Social mapping [06Jun11] - 0 views
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Waze launches its social sat-nav app for traffic-mad UK drivers “For those unaware of Waze, here’s how it works. Just by using the app (on Apple iOS, Android, Nokia, RIM), drivers generate a real-time map of the traffic ahead and can even share live road reports on accidents, hazards, speed cameras and roadworks (though typing is disabled while driving, in case you were wondering). A recent feature enable drivers to create voice-based hazard reports by recording a quick voice message – this then alerts other Waze drivers behind them. This is potentially much more accurate that having a road organisation like the AA try and feed real-time information into the system via old fashioned means like road cameras. Waze’s real-time traffic news is even being fed to some local TV stations in the US. And I daresay the speed camera aspect will go down a storm in the UK. In addition, ‘driving groups’ let users to connect with other nearby drivers such as fellow commuters, friends etc heading in the same direction. It can also be used by taxis or delivery trucks and connects to Twitter accounts and Facebook pages.”