Pearson Project Will Let Professors Mix Free and Paid Content in E-Textbooks - Wired Ca... - 0 views
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"The instructor can then pull together material from various sources into one e-book-two chapters from a published textbook, three videos from MIT's OpenCourseWare, and a research study from Harvard University, for example. The instructor can also upload his or her own material, like a syllabus for the course. The system then calculates a price for the Pearson and third-party content."
The Circles of Nonprofit Marketing | Social Media Strategy for Nonprofits and Businesses - 0 views
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"A few weeks ago Seth Godin published "The Circles of Marketing," in which he rightfully opined that marketing is not buzz or followers, but an entire ecosystem surrounding the product itself. Intrigued, I began to consider how The Circles of Marketing could be modified for nonprofit social media marketing. My version, the Circles of Nonprofit Marketing, is the nonprofit marketer's iteration, beginning with The Cause."
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