Coverage of the major technology companies that displayed at NRF13. the piece mentions the roll out of Oracle solutions for customers like Deckers and M.video. It also states that Oracle sells systems and services to the top 20 global retailers, including human resources software and customer relationship management (CRM) systems to compete with IBM, Salesforce.com and others.
Oracle's latest market survey shows that consumers are demanding globalised experience, but need to meet the needs and expectations of its locality, and is best tailored according to personal preferences, in order to achieve "the most appropriate (good for me) " experience.