Group items tagged

A staring point on setting up an email campaign in concert with a website. It is quickly apparent how many things are connected to and or dependent on a successful website in a successful nonprofit. Email marketing can be done without a website but it is going to have more value in conjunction with the website definitely.

Internal emails regarding Ridgeland, South Carolina speed camera system shows profit drives deployment decisions: An ongoing federal lawsuit against the speed trap town of Ridgeland, South Carolina uncovered internal emails last month that shed light on the motivation behind the state's only photo enforcement program. Since July 2010, Ridgeland has allowed the private firm iTraffic to operate a mobile speed camera van on Interstate 95, despite a state law outlawing the practice and a pair of attorney general opinions warning that the photo ticketing was not legal.

Email marketing is CHEAP and EFFECTIVE means to marketing in a nonprofit but there is a wrong way to do it. This article outlines the importance of not upsetting people with SPAM. A targeted, restrained outreach is more effective in the long run.

A promising report on a potential reduction in spam traffic. I'm very under impressed on any supposed actions to reduce spam so far. My opinion is that email boxes are exactly backwards because every company believes it is an imperative function. No, I believe every email should require a pre-authorization which big business will fight to the end.... This strikes me as politically motivated

This article is increasingly helpful for NPO's who are burdened by e mail. There are several strategies outlined which seek to make e mail a more organized, and, thus effective, tool.

Thanks to technology, email accounts, social networking sites, and cell phones are now prime marketing real estate. In order to strike the right balance between marketing to the masses and generating revenue, organizations should do two things right away. First, establish communication guidelines that reflect the organization's vision, mission, short and long-term objectives (collectively, the brand)-not what the business Joneses are doing. Second, ask constituents what matters to them.

A post explaining the difference between "spam" and "not spam" that I wish would be required reading for any business (non profit or private). A must read before sending out a bulk email of any kind.

"Yesterday, we told you how someone was able to steal the tax identity of 2,300-plus small nonprofits due to a hole in a new electronic filing system implemented by the Internal Revenue Service. Every nonprofit in this group, most with religiously themed names, now lists as a principal officer one William Alexander and its address as the same mail-box drop on N. Rainbow Blvd. in Las Vegas. This happened due to a glitch that essentially allows a nonprofit's contact information to be changed online by anyone who registers on an IRS-designated site with a name-which is not verified-and an email address."

Despite the outstanding growth of places like Facebook and Twitter, the majority of information on the internet is still shared via e-mail. Crafting a newsletter for your organization remains to be the easiest way to get in touch with contributors and other interested parties. The age discrepancy has to be something to overcome, and in that sense, e-mail still covers the largest percentage of users worldwide. As a young person, it may be hard to remove yourself from the Twitter and Facebook dominated world, but more times than not the old ways still work the best.

It's amazing how often these countries try to limit the use of the internet. This article explains why China might be altering the services provided by GMAIL and also explains how they are doing so. By investigating these types of circumstances perhaps we could gain a better insight as to why they would do this and also let us be able to take this information and relate it with out foreign affairs missions.

Amazon launched it's Cloud Player and Cloud Drive service today, which lets you store files online and stream music to your computer or Android phone. We spent some time with it this morning, and despite some missing features, the service is an amazing value and pretty easy to use. Right off the bat, Amazon gives you 5 GB of free storage, which is already more than the free 2 GB Dropbox has.

Clarification - the description is an excerpt beginning with the 4th paragraph of the article. Not my words. "My problem is that for as long as I have tried to figure out, Dropbox made some bold claims about how your files were encrypted and how nobody had access to them, with statements like: All transmission of file data occurs over an encrypted channel (SSL). All files stored on Dropbox servers are encrypted (AES-256) Dropbox employees aren't able to access user files, and when troubleshooting an account they only have access to file metadata (filenames, file sizes, etc., not the file contents)."