Group items tagged

Not very impressive, if these are the trends occupying the Facebook public mind. BTW (by the way) FML stands for (Fuck My Life). What can that be about? It’s #2 and I’ve never heard of it! It does not sound very positive. Is it the equivalent of whining? It’s a genuine question.Amplify’d from www.independent.co.ukTop Status Trends of 2009:1. Facebook ApplicationsSpecific words: Farmville, Farm Town, Social Living2. FMLSpecific word: FML3. Swine FluSpecific words: Flu, Swine Flu, H1N14. Celebrity DeathsSpecific words: Michael Jackson, Patrick Swayze, Billy Mays5. FamilySpecific words: Family, Mom, Dad, Son, Daughter, Kids6. MoviesSpecific words: New Moon, Transformers, Star Trek, The Hangover, Paranormal Activity and Harry Potter7. SportsSpecific words: Steelers, Yankees8. Health CareSpecific words: Health Care, No one should have to…9. FBSpecific words: FB, FB Friends, News Feed10. TwitterSpecific words: Twitter, RT11. YearsSpecific words: 2008, 2009, 201012. Lady GagaSpecific words: Gaga, Poker Face13. YardSpecific word: Yard14. ReligionSpecific words: Easter, Lord, God15. ISpecific words: I, isFacebook Memology ranks the most commonly used phrases or words in people’s status updates in 2009 and compares them to the trends seen in 2008.Read more at www.independent.co.uk

With 2012 fast approaching along with it comes new mobile marketing opportunities that your business should follow as you consider efforts to spread the word about your brand and products and services through mobile. 

Mobile Visitation Grew 200% 

2011 has been a breakout year for growth in mobile visitation.  It featured a steep rise in text messaging, smartphone purchases and mobile advertising. Corporate use of mobile websites grew 210 percent in the last 12 months!

The trend in online games, already popular in the entertainment industry, is set to extend to the travel industry according to research released this week. 

The WTM Global Trends Report 2011 reveals the ‘gamification of travel’ is already taking hold with companies and tourism organisations including Lufthansa and Tourism Ireland using gaming techniques to create brand awareness and build loyalty.

Last year Tourism Ireland unveiled its Ireland Town game on Facebook giving it the potential to engage with more than 62 million people.

The first of these changes is BYOD (Bring Your Own Device) computing. BYOD is a much better term than “consumerization” and really portrays the meaning that many of us are buying smart phones, tablets or laptops to use them on a work network. The tension this creates is predictable.

In 2012 and beyond, we’re going to see more and more different devices coming into the workplace.

If you use PayPass, Tap & Go, or other contactless credit cards, that’s NFC. In fact, NFC hardware already is appearing in smart phones and tablets. There are relatively few devices with NFC today, but there will be more in 2012.

NEW YORK & LONDON, Feb 01, 2012 (BUSINESS WIRE) -- The Auriemma Consulting Group (ACG) is set to launch its new Mobile Payments Report (MPR), a market research service that provides comprehensive and trended insight covering mobile as a payments device, means to manage finances, marketing channel, and as a method of engaging with consumers. It tracks consumer usage, penetration, and attitudes towards mobile across more than 50 key measures on a quarterly basis, and is therefore a source of deep consumer-led insight. The service is enhanced by consulting support from payments industry practitioners to enable subscribers to shape, adapt, and prioritise mobile payments strategy based on evolving consumer needs and mindsets.

The MPR is an invaluable source of insight that solves multiple issues in a rapidly evolving market place. Unlike other 'spot' research it is trended four times a year, can have customised cross-tabulations based on precise subscriber needs, and will evolve as the industry evolves. Through insight and research, it enables subscribers to understand how consumers think, feel, and behave to craft compelling strategy and propositions

Strong competition for market share is expected to emerge within the mobile payment space from non-traditional issuers such as Google and PayPal, making the development of mobile solutions imperative to engage and retain customers. The MPR, by serving as an industry level benchmark, will ensure that subscribers can monitor best practices and access timely, up-to-date, tracked and trended consumer insight. This information is critical for firms to make the right investment choices to maximise the chances of successfully building and realising the benefits from mobile payment solutions.

Dorai Thodla, CEO of the US-based iMorph Inc. (http://bit.ly/F4TThodlaD), speaks frequently on the emerging trends in IT.

This Internet of things will cause another fundamental shift. The shift will be at several levels – at the chip level (hundreds of cores), at the device level (smart phones more powerful than your current laptops), at the interaction level (smart devices talking to each other), application level (smart applications leveraging all these sensors for different uses), and interaction level (caused by touch, gestures and voice inputs).

In which areas of emerging IT do you see India playing a major role? India can play many roles both as a consumer of the technology and a producer.

In the next decade, we’ll see more change in the commerce landscape than in the past 100 years combined.

Mobile

by 2020 and each consumer will have approximately seven devices connected to the Internet.

Mobile device usage has spread across the globe. In terms of mobile penetration, the United States is actually on the lower end of the worldwide spectrum, with only 77% cellular device ownership. That seems counterintuitive to the way the U.S. views itself as the heart of mobile acceptance and innovation. It is China and other Asia-Pacific countries that really lead in mobile adoption. Research firm Forrester released a study last week showing global mobile usage trends. In almost every mobile usage aspect, metropolitan China and other Pacific Rim countries lead the way. That includes mobile social usage, work usage and multiple device ownership. Mobile is near an inflection point, changing the way people interact with information around the globe.

Mobile Continues to Grow

Association, mobile spending is predicted to grow 39 percent and should come close to the$1.2 billion mark. With only 33% of US businesses having mobile friendly websites, the time is now to “go mobile” while the opportunity still exists.

Mobile banking will continue to grow next year across a multiple fronts. Not only will more banks jump into mobile with optimized sites and application, but financial institutions will also build their existing mobile programs with a variety of new services.

Much of the interest in mobile banking is being driven by consumers, who tend to interact more with a mobile banking solution than they do Internet banking. On average, customers use a mobile banking app three times per week and only use traditional Internet banking two times per week, according Malauzai Software.

“We see a demand for mobile via the application and text messaging,” said Jim Simpson, vice president of information technology at City Bank Texas, Lubbock, TX, which has over 30 locations across Texas.

Just what might be possible is hinted at in this fascinating post by Andrew Fisher, entitled "Towards a sensor commons": For me the Sensor Commons is a future state whereby we have data available to us, in real time, from a multitude of sensors that are relatively similar in design and method of data acquisition and that data is freely available whether as a data set or by API to use in whatever fashion they like. My definition is not just about “lots of data from lots of sensors” – there is a subtlety to it implied by the “relatively similar in design and method of data acquisition” statement. In order to be useful, we need to ensure we can compare data relatively faithfully across multiple sensors. This doesn’t need to be perfect, nor do they all need to be calibrated together, we simply need to ensure that they are “more or less” recording the same thing with similar levels of precision and consistency. Ultimately in a lot of instances we care about trended data rather than individual points so this isn’t a big problem so long as an individual sensor is relatively consistent and there isn’t ridiculous variation between sensors if they were put in the same conditions.

What this boils down to, then, is trends in freely-available real-time data from multiple sensors: it's about being able to watch the world change across some geographical area of interest -- even a small one -- and drawing conclusions from those changes. That's clearly a huge step up from checking what's in your fridge, and potentially has major political ramifications (unlike the contents of your fridge).

Become dispersible

One of the themes that we've been most interested in at NextView over the last 12+ months has been the impact of consumer web trends on business software.  

1) Selling & Customer Acquisition

The classic delineations of web products for business and consumer ("enterprise" direct selling, on premise vs cloud, etc) are only getting blurrier.

PayPal today issued an update to its Android app that will enable people to make payments to each other via near field communications enabled smartphones. This does not include consumer to merchant payments but rather is a widget geared towards making payments with friends or other PayPal using people that happen to have NFC on their devices.

PayPal has shunned NFC to this point in its mobile payments push. The company's stance has been "it will not be a hard thing for us to implement if we find that it gains popularity." Really, this new NFC sharing widget for Android does not change that stance at all. Peer-to-peer payments in PayPal are a service, not a business vertical. Essentially, this update for PayPal does not affect how the company will approach mobile payments.

PayPal does not make any money from peer-to-peer transactions. It is a feature that the company offers more or less because it can. Really, the best thing that peer-to-peer does for PayPal is give it insights into how people transfer money between each other through the data generated by each transaction.

What Ellerdale is now doing with Twitter’s 50 million tweets per day is definitely interesting - the service uses an intelligent data-parsing engine to analyze the context of tweets and the links they contain and combines that with other data sources like RSS feeds and Wikipedia to create a real-time search engine and trends tracker that provides more than just a list of tweets - it provides an understanding of the world’s conversations.The best part about all these new partnerships is that we’re about to see an entirely new way to search the web emerge. For quick real-time results, there will always be the major search engines and their more basic lists of tweets, but for true data analysis, we now have incredible new options like Ellendale and all the others.Within each category are conversation topics and sub-topics.any topical page on Ellendale returns an incredible amount of data. There are summaries provided from sources like Wikipedia, Freebase (an online semantic database),

In fact, judging by Twitter’s Trending Topics, the re-tweeting process does not point to either good, or important content. Of course, it may not be right to assume that a global brain will be smarter, and real significance will be lost in the tsunami of celebrity drivel.Amplify’d from docs.google.comBut recent evidence in neuroscience shows the truth is actually an interested twist on this idea - a twist that could have important implications as a model of how global consciousness could emerge from real-time social media like Twitter.In reality, synapses are modified according to a rule called Spike Time Dependent Plasticity (STDP).   In a nutshell, STDP says that if two neurons fire (= spike) in rapid succession, the  connection from the one that fires first to the one that fires second will be strengthened.users could be automatically steered towards following folks who are the first to post content that will interest them - towards those who are considered the ‘thought leaders’ you might say.  And content creators who work hard to be the first to find and tweet interesting content will be rewarded automatically with a growing list of followerscontent generators on Twitter will compete to be the first to create good content or break important news