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How Does Your Nonprofit Measure Up? This was the opening question Jocelyn Harmon (Director of Nonprofit Services for Care2.com) and I posed during our presentation on "The Art and Science of Fundraising Online" for the Association Foundation Group. If your organization's average online gift is lower than you would like or your organization has not developed a well thought out year-end online fundraising campaign in the past, then you need to make changes to your online fundraising program ASAP. > see our Seven Online Fundraising Strategies You Can Do Right Now.

"What are the top social media tools to use to spread an organizations message and how does an organization effectively use online communications tools. Let's get down to my top 10 list of things every nonprofit should know about social media and online communications."

Nonprofits get excited when a celebrity wants to join their advisory board or endorse their campaign. But do celebrity endorsements across different channels work these days?  It depends. (click and read on!)

One very revealing panel (in a web-streamed Advocacy Live event in March) included Eric Jones, the top technology person for Iowa Senator Tom Harkin, who provided tips and advice about ways that online organizers might boost their campaigns' impact on members of Congress and their staffers. Recorded  video event posted by Blackbaud on this webpage.