Pro Ethics

Ethics are a collection of principles of right conduct that shape the decisions people or organizations make. Practicing ethics in marketing means deliberately applying standards of fairness, or moral rights and wrongs, to marketing decision making, behavior, and practice in the organization.

KANKAKEE - U.S. Rep. Jesse Jackson Jr. said Saturday he expects to be "vindicated" in a House ethics probe looking at his involvement in trying to secure President Barack Obama's vacated Senate seat from then-Gov. Rod Blagojevich. I doubt vindication is in Jesse Jr. future.

In a revised audit of the Department of Justice Conference Planning and Food and Beverage Costs, the Inspector General has apologized for accusing the department of spending $16 per muffin. This is questionable ethics in my opinion in a time of economic downturn, and when the government has a huge spending deficit.

The evolving criminal schemes, which include mortgage fraud, counterfeiting, bank and credit card fraud and identity theft, are attractive because they are much less risky than traditional gang-related crimes such as murder, drug trafficking and robbery, and have the potential to yield much greater profits, according to a new national gang threat assessment from the FBI.

McDonald's currently spends more money on advertising in general than any other brand in all industries combined, helping it replace Coca-Cola as the world's most famous brand, according to "Fast Food Nation" author Eric Schlosser.

Thought there were some good points made here.

To be less influenced by advertising, it is good to be aware of the tricks that are employed. When you realize what is happening, you are warned. Advertising focusses only on positive aspects of product, never on negative ones. When supermarkets lower some of their prices, they make sure everyone knows about it.

Interesting Photo

An advertisment turned negative with racism...

This just goes to show that even a big corporation such as Cadbury can "unknowingly" step on toes. What may have sounded like a good idea in the beginning turns out to be offensive.

This article is about a Superbowl ad that was tasteless. It shows just how far companies will go to get their name out there.

I remember seeing this ad during the Super Bowl. At the time I thought it was a joke because it seemed to be done in really bad taste. I haven't heard much fall-out until now.

Using Stem Cell Marketing for monetary gain...

Interesting topic. And, its true, as long as there are desperate people in the world, there will always be someone trying to take advantage of them.

how much of an effect do advertisements play in getting people to smoke? is the surgeon general's warning enough?

Ask your mother, or rely on scientific studies, consumer reports and trial and error

Article on how advertising has an impact on the way children develop and grow up.