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Gary Edwards

Ex-Apple Javascript Guru: HTML5 and Native Apps Can Live Together: Tech News « - 0 views

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    Good interview with Charles Jolley - SproutCore - WebKit (met Charles at Web 2.0).  He has left Apple and started a SproutCore Web App development company called "Strobe".  Looking very good Charles! The Blended Brew Apps have become a preferred way of accessing information on mobile devices. But developers want to provide a unified experience, and that is why Jolley believes that we will soon have apps that use HTML5 inside a native app wrapper. "People are looking for an either/or solution, but it is not going to end up like that," he said. Think of Strobe's offerings as a way to create an experience that is a blend of HTML5 and native mobile apps. How this works is that an application is developed in HTML5 instead of proprietary formats. It is wrapped in a native app wrapper for, say, the iPhone, but when accessed through a web browser on a PC or any other device, like tablet, it offers the same user experience. This is a good way to solve a problem that is only going to get compounded many fold as multiple endpoints for content start to emerge. The co-existence of web and native apps also means content publishers need to think differently about content and how it is offered to consumers. The multiplicity of endpoints (iPhone, iPad, TV and PC) is going to force content producers to think differently about how they build the user experiences for different sets of screens. Jolley argues that the best way to do so is to stop taking a document-centric view that is part of the PC-era. In the touch-based mobile device era, folks need to think of ways to have a single technology stack married to the ability to create unique experiences for different devices. And if you do that, there is no doubt that HTML5 and native apps can live in harmony.
Gary Edwards

Pugpig: iPhone, iPad HTML Reader That Feels Like a Native App - 0 views

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    Open Source framework for building visually-immersive mobile ready magazines in HTML5-CSS3-JavaScript. excerpt:  Pugpig is an open source framework that enables you to publish HTML5 content in the form of a magazine, book or newspaper to iPhone and iPad devices. It's slick and feels like you are using a native app (we tested the it on the iPad) Pugpig is an HTML reader for iOS. It's basically a hybrid - part native application, part web app, designed to prove that you can have an HTML-based app that feels like it's native. Your app sits on top of the Pugpig framework. It can be customized and extended. For example, you can link to your own data source, change the navigation and look and feel. It can also be multi-lingual - for example, the sample app I tested leverages the AJAX API for the Microsoft Translator. Additional Pugpig benefits are its low memory footprint and ability to store a lot magazine/newspaper editions within the device, for easy offline viewing. You can offer your app in either the App Store or the new iOS 5 Newsstand (integration with the framework is in progress now).
Gary Edwards

Windows 8: Microsoft's browser-based OS | ExtremeTech - 1 views

  • Microsoft’s browser-based operating systemGet this: The entire Metro interface — the complete Windows 8 front-end — is powered by Internet Explorer 10. Not the browser with a back button and an address bar, but the IE10 rendering engine Trident. To drive this point home, Metro-style apps in Windows 8 can be written in HTML, CSS, and JavaScript, and they will be just as “low-level” as their C++ and C# cousins. In other words, Windows 8 runs web apps natively.
  • To put this into contrast, think about the current state-of-the-art in Chrome, Firefox, and Internet Explorer 9. Chrome has glorified extensions and bookmarks, Firefox is working on an Open Web App Store, and IE9 has pinned sites. Windows 8 will have web apps that are first-class citizens, capable of using all of the same hardware resources as any other compiled program — and it will all be powered by Internet Explorer 10.
  • It’s the great Web App Dream: write once, run anywhere.
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  • All three versions are fundamentally identical.
  • What if Windows 8 is actually a success on the tablet? If Windows 8 becomes ubiquitous, so does Internet Explorer 10 — and if IE10 can be found on hundreds of millions of devices, what platform do you think developers will choose?
  • This poses a tricky question, though. You see, not only does IE10 power Windows 8′s primary interface, but Internet Explorer 10 — the browser — is also available as a Metro-style app, and as a full-interface browser in the Explorer Desktop.
  • Do you write an app for tens of millions of iPhones and iPads, or do you write a single piece of HTML, CSS, and JavaScript that can run perfectly on every Windows 8, IE10-powered tablet, laptop, and desktop?
  • Those same web apps, with a little tweaking, will probably even work with Chrome and Firefox and Safari — but here’s an uncomfortable truth: if Windows 8 reaches 90% penetration of the computing market, why bother targeting a web browser at all? Just write a native, Metro-style web app instead.
  • Finally, add in the fact that IE10 will almost certainly come to Windows Phone 8 next year, and you will have a single app container — AppX — that runs across every damn computer form factor.
  • Microsoft, threatened by the idea of OS-agnostic web apps and browser-based operating systems from Google and Mozilla, has just taken the game to a whole new level — and, rather shockingly, given that Windows 8 started its development in mid-2009, it would seem that the lumbering behemoth might have actually out-maneuvered Google
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    Excellent review of Windows 8, including some prescient thinking about what it means to have HTML+ Web Apps running natively on the Win8 OS platform.  The author/reviewer Sebastion Anthony suggest why this breakthrough is a problem for Google, Apple and Mozilla.  I'm wondering though; is this a problem for the Open Web future?  Or is this a positive step towards an Open Web communications and collaborative computation platform that  is used by all and owned by none?   After nearly thirty years of a love-hate-hate more than ever relationship with Microsoft, for sure Win8 and native HTML+ is something to carefully watch.
Gary Edwards

Ludei can convert HTML5 apps into speedy mobile apps in minutes | VentureBeat - 0 views

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    "A common complaint about HTML5 is that apps run too slowly on various platforms, but game technology company Ludei says that its engine and tools enable blazing-fast HTML5 mobile apps on a variety of platforms. Ludei, a San Francisco company with a team in Spain, has developed a new component for the Ludei Platform, the Ludei Cloud Compiler, that allows companies to take any HTML5 app and convert it within minutes into a hybrid native app. Ludei essentially does the heavy lifting of converting the software into something that runs fast, said Joe Monastiero, president of Ludei, in an interview with GamesBeat. The Ludei Cloud Compiler is in public beta testing as a free service and will convert apps into iOS or Google Play apps. The Cloud Compiler includes support for any HTML5 web app, not just games. Ludei plans to roll out other cloud services between now and the end of the year that use the Ludei cloud to simplify the process of delivering and monetizing HTML5 programs."
Gary Edwards

Cloud file-sharing for enterprise users - 1 views

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    Quick review of different sync-share-store services, starting with DropBox and ending with three Open Source services. Very interesting. Things have progressed since I last worked on the SurDocs project for Sursen. No mention in this review of file formats, conversion or viewing issues. I do know that CrocoDoc is used by near every sync-share-store service to convert documents to either pdf or html formats for viewing. No servie however has been able to hit the "native document" sweet spot. Not even SurDocs - which was the whole purpose behind the project!!! "Native Documents" means that the document is in it's native / original application format. That format is needed for the round tripping and reloading of the document. Although most sync-share-store services work with MSOffice OXML formatted documents, only Microsoft provides a true "native" format viewer (Office 365). Office 365 enables direct edit, view and collaboration on native documents. Which is an enormous advantage given that conversion of any sort is guaranteed to "break" a native document and disrupt any related business processes or round tripping need. It was here that SurDoc was to provide a break-through technology. Sadly, we're still waiting :( excerpt: The availability of cheap, easy-to-use and accessible cloud file-sharing services means users have more freedom and choice than ever before. Dropbox pioneered simplicity and ease of use, and so quickly picked up users inside the enterprise. Similar services have followed Dropbox's lead and now there are dozens, including well-known ones such as Google Drive, SkyDrive and Ubuntu One. cloud.jpg Valdis Filks , research director at analyst firm Gartner explained the appeal of cloud file-sharing services. Filks said: "Enterprise employees use Dropbox and Google because they are consumer products that are simple to use, can be purchased without officially requesting new infrastructure or budget expenditure, and can be installed qu
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    Odd that the reporter mentions the importance of security near the top of the article but gives that topic such short shrift in his evaluation of the services. For example, "secured by 256-bit AES encryption" is meaningless without discussing other factors such as: [i] who creates the encryption keys and on which side of the server/client divide; and [ii] the service's ability to decrypt the customer's content. Encrypt/decryt must be done on the client side using unique keys that are unknown to the service, else security is broken and if the service does business in the U.S. or any of its territories or possessions, it is subject to gagged orders to turn over the decrypted customer information. My wisdom so far is to avoid file sync services to the extent you can, boycott U.S. services until the spy agencies are encaged, and reward services that provide good security from nations with more respect for digital privacy, to give U.S.-based services an incentive to lobby *effectively* on behalf of their customer's privacy in Congress. The proof that they are not doing so is the complete absence of bills in Congress that would deal effectively with the abuse by U.S. spy agencies. From that standpoint, the Switzerland-based http://wuala.com/ file sync service is looking pretty good so far. I'm using it.
Gary Edwards

HTML5 Will Transform Mobile Business Intelligence and CRM - 0 views

  • "HTML5 is a big push forward, especially considering how it handles different media as well as cross-device portability," said Tiemo Winterkamp, senior vice president of global marketing at business intelligence (BI) vendor arcplan
  • one big benefit of HTML5 is that browsers will be able to integrate additional content like multimedia, mail and RIA with enhanced rendering capabilities. And plans have been made to allow future HTML5 browsers to securely access sensor and touch information, which makes HTML5 a viable alternative to native application development for such functions.
    • Gary Edwards
       
      The browser becomes the compound document container, but HTML5 is clearly the document format.  Any application or Office Suite capable of creating HTML5 documents, or connecting, linking and embedding information and application services in another apps HTML5 document would be cloud productivity platform ready.  Similar to a local Windows workgroup, the database and transaction processing servers can be in the cloud, connecting to browser based apps and interfaces where the essence of the new compound document is created or interactively expressed.  Kind of cool having GPS built into the information stream instead of having to type in a zip code, and refreshing a legacy compound document or compound chart.
  • With HTML5, nearly every piece of internet content we can envision today will be able to be coded in HTML, Javascript and Cascading Style Sheets (CSS), and therefore automatically portable to all environments and browsers supporting HTML5.
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  • "This approach is very attractive for BI vendors who aim to provide business critical information anywhere, anytime and on any device," said Winterkamp. "The result is an attractive, multi-functional user interface with as little design and deployment effort as possible. And more importantly, you only need to develop these apps once for all devices."
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    Good article on the increasing use of HTML5 for business apps.  The focus is on mobile devices, even though HTML5 clearly targets anything capable of running a WebKit class browser.  The article also demonstrates, albeit unwittingly, the use of HTML5 as a cloud platform "Compound Document" model.  Something far more important than the comparatively limited focus of BI and CRM mobility apps.   A Cloud Producitvity Platform will replace the legacy Desktop Productivity Platform anchored on Microsoft's Windows-MSOffice workgroup networking.  Just as Compound Documents were the fuel of desktop productivity apps and services, a new breed of compound documents will fuel cloud productivity based workgroups.  The article even demonstrates the basics of embedding charts, interactive feeds, media  and database streams in HTML5 document interfaces.  Still missing real time messaging between apps, but clearly the HTML5 cloud compound document model has arrived. excerpt: HTML5 will lead to richer mobile BI and CRM apps that can be used across browsers and devices. HTML has evolved considerably since it was first mapped out by Tim Berners-Lee more than 20 years ago. Now we're up to HTML 5.0, which could have a significant effect on the business intelligence and CRM landscape.
Gary Edwards

Strobe Launches Game-Changing HTML5 App Platform | TechCrunch - 1 views

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    Today, Strobe Inc. is launching a new platform that helps developers build HTML5-based Web applications for desktops, smartphones and tablets, and centrally manage them from a single interface. The launch is a major leap forward in HTML5 app development. From one interface, teams can manage code (both test code and production code), configure the app's deployment across platforms (Web, Android, iOS, etc.), add additional services (social, push notifications, authentication, etc.), and even track analytics within an easy-to-use dashboard. In short, it's a comprehensive platform that makes building apps with Web technologies, like HTML5 and JavaScript, not just possible, but easy, straightforward and fast. The company was co-founded by Ruby on Rails Core Team member Carl Lerche, Ruby on Rails, jQuery and SproutCore Core team member Yehuda Katz, and Charles Jolley, formerly the JavaScript Frameworks Manager for Apple. At Apple, Jolley worked on Apple's Web products like MobileMe and iCloud. He's also the creator of the open source JavaScript framework, SproutCore, which powered Apple's Web services and is now a key part of the Strobe platform. In addition to SproutCore, Strobe also uses PhoneGap, the popular HTML5 app platform. PhoneGap lets developers author apps using Web technologies then deliver them in a native wrapper to the iTunes App Store, Android Marketplace and other app stores. It also happens to integrate nicely with SproutCore.
Gary Edwards

Google coding tool advances cloud computing | Deep Tech - CNET News - 0 views

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    Google has released a programming tool to help move its Native Client project--and more broadly, its cloud-computing ambitions--from abstract idea to practical reality. The new Native Client software developer kit, though only a developer preview version, is designed to make it easier for programmers to use the Net giant's browser-boosting Native Client technology. "The Native Client SDK preview...includes just the basics you need to get started writing an app in minutes," Google programmer David Springer said Wednesday in a blog post announcing the SDK, a week before the developer-oriented Google I/O conference. "We'll be updating the SDK rapidly in the next few months."
Gary Edwards

I, Cringely » Blog Archive » iCloud's real purpose: kill Windows - Cringely o... - 0 views

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    I'm not convinced that iCloud will eliminate Windows, MAC and Linux desktops.  I've been using DropBox, SyncDocs, Live.com while testing a number of backup-store-synch-share file services. IMHO, it's all about the apps that act on your data.  And these can come from the desktop, the Browser, or the device.  The best app platform for Cloud hosted data seems to be moving towards HTML5-JS.  Not Win32, .NET, C#, Java or Cocoa (iOS).  And Google clearly has he best platform of integrated services and API's.  They are best positioned to win the Cloud Wars if HTM5-JS and Native Client can close the deal on Cloud apps.  IMHO. excerpt: Apple's announcements yesterday about OS X 10.7 pricing (cheap), upgrading (easy), iOS 5, and iCloud storage, syncing, and media service can all be viewed as increasing ease of use, but from the perspective of Apple CEO Steve Jobs they perform an even more vital function - killing Microsoft. Here is the money line from Jobs yesterday: "We're going to demote the PC and the Mac to just be a device - just like an iPad, an iPhone or an iPod Touch. We're going to move the hub of your digital life to the cloud." Just like they used to say at Sun Microsystems, the network is the computer. Or we could go even further and say our data is the computer. This redefines digital incumbency. The incumbent platform today is Windows because it is in Windows machines that nearly all of our data and our ability to use that data have been trapped. But the Apple announcement changes all that. Suddenly the competition isn't about platforms at all, but about data, with that data being crunched on a variety of platforms through the use of cheap downloaded apps.
Gary Edwards

Adobe to Jobs: 'What the Flash do you know?' * The Register - 0 views

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    Good quotes.  The Wired article is also worth reading.  The important take away being that Apple is fully committed to native browser HTML5.  So is Google.  But, i found out at the Web 2.0 - WebKit party in 2009, there is quite a bit of tension between Apple WebKit and Google.  The problem being that Apple is doing all the work while Google is pumping up HTML5, Web Sockets and Native Client; all of which are essential to WebKit, but also to Chrome OS, Chrome, Android and the Google Apps push. excerpt:  According to Wired, at an Apple "town hall" meeting after the introduction of the Flashless iPad, Steve Jobs unloaded on Google, calling the search giant's "don't be evil" motto "bullshit," before rounding on Adobe. "They are lazy. They have all this potential to do interesting things, but they just refuse to do it," he said. "Apple does not support Flash because it is so buggy... Whenever a Mac crashes more often than not it's because of Flash. No one will be using Flash...The world is moving to HTML5."
Gary Edwards

MobiUs Accelerates Mobile HTML5 Development, Aims to Kill Mobile Flash - 0 views

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    HTML5 development company appMobi is releasing a new browser today called MobiUs that will give mobile Web apps the same type of functionality that now is currently only enjoyed by native apps for platforms like iOS and Android. AppMobi thinks of MobiUs as the replacement for Flash in mobile - it renders mobile websites like a Flash extension would and gives developers device access in ways previously unavailable to in HTML5. MobiUs is technically a mobile browser. That is not the way appMobi thinks it will be used though. The company expects it to be function more like a browser extension. Like Flash, users will be prompted to download it once and from then it will just run in on the device.
Gary Edwards

Crocodoc's HTML Document Viewer Infiltrates the Enterprise | Xconomy - 0 views

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    Excellent report on Crocodoc and their ability to convert MANY different document file types to HTML5.  Including all MSOffice formats - OOXML, ODF, and PDF. " Crocodoc, and took on the much larger problem of allowing groups to collaborate on editing a document online, no matter what the document type: PowerPoint, PDF, Word, Photoshop, JPEG, or PNG. In the process, they had to build an embeddable viewer that could take apart any document and reassemble it accurately within a Web browser. And as soon as they'd finished that, they had to tear their own system apart and rebuild it around HTML5 rather than Flash, the Adobe multimedia format that's edging closer and closer to extinction. The result of all that iterating is what's probably the world's most flexible and faithful HTML5-based document viewer: when you open a PDF, PowerPoint, or Word document in Crocodoc, the Web version looks exactly like the native version, even though it's basically been stripped down and re-rendered from scratch. When I talked with Damico in February of 2011, the startup had visions of building on this technology to become a kind of central, Web-based clearinghouse for everyone's documents-a cross between Scribd, Dropbox, and Google Docs, but with a focus on consumers, and with prettier viewing tools. In the last year, though, Crocodoc's direction has changed dramatically. Damico and his colleagues realized that it would be smarter to partner with the fastest growing providers of document-sharing services and social business-tool providers than to try to compete with them. "The massive, seismic change for us is that we had a huge opportunity to partner with Dropbox and LinkedIn and SAP and Yammer, and let them build on top of Crocodoc and make it into a core piece of their own products," Damico says. In other words, every time an office worker opens a document from within a Web app like Dropbox or Yammer, they're activating a white-label version
Gary Edwards

Paul Buchheit: The Cloud OS - 0 views

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    First, what is a "cloud OS" and why should I want one? Actually, I don't even know if anyone calls it a "cloud OS", but I couldn't find a better generic term for something like ChromeOS. The basic idea is that apps and data all live on the Internet, which is has been renamed "The Cloud" since that sounds cooler, and your laptop or whatever is basically just a window into that cloud. If your laptop is stolen or catches fire or something, it's not a big deal, because you can just buy another one and nothing has been lost (except your money). Many people characterize this approach as using a "dumb terminal", but that's wrong. Your local computer can still do all kinds of smart computation and data manipulation -- it's just no longer the single point of failure. To me, the defining characteristic of cloud based apps is "information without location". For example, in the bad old days, you would install a copy Outlook or other email software on your PC, it would download all of your email to your computer, and then the email would live on that computer until Outlook corrupted its PST file and everything was lost. If you accidentally left your computer at home, or it was stolen, then you simply couldn't get to your email. Information behaved much like a physical object -- it was always in one place. That's an unnecessary and annoying limitation. By moving my email into "the cloud", I can escape the limitations of physical location and am able to reach it from any number of computers, phones, televisions, or whatever else connects to the Internet. For performance and coverage reasons, those devices will usually cache some of my email, but the canonical version always lives online. The Gmail client on Android phones provides a great example of this. It stores copies of recent messages so that I can access them even when there is no Internet access, and also saves any recent changes (such as new messages or changes to read state), but as soon as possible it sends those chang
Gary Edwards

Is the Apps Marketplace just playing catchup to Microsoft? | Googling Google | ZDNet.com - 0 views

shared by Gary Edwards on 12 Mar 10 - Cached
  • Take the basic communication, calendaring, and documentation enabled for free by Apps Standard Edition, add a few slick applications from the Marketplace and the sky was the limit. Or at least the clouds were.
    • Gary Edwards
       
      Google Apps have all the basic elements of a productivity environment, but lack the internal application messaging, data connectivity and exchange that made the Windows desktop productivity platform so powerful.   gAPPS are great.  They even have copy/paste! But they lack the basics needed for simple "merge" of client and contact data into a wordprocessor letter/report/form/research paper. Things like DDE, OLE, ODBC, MAPI, COM, and DCOM have to be reinvented for the Open Web.   gAPPS is a good place to start.  But the focus has got to shift to Wave technologies like OT, XMPP and JSON.  Then there are the lower level innovations such as Web Sockets, Native Client, HTML5, and the Cairo-Skia graphics layer (thanks Florian).
  • Whether you (or your business) choose a Microsoft-centered solution that now has well-implemented cloud integration and tightly coupled productivity and collaboration software (think Office Live Web Apps, Office 2010, and Sharepoint 2010) or you build a business around the web-based collaboration inherent in Google Apps and extend its core functions with cool and useful applications, you win.
    • Gary Edwards
       
      Not true!!! The Microsoft Cloud is based on proprietary technologies, with the Silverlight-OOXML runtime/plug-in at the core of a WPF-.NET driven "Business Productivity Platform. The Google Cloud is based on the Open Web, and not the "Open Web" that's tied up in corporate "standards" consortia like the W3C, OASIS and Ecma. One of the reasons i really like WebKit is that they push HTML5 technologies to the edge, submitting new enhancements back into the knuckle dragging W3C HTML5 workgroups as "proposals".  They don't however wait for the entangled corporate politics of the W3C to "approve and include" these proposals.  Google and Apple submit and go live simultaneously.   This of course negates the heavy influence platform rivals like Microsoft have over the activities of corporate standards orgs.  Which has to be done if WebKit-HTML5-JavaScript-XMPP-OT-Web Sockets-Native Client family of technologies is ever to challenge the interactive and graphical richness of proprietary Microsoft technologies (Silverlight, OOXML, DrawingML, C#). The important hedge here is that Google is Open Sourcing their enhancements and innovations.  Without that Open Sourcing, i think there would be reasons to fear any platform player pushing beyond the corporate standards consortia approval process.  For me, OSS balances out the incredible influence of Google, and the ownership they have over core Open Web productivity application components. Which is to say; i don't want to find myself tomorrow in the same position with a Google Open Web Productivity Platform, that i found myself in with the 1994 Windows desktop productivity environment - where Microsoft owned every opportunity, and could take the marketshare of any Windows developed application with simple announcements that they to will enter that application category.  (ex. the entire independent contact/project management category was wiped out by mere announcement of MS Outlook).
Gary Edwards

Google Is Prepping A Sneak Attack On Microsoft Office - ReadWrite - 0 views

    • Gary Edwards
       
      Pretty good quote describing the reach of "Visual Productivity".  Still, the quote lacks the power of embedded data (ODBC) streams and application obects (OLE) so important to the compound document model that sits at the center of all productivity environments and business system automation efforts.
  • In a supporting comment, Zborowski pointed out that Google doesn't support the Open Document Format, suggesting that Microsoft is more open than Google.
    • Gary Edwards
       
      Now this is funny!!!
  • Productivity software is built to help people communicate. It's more than just the words in a document or presentation; it's about the tone, style and format you use to convey an overall message. People often entrust important information in these documents -- from board presentations to financial analyses to book reports. You should be able to trust that what you intend to communicate is what is being seen.
Gary Edwards

New Adobe Air 2.0 Released : ISEdb.COM - 0 views

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    Is Adobe AiR a Virtual Desktop?  We expect a VD to run an alien OS and those OS specific applications.  With AiR 2.0 it seems Adobe has ditched the "OS" component of a VD, and the OS specific applications, but is quite capable of running AiR based applications and information services that would otherwise have been designed for a specific OS environment.   Another way of looking at this would be to say that VD's are designed to run existing OS and OS specific applications, while AiR is desinged to run newly written OS independent applications that have one very important advantage over legacy applications and information systems;  AiR speaks the language of the Web 3.0.   This is WebKit HTML5-CSS3 with an advanced but Air specific version of JavaScript called "ActionScript".  What Adobe doesn't do is provide support for other critically important aspects of the WebKit interactive Web 3.0 model: support for Canvas/SVG!  Adobe continues to push the proprietary SWF interactive vector graphics format.   Note that Microsoft's Silverlight universal runtime does not support anything in the WebKit Web 3.0 model!  It's all proprietary. excerpt: For the first time since 2007, Adobe has updated its Air platform, released recently in beta with a slew of new features. The features include support for detection of mass storage devices, advanced networking capabilities, ability to open a file with its default application, improved cross-platform printing, and a bunch of other things that you probably won't really notice in any other way other than your Adobe working significantly more efficiently and smoothly than before. The 2.0 version of Air also will be able to support HTML5 and CSS3, due to an upgrade of its WebKit. Developers will also be happy to know that they can create Air applications that can be installed through a native installer. Air's changes have seen it morph into something of an 'operating system sitting on an operating system'. According
Gary Edwards

Bricolage Structured Prediction Algorithm - 0 views

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    I was surprised to learn that Florian's native document parser is a JSON like ripper of OpenXML visual objects.  He doesn't wrestle with structured objects, but simply treats everything as a visual object.  NOOXML might be closer to a virtual print driver than a OpenXML ripper.   So this has me rethinking the OCR/Scan methods used to rip paper documents to create Tagged PDF "structured object" versions.  Structured objects can easily be converted to interactive HTML-CSS or SVG.  Today Google released an OCR enhanced Android gDOCS app.  Not sure if it uses the Bricolage/Bento algorithm, but that would be an interesting approach. excerpt: the Bricolage algorithm for transferring design and content between Web pages. Bricolage employs a novel, structured-prediction technique that learns to create coherent mappings between pages by training on human-generated exemplars. The produced mappings are then used to automatically transfer the content from one page into the style and layout of another. We show that Bricolage can learn to accurately reproduce human page mappings, and that it provides a general, efficient, and automatic technique for retargeting content between a variety of real Web pages.
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