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An ad agency, several musicians, and an app developer have collaborated on Lucozade Energy’s latest campaign, creating drink bottles that launch videos through an augmented reality (AR) smartphone app.

Billington Cartmell, a UK ‘thinking brands’ agency, led the project to join artistic expression with an interactive brand experience. Using a the unique ability of the Aurasma app to map and track cylindrical objects, the agency asked seven of the UK’s biggest musicians to design a Lucozade bottle which when viewed through Aurasma leaps to life with video and animations.

A great deal of exclusive content was created for this campaign, and most of it is accessible only through the AR-enabled app. The animations that play from the bottles in the app are really only teasers, directing users to a website with documentaries and behind-the scenes video.

"British web designer Jonathan Brown tweeted that Drupal creator Dries Buytaert has surpassed 10,000 commits to the open-source content-management system he created ten years ago, Drupal. In a private email, Dries said, 'I'm mostly committing other people's patches: Credit really goes to the community at large.' Still, it's rare for individual to log that many commits. Can anyone claim more?"

After completing a two-year project involving the use of an active RFID mesh network to track conditions that could degrade its stone walls and artwork, the Tower of London continues to utilize the technology to track the environmental cycles of ambient and surface temperatures, as well as humidity, at two towers. This information could then be compared against the conditions of the tower walls and a painting located within the stone structure. The system, known as FlatMesh and provided by Senceive, was put into place in 2009 as part of a research project that the fortress' caretaker initiated, seeking wireless solutions for environmental monitoring in areas in which thick walls can obstruct transmissions.

Tools for collaboration The Internet of Things will introduce new smart objects to our homes. One challenge is to find effective solutions to enable different products to work together. Currently no standardised tools or distribution platforms exist in this area

A group of Norwegian researchers have been addressing this issue. In the research project Infrastructure for Integrated Services (ISIS) they have created a platform for developing and distributing applications for the Internet of Things. The platform encompasses a programming tool for developers, called Arctis and the website ISIS Store for downloading applications. The project has received funding from the Research Council of Norway's Large-scale Programme VERDIKT

"In a 'smart' everyday life objects and applications often need to be connected to several different communication services, sensors and other components. At the same time they need to respond quickly to changes and the actions of users. This requires very good control over concurrence in the system, which can be difficult to achieve with normal programming," he explains. Dr Kraemer believes that the tool will make it easier to create new applications, adapt them to existing applications and update software as necessary.

With the goal of creating a more powerful “prediction engine,” for forecasting everything from the price of gas in the U.S. to the nuclear capabilities of Iran, Stone’s research team is looking for individuals to contribute their knowledge in topic areas such as politics, the military, economics, science and technology, and social affairs. “This kind of enhanced predictive analysis capability will help the intelligence community provide early warning and leading indicators of events,” said Stone, who has published studies on the nature of expertise and how to make well-calibrated, non-overconfident judgments. “The idea is to combine individual judgments from a lot of people who all know a little to provide a tremendous amount of information.  Unlike the current process, our procedure captures, shares and combines expert opinions in a manner to make forecasts as accurate as possible.” The ACES process provides opportunities for anonymous sharing and deliberating before making forecasts and will provide participants feedback on their contributions and predictive successes.

According to ACES Principal Investigator Dr. Dirk Warnaar, “Some people know important details that can make the future predictable in many cases. They often do not share their insight with others. Our project is designed to find out what people know, have them share this knowledge with others, and ask them to make a prediction based on what they and others know.”

Research group Gartner issued a special report on Thursday, noting that Apple will have a "free run" in the tablet market this holiday season as rivals continue to lag. The group sees worldwide media tablet sales as on track to reach 63.6 million units this year, a 261.4 percent increase from 2010.

Gartner predicts Apple will hold on to a dominant 73.4 percent of the market this year, though down from 83 percent in 2010. Android is expected to remain in second place, with the firm assuming that no other platforms will manage a 5 percent share of the market in 2011.

By the end of 2015, the company's tablet share is expected to slide to 46 percent.

In 2010, $8.1 billion was spent globally on smart technology in cities in the US, and within the next five years, that number is projected to jump to $39.5 billion, greatly expanding the capacity for smart city projects around the world. Currently, there are 102 smart cities in the world. Europe has the most at 38, with North America following closely with 35. Asia has 21, the Middle East and Africa combined have six, and South and Central America have two. The “smartness” of a city is determined by these aspects: economy, environment, government, lifestyle, transportation and community.

This agile model (which is now well known in Silicon Valley and in the software engineering world) has transformed software.  It has many benefits:  it reduces the long cycle times that create risk; it enables engineers to take advantage of the fact that requirements change quickly; and it honors the fact that people perform best when they work on small projects they can finish quickly.

Agile is also built on the understanding that people learn in small chunks - so while it may in fact take a year or two to build a highly complex website, no person needs to try to understand the entire engineering program in advance.  And as the image on the right shows, daily work becomes a part of a bigger project in a continuous, dynamic process.

Look at where Agile fits in Management and HR:

Today, your iPhone is a gadget, a mere consumer appliance. But your future iPhone will become increasingly human. You’ll have conversations with it. The phone will make decisions, prioritize the information it presents to you, and take action on your behalf — rescheduling meetings, buying movie tickets, making reservations and much more.

In short, your iPhone is evolving into a personal assistant that thinks, learns and acts. And it’s all happening sooner than you think,

Ultimately, however, human beings are hard-wired to communicate with other people, not computers. And that’s why the direction of interface design is always heading for the creation of artificial humans.

Badges for Javascript courses are currently being developed at the School of Webcraft by Mozilla. It also plans to rope in diverse groups such as P2PU, 4H, NASA, PBS, US Department of education and Intel to develop badges. This new process claims to be of advantage to learners as they will be given an opportunity to collect badges from any internet website. These collected badges will reveal the learner’s proficiency in various subjects. And that’s not all, it is believed that open badges may prove beneficial for users to build online reputation, look for collaborators and find jobs. “Open Badges is a response to this trend: an open specification and APIs that provide any organization the basic building blocks they need to offer badges in a standard, interoperable manner. If we’re successful, the benefits to learners will be tremendous. Open Badges will let you gather badges from any site on the internet, combining them into a story about what you know and what you’ve achieved,” states the Mozilla blog.

Paypal has updated its mobile 2011 projection to $3 billion – marking the third time it has had to change its mobile predictions for this year. The news comes after a study from Forester Research predicted that mobile commerce will total $6 billion in 2011 and hit $31 billion by 2016. Therefore, Paypal will be responsible for half of all generated mcommerce revenue.

Mobile payments In addition to the new projections, PayPal also said the company sees up to $10 million in mobile total payment volume a day, an increase from the $6 million Paypal reported in March.

Australian scientists have invented software that enables mobile phones to work in remote areas where there is no conventional coverage and in locations where the infrastructure has been destroyed through disaster, or is not economically viable.The “Serval Project” technology enables ordinary mobile phones to make and receive calls without the need for phone towers or satellites.

Converting a cell phone into a cell tower The project includes two systems that can operate separately or be combined. One is specifically for disaster areas, and consists of a temporary, self-organizing and self-powered mobile phone network that operates via small phone towers dropped into the area by aircraft.The second system consists of a permanent mesh-based phone network between Wi-Fi enabled mobile phones, with no tower infrastructure required. It incorporates a compact version of a mobile phone tower into the phone itself, using the Wi-Fi interface in Wi-Fi-enabled phones.The current range between phones is only a few hundred meters, which limits the usefulness of the system in remote areas, but adding small transmitters and more devices could expand the range considerably.

Cloudera founder Christophe Bisciglia launched a new company today called Odiago, whose WibiData product utilizes Hadoop and HBase to let businesses make the most of online user data. The details around investors (Eric Schmidt, Mike Olson and SV Angel) and Bisciglia’s history at Cloudera and Google have made the rounds already, but what’s not as widely known is how WibiData actually works.

Here’s how Monash describes the essence of WibiData: WibiData is designed for management of, investigative analytics on, and operational analytics on consumer internet data, the main examples of which are web site traffic and personalization and their analogues for games and/or mobile devices. The core WibiData technology, built on HBase and Hadoop,* is a data management and analytic execution layer. That’s where the secret sauce resides. Also included are:

With 2012 fast approaching along with it comes new mobile marketing opportunities that your business should follow as you consider efforts to spread the word about your brand and products and services through mobile. 

Mobile Visitation Grew 200% 

2011 has been a breakout year for growth in mobile visitation.  It featured a steep rise in text messaging, smartphone purchases and mobile advertising. Corporate use of mobile websites grew 210 percent in the last 12 months!

Gamification describes a series of design principles, processes and systems used to influence, engage and motivate individuals, groups and communities to drive behaviors and effect desired outcomes. Originating from the video game industry, many of these pioneering concepts now play a key role in driving incentive and behavior management for both brands in the consumer world and internal scenarios in the workplace. Enterprise gamification is a user experience (UX) and consumerization of IT (CoIT) trend that will take the market by storm in 2012. Constellation believes that by 2013, more than 50 percent of all social business initiatives will include an enterprise gamification component.

In interviews with 55 early adopters of enterprise gamification, Constellation identifies the three core pillars that include measurable action, reputation and incentives. By creating triggers through both monetary and non-monetary incentives among customers, employees, partners, suppliers and other interested parties, organizations can secure sustainable engagement and drive business outcomes such as improved marketing response from external communities, sustained long-term customer loyalty, increased collaboration among internal teams, or enriched onboarding, delivering success with new hires, partners, and customers.

Enterprise gamification requires an application of psychology and behavioral economics to incentivize outcomes. Because enterprise gamification maps closely to human behavior, organizations will want to follow Constellation’s best practices in appealing to the “Seven Deadly Sins” for gamification design.

American retail company REI ventures into augmented reality (AR) promotions by creating an AR app to give prizes to consumers and at the same time encourage traffic inside its new location in New York.

The app is named “Find Out NYC” and may be used by consumers to scan more than 400 specially-designed REI posters located around New York City, which serve as portals to six virtual scenes. Upon finding one of these posters, they can use their smartphone at the poster to scan and capture its respective headline. This will take them to an AR page that projects the virtual nature scene along with pictures of outdoor gear prizes that they can tap to win them. Apart from winning the outdoor gear prize, customers are also given the chance to win a trip for two to Costa Rica.

From REI: REI is now in New York City! We’re located in the historic Puck building near Manhattan’s SoHo district. Drop in and explore our 39,000-square-foot, three-level store. REI offers top-brand outdoor gear and clothing for camping, climbing, cycling, fitness, hiking, paddling, skiing, snowboarding and more. We’re also a complete New York City bike shop, offering professional bike shop services to help keep you biking the streets and trails year-round. Come by, meet our friendly staff of outdoor experts, and gear up for your next adventure. Find out about all of the REI events going on now in the New York area, and be sure to download our new FIND OUT NYC app! Use your phone to scan and unlock specially designed REI posters around the city which serve as portals to six virtual scenes. Use the map functionality on the app to find the posters nearest you. Get Find Out NYC app details.

Today we’re announcing our new open-source wearable electronics platform and series of accessories. We rarely announce something until it’s shipping to customers, but you’ll see a lot of these out in the world from our testers as they show off some projects – so we wanted to post about this now.

For the last few years Ladyada has been thinking about everything she wanted in a wearable electronics platform for Adafruit’s community of makers, hackers, crafters, artists, designers and engineers. After months of planning, designing and working with partners around the world for the best materials and accessories, we can share what we’re up to. The hardware is now in the hands of our staff and testers!

We call it the FLORA.

25-year-old Tim Pool — an internationally known journalist who attracts tens of thousands of viewers to his live-stream broadcasts from Occupy Wall Street protests in New York, DC, LA and other cities. (His feeds and archival footage are also aired on mainstream networks such as NBC.) He and his partners hope that the toy chopper — the $300 Parrot AR Drone — will be one step toward a citizen-driven alternative to mainstream news.

Along with “general assembly” and “99 percenters,” Occupy Wall Street has brought the phrase “live streaming” to the forefront. Rising-star reporters — known best by their Twitter and Ustream handles — such as Pool (timcast) in New York City and Spencer Mills (oakfosho) in Oakland are passionate, deeply embedded correspondents who provide live video reporting – sometimes lasting a dozen hours or more – of protests, general assemblies and other Occupy events. Instead of using a satellite truck, they broadcast live “TV” coverage from 3G- and 4G-equipped smartphones over video networks such as Ustream.com and Livestream.com.

The AR Drone is the first toy that came out,” said Sam Shapiro, a 24-year-old programmer from Brooklyn who’s helping Pool hack together an airborne news network.