Marcus Ramirez-Santoyo on 04 Mar 12
       
      Logos
  • The abortion industry is a multi billion dollar industry and Planned Parenthood is now exporting this industry to countries around the world like a McDonald's franchise.  I just attended a summit on "Population Control" in Ottawa. It is scary to think that we are now trying to export abortion to countries around the world the way we export wheat. Much of this is being paid by our governments.
    • Marcus Ramirez-Santoyo
      Marcus Ramirez-Santoyo on 28 Feb 12
       
      Making it seem as though abortion is but a business distracts from other aspects of it such as 'abortion as a result of rape' etc. and redirects anger toward the institutions that support it. Hence, people's desire to put an end to abortion grows (if they do not critically reflect on it, that is). 
    • Marcus Ramirez-Santoyo
      Marcus Ramirez-Santoyo on 04 Mar 12
       
      Pathos
  • I believe that as Christians we are obligated to step in. The Bible makes it clear that it is wrong to stand by as innocent blood is shed. (Deut 21:5, 7-9; Ezk 22:3-4, Is 1:15-16, Lev 18:21. ) Ruben rescued Joseph (Gn 37:21-22), Hebrew midwives rescued baby boys from the infanticide of Pharaoh (Ex 1:17) The solders of Saul rescued Jonathan from murder (1 Sam 14:45), Obadiah rescued 100 prophets from Jezebel. Esther risked her life to save her people from genocide.
    • Marcus Ramirez-Santoyo
      Marcus Ramirez-Santoyo on 28 Feb 12
       
      Once again, this is an approach to religion and morality and abortion is depicted as murder and genocide. This also elicits an emotional response.
    • Marcus Ramirez-Santoyo
      Marcus Ramirez-Santoyo on 04 Mar 12
       
      Ethos
  • 23,000 couples in Canada and 230,000 couples in the US want to adopt children. Many go overseas to find babies because North Americans abort the majority of our unwanted babies.
    • Marcus Ramirez-Santoyo
      Marcus Ramirez-Santoyo on 28 Feb 12
       
      The authors distract from the real issue at hand and even blame women who decide to have an abortion for the hardship of couples who wish to adopt a child. This might actually help win them over, too.
    • Marcus Ramirez-Santoyo
      Marcus Ramirez-Santoyo on 04 Mar 12
       
      Logos
  • "Oh Lord give us the strength to not only experience our horror at this holocaust but the courageously stand up and be counted and to follow the heroes who brought down the slave trade and those who saved Jews from the Holocaust."
    • Marcus Ramirez-Santoyo
      Marcus Ramirez-Santoyo on 28 Feb 12
       
      The repetition of a previously mentioned idea only re-emphasizes its importance and elicits the same emotional response again (and perhaps even a stronger one than before).
    • Marcus Ramirez-Santoyo
      Marcus Ramirez-Santoyo on 04 Mar 12
       
      Pathos
  • after the Genome project
    • Marcus Ramirez-Santoyo
      Marcus Ramirez-Santoyo on 28 Feb 12
       
      Mentioning the Human Genome Project makes the authors' claim seem more factual and believable.
    • Marcus Ramirez-Santoyo
      Marcus Ramirez-Santoyo on 04 Mar 12
       
      Ethos
  • Fertilization is the miracle moment, and all 46 chromosomes are coming together. It's when life begins. It is new human life.
    • Marcus Ramirez-Santoyo
      Marcus Ramirez-Santoyo on 28 Feb 12
       
      The description of the process ('a miracle') once again adds a religious or a spiritual aspect to it. Claiming that it is in fact a 'new human life' ignores the actual controversy around the issue and effectively introduces the next and final argument.
  • It is the killing of an innocent human. Lord Jesus, let Your prayer of unity for Christians become a reality, in Your way we have absolute confidence that you can bring your people together we give you absolute permission to move Amen
    • Marcus Ramirez-Santoyo
      Marcus Ramirez-Santoyo on 28 Feb 12
       
      Repeating the main statement (it is murder) and ending the discussion with a 'prayer' emphasizes the wrongness of the act as well as the religious aspect of it. We should not play God because 'in Your way [God's way] we have absolute confidence', meaning that if God wanted it to happen it would happen naturally (by itself). Furthermore, ending the discussion the same it started is also very effective as it demonstrates that it is now 'complete' (like a 'vicious' cycle that one cannot escape).
    • Marcus Ramirez-Santoyo
      Marcus Ramirez-Santoyo on 04 Mar 12
       
      Pathos & ethos
  • I do not come to the Pro-life movement for some altruistic reason, I come through my own experience and suffering.
    • Marcus Ramirez-Santoyo
      Marcus Ramirez-Santoyo on 04 Mar 12
       
      The authors are trying to establish credibility (ethos).
Sarah English

Kristen Stewart - IMDb - 0 views

www.imdb.com/nm0829576

kristen stewart imdb movies

shared by Sarah English on 04 Mar 12 - No Cached
  • STARmeter 33 Down 7 this week View rank on IMDbPro » Kristen Stewart (I)
  • Message Boards Recent Posts New Pics: Kristen and Rob in Paris 3/3/12 janna47 'THE' Ring Unique_Jenique What Is Your Favorite Kristen Stewart Movie Quote? Unique_Jenique OT: Delete your Google History Before 3/1 MichelleTD Why spend so much time on someone you don't even know? emerson-anatra Job Interview vidalady Discuss Kristen Stewart on the IMDb message boards »
    • Sarah English
      Sarah English on 04 Mar 12
       
      These are the message forums where fans can discuss Kristen Stewart. It is easy to find on the page. Must have an IMDB account to post on here.
  • Though most famous for her role as Bella Swan in the Twilight saga, Kristen Stewart has been a working actor since her early years in Los Angeles, California. Her parents, John Stewart and Jules Stewart, both work in film and television. Her mother is Australian. The family includes three boys, her older brother Cameron Stewart, and two adopted brothers Dana and Taylor... See full bio »
    • Sarah English
      Sarah English on 04 Mar 12
       
      Here is Kristen Stewart's bio. Age, hometown, where she was born, and other information about her life can be found here.
  • Sarah English on 04 Mar 12
     
    up to date information on all projects from Kristen Stewart
J.Randolph Radney

Discussion Board Etiquette - 1 views

www2.uwstout.edu/...discuss_etiquette.html

discussion etiquette board forum netiquette moodle discussions Online social blog

shared by J.Randolph Radney on 24 Jan 11 - No Cached
  • Brevity is appreciated. Since reading other's comments or articles can be very time consuming, try to be straight to the point, although respect that this is an academic class. Too little is just as troublesome as too much!
    • J.Randolph Radney
      J.Randolph Radney on 26 Jan 11
       
      Brevity is a good idea, but not at the expense of clarity.
  • give a frame of reference in your post by quoting or summarizing the content to which you are responding
  • The me-too post certainly is a frustration in the online environment and does not add any depth to the discussion or learning.
  • ...5 more annotations...
  • be sure to post substantive ideas and avoid the "I agree" posts which just clutter up a discussion board.
    • J.Randolph Radney
      J.Randolph Radney on 25 Jan 11
       
      This is not to say you can't agree with someone, but when you post, make it worth everyone's while to read a comment, extension, or application of ideas, rather than merely an agreement.
  • Subject lines that just repeat the original poster’s subject line with the Re: added (Re: Re: Re: Unoriginal subject line) give no indication to the reader if the new or added content will benefit him or her as a learner
  • Each time you post or reply to a post, update the subject line to match the content of your posting.
  • Make sure you are posting under the appropriate heading or thread.
  • The Discussion Board is part of a college course, so your writing style should conform to the rules of standard English.
  • J.Randolph Radney on 24 Jan 11
     
    What do you think of these principles as writing guidelines for forums and blogs?
Annie Wong

Apple: It's All About the Brand - 1 views

www.wired.com/...56677

shared by Annie Wong on 08 Mar 11 - Cached
  • Ask marketers and advertising experts why Mac users are so loyal, and they all cite the same reason: Apple's brand.
    • Annie Wong
      Annie Wong on 08 Mar 11
       
      This sentence describes what will be discussed in the article. It dips into the logical argumentation section of a rhetorical triangle.
    • Annie Wong
      Annie Wong on 08 Mar 11
       
      This paragraph here is giving the audience facts, and statistics of why/how Apple has become such a successful brand
  • $11 billion in annual sales.
  • ...32 more annotations...
  • boosting
  • advertising budget
  • 15 million to $100 million
  • "It was the marketing company of the decade."
    • Annie Wong
      Annie Wong on 08 Mar 11
       
      Ethical argumentation is present here. This quote is from John Sculley, he was the marketing exec of Pepsi (as mentioned above) and everybody knows how popular and well known Pepsi is, so he is seen as a reliable voice for marketing facts because of his success in the Pepsi company.
  • awarded
  • powerful brand
    • Annie Wong
      Annie Wong on 08 Mar 11
       
      You can sway an audience into deeper consideration into the brand by describing it as a "powerful brand" (Ethos)
  • Apple "Brand of the Year"
  • overwhelming presence of Apple
    • Annie Wong
      Annie Wong on 08 Mar 11
       
      As a reader, this statement shows that Apple is a brand which is very passionate about their products, and they want everyone to know just how great their products are. However, consumers could find the marketing of the brand to be overkill and too obnoxious, or feel as if its being shoved down their throats, which could be a negative and turn off, and cause them to invest in other brands.
    • Annie Wong
      Annie Wong on 08 Mar 11
       
      Another logical point. It can be seen as a testimony. The success of the iMac and iPod rely solely on the brand. If it weren't for the brand, it very well might not be a popular/successful item.
  • comes through in everything they do."
  • "Without the brand
  • Apple would be dead
  • It's got nothing to do with products
  • branding is all that keeps them alive
  • emotional brand
  • is loved
  • branding has become as powerful as religion
    • Annie Wong
      Annie Wong on 08 Mar 11
       
      Similie. Here they are trying to make people realize just how important branding is by comparing it to religion.
  • about imagination, design and innovation
    • Annie Wong
      Annie Wong on 08 Mar 11
       
      Emotional aspect. At the end of the day, no matter what, there are loyal customers, who will support brand regardless. This is what makes people love the brand and its products
  • one of the reasons Apple has been rebranded
  • rejuvenate the brand
  • intimate with its customers
  • company projects a humanistic corporate culture and a strong corporate ethic, characterized by volunteerism, support of good causes or involvement in the community
    • Annie Wong
      Annie Wong on 08 Mar 11
       
      Emotional - Shows Apple cares and wants to give back. Also shows that it's not just a flashy brand with cool gadgets, but the products also help better the lives of many..Positively sways audience because of the education aspect
  • Apple, on the other hand, comes across as profoundly humanist. Its founding ethos was power to the people through technology, and it remains committed to computers in education. "It's always about people,
    • Annie Wong
      Annie Wong on 08 Mar 11
       
      Visually, products are colourful and many times, there are choices to suit personal preferences, this also makes the product easily identifiable. (ex. any brightly coloured, music player, even if not Apple, will probably be associated with Apple because they were they ones who first introduced it.)
  • products and advertising are clearly recognizable
  • Apple's design is people-driven
  • established a "heartfelt connection" with its customers.
  • products are designed around people
  • unique visual and verbal vocabulary, expressed in product design and advertising
  • Apple has always projected a human touch
  • pple used great leaders -- Cesar Chavez, Gandhi and the Dalai Lama -- to persuade people
  • Apple's famous "1984" Super Bowl ad
Sabina Donnelly

Detox campaign | Greenpeace International - 2 views

www.greenpeace.org/...intro

shared by Sabina Donnelly on 14 Jul 11 - No Cached
  • Many hazardous chemicals can also be transported in our oceans, atmosphere and food chains and accumulate in places far away from their original source. They have been found to build up in the bodies of animals including birds, fish, whales, polar bears and even human breast milk. The problem and the solution are therefore not only a cause of local concern. This is a truly global issue.
    • Sabina Donnelly
      Sabina Donnelly on 14 Jul 11
       
      Again, this is aimed at readers who are far away from where this problem is occurring. It brings the issue close to home and hopefully motivates the reader to action
  • “Just do it”
  • ...17 more annotations...
  • “Impossible is nothing”
  • “Make the Change”
  • Of these brand owners, one group stood out in particular as the most likely champions of a toxic-free future - the world’s largest sports brands. Not only are these brands self-proclaimed leaders and innovators, but they have the size and influence to work with their suppliers to begin bringing about real change on the ground and eliminate the use and release of these hazardous chemicals.
    • Sabina Donnelly
      Sabina Donnelly on 16 Jul 11
       
      This rhetoric is aimed at Nike and Adidas. Greenpeace uses irony by highlighting these companies' slogans.
  • The alkylphe
  • nols and PFCs found in the samples are a cause for serious concern, as these chemicals are known hormone disruptors and can be hazardous even at very low levels
  • Clean w
  • ter is not only a basic human right - it is the world’s most threatened essential resource
    • Sabina Donnelly
      Sabina Donnelly on 16 Jul 11
       
      Greenpeace has gone to these companies' websites and selected quotes which express their commitment to environmentally friendly practices. This shows the hypocracy of these companies as they advertise green initiatives while they really do not know or control where their supplies come from.
  • 2/12 Play A Greenpeace campaigner takes a sample of yellow-coloured waste water from the discharge pipe at the Youngor Textiles Factory.
  • A Greenpeace campaigner takes a sample of yellow-coloured waste water from the discharge pipe at the Youngor Textiles Factory.
  • Greenpeace
  • A Greenpeace campaigner takes a sample of yellow-coloured waste water from the discharge pipe at the Youngor Textiles Factory
    • Sabina Donnelly
      Sabina Donnelly on 17 Jul 11
       
      This photo and its caption have a lot of impact on the reader. The caption describes discoloured water which can be seen in the collector's sample bottle. Futhermore, the photo shows an odd yellow sludge/waste coming out for the pipe. In the background of the photo, you can see the turbid river water and smoggy air. What is particularily effective is the use of hyperbole. The odd looking sludge is the largest and central object in the photo, dwarfing the person standing next to it.
    • Sabina Donnelly
      Sabina Donnelly on 17 Jul 11
       
      another aspect of visual rhetoric that is used in this photo is accent. Compared to the bleak and grey background, the yellow sludge jumps out from the photo
  • At 6:00pm in the evening, a pipe on the north side of the Youngor International Garments City factory dumps large quantities of foul smelling waste water into the river
    • Sabina Donnelly
      Sabina Donnelly on 17 Jul 11
       
      Photo # 11 in the slide is particularily effective because the subject of the photo is covering his mouth and nose with his hand while looking down at the discoloured redish purple water coming out of the discharge pipe. When we read the caption, we find that he is doing this due to the terrible stench of the water. Both the caption and the subject's reaction in the photo make the experience more real for the reader as we can imagine the experience as if we were there.
  • Wastewater is intended to be treated at the treatment plant.
    • Sabina Donnelly
      Sabina Donnelly on 17 Jul 11
       
      Greenpeace uses irony in the photo and its caption. We see settling ponds of water in a textile factory and learn in the caption that it is supposed to be treated. The irony is that this is for show was chemical analysis of water shows that the water is not treated
  • A Greenpeace campaigner takes a sample of yellow-coloured waste water from the discharge pipe at the Youngor Textiles Factory
    • Sabina Donnelly
      Sabina Donnelly on 17 Jul 11
       
      This photo and its caption have a lot of impact on the reader. The caption describes discoloured water which can be seen in the collector's sample bottle. Futhermore, the photo shows an odd yellow sludge/waste coming out for the pipe. In the background of the photo, you can see the turbid river water and smoggy air. What is particularily effective is the use of hyperbole. The odd looking sludge is the largest and central object in the photo, dwarfing the person standing next to it. Sabina Donnelly 1 minute ago Radney's Business Writing Course another aspect of visual rhetoric that is used in this photo is accent. Compared to the bleak and grey background, the yellow sludge jumps out from the photo
1 - 8 of 8
Showing 20▼ items per page