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Apple Streamlines Real World Shopping With Mobile Self-Checkout [08Nov11] - 0 views

  • For those of us who have grown accustomed to purchasing things from our laptops, tablets and smartphones, the experience of walking into a physical store and standing in line can get tiresome. It's hard to top the immediacy and convenience of online and mobile shopping. Yet, there are still plenty of items that are best purchased in person.
  • Apple hopes to bridge the gap between these digital and physical worlds. The company just released an update to its Apple Store app for iOS. Using the application, customers can not only purchase Apple products like they can on the Apple website, but they can now opt to pick them up in person at one of the company's many retail locations.
  • The app can also be used as a sort of self check-out scanner for certain accessories in Apple stores. Need a new case for your iPhone or a power adaptor for your MacBook? Now you can scan the item with your phone's camera, pay for it in the app and be on your way.
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  • This model offers a glimpse of one version of what the future of commerce may look like. E-commerce is infinitely more convenient for certain things, but sometimes consumers still need to see and try a product in person, whether it's a MacBook Air or a pair of jeans.
  • For retailers, offering a mobile app that alleviates some of the pain of real world, bricks-and-mortar shopping can provide a competitive advantage on digital platforms without cannibalizing physical in-store sales. Mix in location-based offers and coupons and the incentive for consumers to swing by the store is even greater.
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German Rail System to Get Mobile Payments This Year [26Aug11] - 0 views

  • Come November, the world's second largest mass transit company will let its riders pay for trips by waving their cell phones at the terminal. The Deutsche Bahn, Germany's main railway operator, began implementing its Touch&Travel mobile payments system in 2008 and expects it to be ready within two months.
  • The system will rely on near field communications (NFC) chips contained in customers' mobile phones to handle the payment transactions for each trip. Alternatively, riders can pay with their phones by scanning a QR code at the beginning and end point of their ride.
  • Touch&Travel mobile apps are available for iPhone and Android-based smart phones. "In addition to using NFC or barcodes to provide location information, smartphone apps can use GPS or the user can type in a location ID number," writes NFC World. Riders will be billed for their transit usage at the end of each month.
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  • Contact-less payments are just one of the many uses for NFC, which is one of the most-talked-about technologies of the last year. Some other use cases include exchanging contact information, mobile gaming and unlocking doors, to name a few. Still, mobile payments are perhaps the most anticipated of its future uses, as everybody from banks and credit card companies to Google and smaller tech startups have been preparing solutions in this space.
  • New York City's transit system started its own pilot program for mobile payments last year, which lets riders pay for trips with their iPhones. Since the iPhone does not yet support NFC natively, the devices need to be housed in a special casing in order to work with New York's subway, rail, bus and taxi systems.
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Timberland and Geocaching launch Location-based event ''the Trail of Heroes'' in Europe... - 0 views

  • The series of events will be launching in Paris, Brussels, Madrid, London, Milan and Berlin on the 18th of May, the aim of this high-tech outdoor treasure hunt is to encourage people to rediscover the environmental treasures hidden in these great cities by harnessing every day technology in their search for geocaches, rewards and fun. For all those taking part the rewards are multiple: besides the satisfaction of discovering beautiful outdoor locations, the geocaches, the give-aways and the joy of adventure, Timberland is offering a hiking trip to Iceland
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    Merging key values of eco-friendly,love of the outdoors and adventure with mobile LBS technology
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Location-based guide for books and literary events [08Mar10] - 0 views

  • As the electronic age puts physical bookstores and libraries under increasing threat, Local Books is a great example of how, by encouraging a resurgence of consumer interest at a local level, new technologies can be used to provide a shot in the arm for traditional outlets. Launched in January, it’s a free iPhone app that allows users to search an area for bookstores, libraries and literary events such as readings, book discussions and signings. Local Books is powered by LibraryThing Local—a crowdsourced database of 51,000 bookstores and libraries around the world. Users can search for these “venues” by name or by location. The details provided for venues include maps plus (when available) descriptions, photographs, links, and information about upcoming events at those establishments. Venues and events can be sorted by distance, name, type and date. At present Local Books does not show inventories from bookstores and libraries. We wouldn’t be surprised to see this feature available from them or from someone else in the near future. Could that be you? (Related: Online platform connecting booklovers.) Website: www.librarything.com/blog/2010/01/local-books-iphone-application.php
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Glympse Raises $7.5 Million To Help You Share Your Location, A Few Hours At A Time [22J... - 0 views

  • Of course, oftentimes you don’t really want to tell all of your friends where you are, and even then you may only want them to be able to see your whereabouts for a short while. That’s where Glympse comes in. The service, which is based entirely around ‘sharing your where’ with select friends a few hours at a time, has just raised a $7.5 million Series B funding round led by Menlo Ventures and Ignition Partners.
  • Say, for example, you were running late for a meeting and wanted your coworkers to have a sense for when you’d be arriving at the office. Instead of having to send a series of text messages (“15 minutes..”, “traffic bad, make that 30 min”, and so on), you could just send a Glympse that let them track your progress on a map. Then, when you arrived, you could turn the Glympse off and the map would stop updating.
  • So where is Glympse going next? The company isn’t sharing much about its future plans, other than to say that they’re working with partners to integrate the product into “the everyday life experience”. In other words, expect them to move well beyond their own iPhone and Android apps in the near future.
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Beyond GPS: your phone in 2015 | KurzweilAI [01Nov11] - 0 views

  • Attention smartphone users: the recent launch of the first two satellites for Europe’s Galileo global navigation satellite system (GNSS) could make things a lot more interesting in about four years.
  • Galileo will deliver real-time positioning accuracy down to one meter range, compared to 10 meters for GPS, the European Space Agency (ESA) states, and it plans to give non-European users access.
  • Meanwhile, Apple’s new iPhone 4S has a chip that will be able to access Glonass (the Russian version of GPS), Engadget reports. Other manufacturers, including Qualcomm, Samsung Electronics and Texas Instruments, will also support Glonass — and Galileo as soon as it is operational — with new chipsets and software able to receive and integrate all three main GNSS systems.
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  • So we can expect an explosion of next-generation location based services and apps and a race between GNSS providers, chipset makers, handset manufacturers, system integrators, app developers and carriers to deliver better position accuracy and reliability, led by Apple, Microsoft/Nokia, and Google/Samsung/others.
  • What will that mean for you? Imagine messaging a nearby unknown person by just pointing your phone, or driving in a unknown city with the help of the geo-located augmented-reality overlays shown in the Microsoft Future Visions concept video, which would require very accurate positioning of moving targets in real time.
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Verizon begins testing new mobile payment solution - 0 views

  • Vantiv, a provider of mobile payment solutions, announced a new point-of-sale product on Friday that it will be rolling out in partnership with Verizon Wireless. The product, which is currently in field testing, includes custom tailored applications and an Android-based point-of-sale solution for accepting payments. The applications will be available in Verizon’s Private Application Store for Business. “Merchants and consumers are seeking greater mobility, control and timely access to data,” said Bill Weingart, Chief Product Officer of Vantiv. “We’ve teamed with Verizon to combine our payment and security expertise with Verizon’s ability to tailor development of mobile technologies to address those needs.” Verizon Wireless is also a member of ISIS, an initiative in which it has partnered with AT&T and T-Mobile to provide customers with NFC-based mobile payment options. Vantiv’s full press release follows after the break.
  • Vantiv Introduces Next Generation Mobile Payment Solution Teams with Verizon to Develop and Deliver More Flexibility and Opportunity for Merchants to Grow Their Businesses CINCINNATI, Jan. 31, 2012  — Vantiv, LLC (formerly Fifth Third Processing Solutions, LLC), a leading integrated payment processor, today announced that its customers will be the first to use an innovative point-of-sale device and system that will help merchants more effectively conduct business.
  • Vantiv is conducting a field trial of a new mobile payment solution developed in collaboration with Verizon. The new solution is architected on the Android operating system and features end-to-end, secure point-of-sale payment capabilities and business applications using Verizon’s Private Application Store for Business. As a result, Vantiv customers can tailor point-of-sale applications to meet their needs while taking advantage of remote device management.
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  • Whether service professionals are meeting with customers at home or sales associates are interacting with visitors at a retail location, the new Vantiv solution is part of Vantiv’s overall strategy to address customers’ growing mobile payment needs.
  • “Merchants and consumers are seeking greater mobility, control and timely access to data,” said Bill Weingart, Chief Product Officer, Vantiv. “We’ve teamed with Verizon to combine our payment and security expertise with Verizon’s ability to tailor development of mobile technologies to address those needs.”
  • The Vantiv mobile payment solution serves merchants who require mobility, convenience and security and addresses many business needs through a value-added suite of applications including accounting, payroll, workforce management, loyalty, inventory and customer relationship management (CRM). Having complete business control in a packaged, intuitive and flexible platform is a significant differentiator in the realm of tablets, and allows merchants to conduct data enriched customer interactions and transactions, anytime and anywhere.
  • JKrete Supply in Mason, Ohio is among the first Vantiv customers to participate in the field trial.
  • “This technology gives me more flexibility and makes it easier to serve my customers,” said Jay Rhoden, Owner, JKrete Supply. “Having the option of being mobile takes my business to a whole different level. I have everything I need at my fingertips. I can sell my products anywhere I go at any time. Vantiv tailored this product to meet my needs; it is clear they listened to customer demand.”
  • “Verizon, through our Private Application Store for Business, is leading the charge to work with innovative companies to develop industry-specific mobile solutions,” said Chandan Sharma, Vice President and Global Managing Director of Verizon’s financial services practice. “The ability to customize enterprise tablets and applications has been characterized as a potential ‘game changer,’ and we look forward to working with Vantiv and its customers to advance the playing field for mobile commerce.”
  • The capabilities were featured in a Tab Times article “The 10 most important tablet trends, products, and stories at CES 2012.”
  • For more information on Vantiv and to view more information on the Vantiv mobile payment solution visit us at www.vantiv.com .
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Mobile payment apps work to make wallets obsolete - 0 views

  • Late last month, I ordered the beverage at Sightglass Coffee in SoMa, grabbed it from the counter and walked out without cracking my wallet.
  • Nobody chased me down because, when I first approached the cafe, the Card Case app on my iPhone detected the store's perimeter and automatically switched on. It broadcast my picture to the barista, who could then tap my pre-entered credit card number to cover the bill. The phone never had to leave my pocket.
  • It felt a lot like buying in the one-click environments of iTunes or Amazon, which is to say it didn't feel like buying at all. Square, the San Francisco startup behind the app, has come close to replicating the frictionless online buying experience in the brick-and-mortar world.
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  • "What we wanted to focus on was removing the mechanics of the transaction and building the relationship between the merchant and customer," said Megan Quinn, director of products at Square, which occupies space at the Chronicle building at Fifth and Mission streets.
  • But, of course, Square isn't the only company working hard to crack the nut of mobile payments - and they all face considerable challenges.
  • Google, Visa, MasterCard, VeriFone, eBay's PayPal division and a joint venture among AT&T, Verizon and T-Mobile are attacking the problem in various ways. In most cases, those businesses are going a different direction than Square, employing near field communications (NFC) technology that allows people to tap their phone near a terminal to make a payment.
  • Done right, mobile payments can accelerate the monetary exchange, while streamlining the issuance, acceptance and storage of receipts, coupons and loyalty cards. Down the road - once consumer and retail use reaches critical mass - the hope is that people will be able to leave their wallets at home altogether.
  • But there's a chicken and egg paradox: Customers won't start using mobile payments in great numbers until they're accepted in great numbers, and retailers don't have a huge incentive to roll these systems out until customers are clamoring to pay this way.
  • There are only about 150,000 retailers nationwide that accept payments over MasterCard's NFC-based Paypass readers. Google's Wallet payment app works with this system, and industry rumors suggest the next iPhone might as well.
  • Square, which has so far focused on small merchants has about 20,000 that accept Card Case.
  • Another big challenge is human inertia. To get people to download apps, key in credit card numbers and transform a habit they're very comfortable with, mobile payments will have to represent more than a little improvement over what they do today.
  • "You have to offer them a compelling reason to do it," said David Mangini, an IBM executive focused on mobile payments. "At a very, very minimum ... it has to be just as convenient, just as broadly accepted and just as safe."
  • One of the big knocks on basic NFC payments is that tapping a phone near a reader doesn't represent a whopping improvement over swiping a card. In addition, merchants have little to gain by replacing one expensive payment infrastructure with another, some observers say.
  • "It doesn't upset the status quo," said Nick Holland, senior analyst at Yankee Group. "It doesn't really change the original business model and it all goes through the same rails."
  • Receipts, deals Google argues that its NFC-based Wallet app is a big step forward for a few reasons. A single tap replaces not just the payment, but also the exchange of receipts, coupons and loyalty points.
  • On top of that, Google believes it's tying together the on- and off-line retail worlds, by allowing consumers to move the deals they spot on the Web into the Wallet app, where they can redeem them in the real world. Google Wallet also advertises nearby deals when users open up the app.
  • "For the consumer, it's really about tap, pay and save," said Osama Bedier, vice president of payments at Google. "On the merchant side, it's about closing the loop on that advertising."
  • This is a critical goal for Google, too, as it experiences slowing growth in online advertising - 93 percent of commerce still occurs offline, according to Forrester Research
  • For its part, Square steers around the limitations of NFC - as well as the various roadblocks of wireless carriers and credit processing networks - by leveraging the powers of the Internet to process payments. The credit card information is stored online, in Square's secure cloud, not on the device itself.
  • Square, which started by providing small attachments that allow merchants to swipe credit cards using mobile devices, acts as the merchant of record for its customers. This allows the businesses to quickly start accepting credit cards without going through the usual drawn out and expensive process of applying for a merchant account. But it also clearly puts more risk onto Square's shoulders.
  • Square turned on the hands-free feature on its Card Case app, which takes advantage of the so-called geofencing capabilities in the latest version of Apple's mobile software, in an upgrade to the app in November. The feature is only available on Apple devices to date
  • Quinn said "automatic tabs" represents an obvious improvement over traditional payments and it's quickly driving user growth (though the company doesn't disclose user numbers).
  • In addition, retailers have seen revenue leap as much as 20 percent since integrating the app. It drives traffic by highlighting nearby establishments, and the ease of payment encourages customer loyalty, the company says. Tips also tend to go up.
  • Is it safe? But the question that has dogged Square - and indeed hangs over much of the mobile payment space - is security.
  • Early last year, VeriFone CEO Douglas Bergeron blasted Square - its attention-grabbing young competitor - for what he called serious security flaws. In an online video, he argued that any bad actor could use the Square dongle and an easy-to-create app to skim credit card numbers.
  • Square CEO Jack Dorsey, also the co-founder of Twitter, defended the company's security practices in a letter. He also highlighted the inherent insecurity of credit cards, noting that any sketchy waiter is equally free to steal your information.
  • Meanwhile, Quinn argued that Card Case is actually more secure than credit cards because it only works if you're in the location and your face matches the picture that pops up on the merchant's screen.
  • The radio technology behind NFC has taken some security lumps, too.
  • Late last month, a security researcher at a Washington, D.C., conference used a wireless reader she bought on eBay to highlight some weaknesses of radio frequency identification, Forbes reported. She pulled the critical data from an RFID-enabled credit card through a volunteer's clothing, encoded that data onto a blank card and put it to use onstage.
  • Holland said that any new form of payment inevitably creates new forms of fraud. The challenge will be to educate consumers and merchants about how to minimize the risks.
  • "Clearly, having a device always with you and connected is a very inviting target for criminals," he said. "Any safe is only as strong as the key."
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How Visa Plans To Dominate Mobile Payments, Create The Digital Wallet And More | TechCr... - 0 views

  • It’s no secret that credit card companies are shelling out big bucks and aggressively forming partnerships and deals to start cashing in on the mobile and digital payments innovations currently taking place. American Express, which recently debuted its own digital payments product Serve, has been particularly aggressive on the partnerships front, striking recent deals with both Foursquare and Facebook. Mastercard has bet on NFC with a partnership with Google for Google Wallet and bought online payments gateway DataCash for $520 million last fall. And Visa has made a number of major moves in the mobile and digital payments space of late; including making an investment (and taking on an advisory role) in disruptive startup Square, buying virtual goods payments platform PlaySpan for $190 million, and acquiring mobile payments company Fundamo for $110 million. We sat down with Visa’s Global Head of Mobile Product Bill Gajda and the company’s Head of Global Product Strategy, Innovation and eCommerce Jennifer Schulz to discuss how the financial company is planning to compete in both mobile and digital payments.
  • In May, Visa announced its plans for the digital wallet. We’ll explain this initiative later in the post, but part of this platform would allow you to access your loyalty points, credit cards and more from your mobile phone at the point of sale. And the third pillar of Visa’s mobile strategy is incorporating value-added services like real-time alerts, contextual services, and offers at point of shopping based on where you are.
  • Gajda explains that Visa is licensing mobile payments applications PayWave for integration with the ISIS wallet and the company is actively looking for other ways to integrate with NFC into the company’s mobile payments structure.
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  • Of course, some aren’t so bullish on NFC, notably eBay (who owns PayPal) CEO John Donohoe, who in a recent earnings call said merchants refer NFC “not for commerce.” And odd statement considering PayPal just dipped its toes in the NFC pool with support for Android.
  • Gajda tells is, “I think for some people NFC will replace the actual physical credit card but it will be a long time before NFC replaces all payments.” He believes that we are going to start seeing more traction by end of this year but says the capability of “taking credit cards and putting them on mobile phones will represent the long tail” in payments. But he adds, “the pieces are in place for NFC to take off.”
  • The second part of the Visa’s mobile strategy involves the digital wallet and the mobile web. Gajda says that as e-commerce ramps up on mobile phones, there is a need for one-click, simple username and password checkout experience in a transaction being made on a mobile device. That’s an area where PayPal has been working hard to dominate in but Visa sees room for other players. Should we expect a PayPal-like, one-click mobile payments technology coming from Visa soon? Perhaps, the company hasn’t been afraid to enter PayPal’s territory in the past, launching a peer to peer payments service earlier this year.
  • Gajda tells us that the biggest challenge of mobile payments in the current market the massive amount of fragmentation in the mobile industry. He explains that with all of the various mobile operating systems, specific manufactured phones, applications and more, keeping up with pace of innovation on the development side is a major challenge for Visa.
  • Visa actually tested a partnership with retailer The Gap earlier this year which alerted customers via SMS of discounts in stores near them. Gajda tells us Visa is working with a number of other retailers and banks on similar deals which will be announced soon.
  • Gajda says there are a number of other factors at play in the mobile payments place that need to be highlighted when talking about mobile payments. International is a huge growth area in mobile payments. He tells is that outside the U.S., there are a large number of people who have mobile phones but don’t have banking relationship or credit card. In fact, he says there are 2 billion people in world that have phone, but don’t have a bank account or credit card.
  • In these markets, Visa’s goal is to bring prepaid accounts, purchasing power and other financial services to basic phones. These could include topping up a mobile phone with airtime, buying transit tickets, peer to peer payments. And this goal was the mean reason behind the purchase of behind the $110 million purchase of Fundamo. The company’s platform delivers mobile financial services to unbanked and under-banked consumers around the world, including person-to-person payments, airtime top-up, bill payment and branchless banking services.
  • MOBILE Gajda explains that there are three prongs to Visa’s mobile payments strategy. One of these is NFC, and focuses on payments using a mobile phone at a physical store. For background, NFC (near field communications) enables people to make transactions, exchange digital content and connect electronic devices with a simple touch. As we’ve seen with Google Wallet, Android phones such as the Nexus S are being built with NFC chips, making your cell phone a mobile wallet. Visa recently joined the ISIS network, a NFC mobile payment network that is a joint venture formed by AT&T, T-Mobile and Verizon. ISIS will soon launch in a number of markets, including Utah and Texas.
  • Connecting with the small business world that don’t yet use credit cards or are new to the system is another area where Visa feels there is strong potential, especially with mobile payments. That’s why the company invested in disruptive mobile payments company Square and took an advisory role in the company. Gajda says that the power of Square is that it is enabling small businesses and independent workers such as doctors, designer and other merchants to start using credit cards and grow their businesses. It would make sense for Square and Visa would somehow work to harness the power of their partnership (As of April roughly two-thirds of transactions using Square’s payments service were through Visa credit cards.), but it’s unclear what the two companies will reveal any new co-produced products soon.
  • Schulz explains that the idea behind the wallet is that consumers want control over their wallet and want to have payment information and access available to them at all times. She believes that the digital wallet will click to buy incorporated on retailers’ sites is essential to the future of e-commerce in both the U.S. and emerging markets.
  • DIGITAL Visa’s digital payments guru Schulz outlined her strategy for digital payments at the company, which centralizes around the creation of the digital wallet. Schulz says that because of the fact that e-commerce is being more easy and convenient with customers, especially with m-commerce, the underlying payments infrastructure has to evolve.
  • And Visa’s answer to this is a new digital wallet initiative. Here’s how it works. Users will have an account, and they can add their credit card numbers (and cards from other credit card companies such as American Express and Mastercard). Visa is partnering with a number of financial institutions to offer this product to their customers.
  • Users can also load their loyalty points and rewards cards, as well as organize their shopping lists. Schulz describes it as a “wallet in the cloud.” But she says the key to the success of the wallet is a seamless, one-click payments experience for the consumers. So Visa has partnered with a number of large-scale retailers (which will be announced soon) to integrate what Schulz refers to as a ‘new acceptance mark’ on a merchant payments page.
  • So there will be a button you can click on, which will prompt you to sign-on and then will sync your digital wallet with the purchase in your shopping cart. So for example, imagine you had a camera in your cart, and Visa offered a 20 percent off at camera’s purchased at BestBuy, the wallet would sync and show the discount in your cart. The same works for loyalty points and more.
  • Visa competitor American Express is also working hard to innovate both at the large retailer level, as well as among smaller retailers, with GoSocial.
  • She compares the digital wallet offering to “two-hand clapping.” ” You can have a digital wallet,” Schulz explains, “but you need a merchant solution of click to buy, and Visa’s going to transform that experience.” And Schulz highlights another recent acquisition, Playspan, has helping drive a simplified commerce experience, a.k.a. click to buy, within game or within app.
  • Of course adding another checkout experience to online retailers’ sites can be a complicated and time-consuming process. But that’s where Visa’s $2 billion acquisition of CyberSource comes in. CyberSource is said to process about 25 percent of all e-commerce dollars transacted in the United States, and operates e-commerce for hundreds of thousands of retailers. Schulz says this relationship has helped speed up the pace of implementation.
  • Creating the digital wallet, both on the mobile and web platforms, is no easy task. Visa has a name for itself in the credit card industry but the fact is that the brand still has to attach innovation to itself in order for people to take these products seriously. Perhaps that’s one of the reasons why Google’s Mobile Wallet news created waves, even though NFC technology is in its early stages.
  • But he says that there is still so much room for innovation around how we pay with mobile phones. “With the rise of smartphone usage, we are already seeing a lot of innovation around commerce,” he explains. “It’s inevitable that this will extend to the payments around the sales in mobile commerce.”
  • While Visa, American Express and others are looking to capitalize on the changes taking place in the payments industry, it is a challenging effort. Local commerce is a big part of this, and everyone is trying to find a way to close the redemption loop. But e-commerce, amongst larger retailers, is also a multi-billion dollar market that Visa hopes to continue to play in with products like a digital wallet. And in-store payments, whether that be through NFC, Square or others, represent another market.
  • I’ve been talking to a number of executives of payments companies and founders of innovative payments startups, and while their objectives are different, they all seem to agree on one thing. It’s early and there is still much more innovation were going to see in the next few years in the online and mobile payments space.
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Gamification trend to take hold in travel | Tnooz [08Nov11] - 0 views

  • The trend in online games, already popular in the entertainment industry, is set to extend to the travel industry according to research released this week. 
  • The WTM Global Trends Report 2011 reveals the ‘gamification of travel’ is already taking hold with companies and tourism organisations including Lufthansa and Tourism Ireland using gaming techniques to create brand awareness and build loyalty.
  • Last year Tourism Ireland unveiled its Ireland Town game on Facebook giving it the potential to engage with more than 62 million people.
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  • The report, carried out in conjunction with Euromonitor, also highlights campaigns such as Nothing Like Australia with Australians encouraged to upload a photo and share their holiday experiences with the world.
  • According to Gartner, by 2015 more than 70% of Forbes Global 200 companies will have at least one gamified application.
  • The WTM Euromonitor research also reveals location-based social networks such as foursquare will start to target travellers with local deals while airlines will launch games based on status levels.
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The Mobile Payments Capital of the U.S: Des Moines, Iowa? [07Nov11] - 0 views

  • Des Moines is the home of mobile payments platform Dwolla. It is an interesting case study - local startup creating buzz within the community and getting retailers and consumers to actually use the platform. Dwolla has created a mobile payments ecosystem from the bottom up.
  • Within a 5-mile radius of Des Moines there are 500 to 700 business that are using mobile payments through Dwolla. The company works kind of like a payments version of Foursquare. You check at the register in the store using your phone and a pre-loaded Dwolla account.
  • it is likely that the company will be able to partner with banks and financial institutions in the near future to go straight from a bank account to the retailer.
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  • Dwolla sees itself more like Visa than PayPal. EBay may actually disagree with that considering that it is pushing very hard into the mobile wallets segment of the mobile payments industry and Dwolla operates in much the same way.
  • Dwolla wants to position itself as a go-to resource for financial institutions to create a mobile payments infrastructure in communities such as Des Moines. Square, with its recent Card Case update, is also playing in this space.
  • Consumers benefit from Dwolla because of the location and social features of the platform.
  • The benefit of Dwolla is that it is basically electronic cash. This is one of the truest "mobile wallets" concepts.
  • Proxi was released by Dwolla in August. It allows users to open the app and see what merchants are accepting mobile payments via Dwolla in their vicinity.
  • The company can position itself to be both the front end and back end of the payment process. As such, Google Wallet, Square, Intuit GoPayment (or any of the other dongle-based competitors) could theoretically tie into it as a backend.
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Walgreens Launches Scannable Mobile Coupons Today | TechCrunch [25Nov11] - 0 views

  • Starting today, on the retail shopping holiday known as Black Friday here in the U.S., Walgreens will begin rolling out its new scannable mobile coupons which work at its over 7,700 stores nationwide. The coupons are being made available in the Walgreens mobile applications and to use them, you simply show your phone at checkout where it will be scanned by the cashier.
  • You’ll find the coupons in a special section within the mobile application where you’re also able to sign up for SMS-based alerts.
  • Coupons will only be offered one at a time every two to three days, and will range in value from $0.50 to $5.00. The discounts will be targeted towards a wide variety of products, including beauty items, gifts, consumables and everyday essentials, like diapers.
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  • Shoppers can also use the mobile app to view the weekly ad and sales, shop directly from their phone, browse products, check availability, scan barcodes, manage prescriptions and receive text alerts about Walgreens’ offers and exclusive deals.
  • Walgreens says the coupons will be available through December 24th, but details regarding its post-holiday mobile couponing plans are not yet available.
  • The Deerfield, Ill.-based company has 7,786 locations across all 50 U.S. states, the District of Columbia and Puerto Rico, making this initiative one of the largest retail mobile couponing programs in the country.
  • The Walgreens mobile app is available for iPhone, Android and BlackBerry.
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Game Set Match: Social Gaming Embraces Open Innovation [09Jul11] - 0 views

  • Alcatel-Lucent Geo-Location Mobile Game "Acquisition" On top of our platform and supported by our community members, Alcatel-Lucent ran an innovation & development challenge to bring new mobile applications and games to life. A TopCoder member came up with the idea for Acquisition, which leverages network-based API's for automated geo-checkin, SMS, subscriber identity, call control and player presence. It pairs it with game mechanics similar to a traditional game of Monopoly. In a game of Acquisition you are competing against a set of friends to amass the most wealth and you do so by physically checking into a variety of localities, trading properties, developing on top of owned properties, earning dividends and expanding your empire.
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8 Mobile Marketing Trends You Should Track In 2012 | Business 2 Community - 0 views

  • With 2012 fast approaching along with it comes new mobile marketing opportunities that your business should follow as you consider efforts to spread the word about your brand and products and services through mobile. 
  • Mobile Visitation Grew 200% 
  • 2011 has been a breakout year for growth in mobile visitation.  It featured a steep rise in text messaging, smartphone purchases and mobile advertising. Corporate use of mobile websites grew 210 percent in the last 12 months!
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  • Retailers have been particularly aggressive in pursuing mobile strategies this year, with 37 percent operating specially-tailored mobile websites (compared to 12 percent in 2010) according to Acquity Group.
  • So what’s in store for mobile marketing in 2012? Here are our top trends to watch:
  • Mobile Trend # 1 – Smartphones to Overtake Other Mobile by 2012 
  • Smartphone units sold worldwide in 2009 will grow 14.5% from 2008 levels, according to a forecast by Infonetics.  READ MORE
  • Mobile Trend # 2 - Text Messaging Will Rise
  • Mobile Trend # 6 – Increased Mobile Spending 
  • Mobile Trend # 3 – Social Networking Site Access
  • Social networking sites will get more exposure on mobile phones.
  • Facebook’s official page sites, there are currently 350 million active users that access Facebook on their mobile phones.
  • Mobile Trend # 4 – Rise in Social Games
  • Mobile Trend # 5 – Location-Based Marketing
  • Sounds surprising, right? That novel technology can be achieved by Wi-Fi, RFID, and mobile phone tracking.
  • Text messaging will rise to a projected 8 trillion SMS in 2012. This is a rise of about a billion from the 6.9 billion SMS sent in 2011.
  • There will be a large increase in spending by SMBs on mobile advertising.  The $1.6 billion figure garnered last 2010 more than doubled to $3.3 billion in 2011, and 2012 is predicted to double that enormous figure again.
  • Mobile Trend # 7 – More Video on Smartphones
  • Videos will become a greater trend in mobile marketing. 
  • Mobile Trend # 8 - Mobile Money Transfers
  • More currency will exchange through mobile phones. 2011 saw $86.1 billion move around the world in about 141 million exchanges.
  • To sum up, the prosperity of 2011 for mobile marketing will carry over to 2012, with possibly more frontiers to open up.
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Dunkin' Donuts Rewards Foursquare & Facebook Places Check-Ins With Sweepstake Prizes @P... - 0 views

  • Dunkin’ Donuts is rewarding loyal customers with prizes in a new campaign that uses Foursquare and Facebook Places. “Get GifteD’D” runs through to December 23rd at Dunkin’ Donuts locations in New York, New Jersey and Connecticut. Users can check-in up to three times each day (at least an hour apart) for the chance to win prizes.
  • If they win, they are sent an email with instructions about how to redeem their prize. Each time someone checks-in, they are also entered into a sweepstake to win the grand prize of a $1,000 gift card and a Travelpro luggage package.
  • Through the campaign, Dunkin’ Donuts is giving away more than 1,780 instant prizes including gift cards from 1800Flowers, Mountain Creek and Pinstripe Bowl, coffee and Dunkin’ Donuts merchandise. Cathy Chavenet, New York-based field marketing manager at Dunkin’ Donuts, said: Mobile check-in programs like Facebook and Foursquare present an opportunity to reward Dunkin’ Donuts’ loyal fans by doing something they are already doing – visiting Dunkin’ Donuts. The goal of the check-in, Get GifteDD program in particular, is to give our loyal guests a chance to win great prizes every day, just by checking into Facebook or Foursquare while at our restaurants in New York.
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Who Will Control the Internet of Things? (AAPL, GOOG, IBM, IDCC, MMI) - 0 views

  • Apple (Nasdaq: AAPL  ) filed a patent at the tail end of 2009 dubbed "Local Device Awareness," which describes automated connections between a number of close-range devices. Some potential applications could be device position targeting (think locating your keys) or proximity-based gaming.
  • If Apple's patent seems overly broad, patent hoarder InterDigital (Nasdaq: IDCC  ) has gone for specificity. It holds some 33 known patents covering machine-to-machine communication.
  • Motorola and Google seem to be behind in patents, with only one highly technical machine-to-machine patent showing up for Motorola Mobility, and none for Google. But as you'll soon see, the two companies might be hoping for a more open environment.
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  • IBM sees the Internet of things as a source of growth, and it recognizes that the best way to capitalize is to make it easy to adopt. Keeping the underlying framework open-source will undoubtedly improve competition and encourage startups, much as the growth of the public Internet led to an explosion of newly public companies. Let's hope that the growth of this new industry isn't hampered by patents, but we should also be wary of any new bubbles that might inflate.
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Business : Digital payments popularity rising - 0 views

  • DUBAI — Digital contactless payment has become more popular among UAE travellers as they prefer to make payments and seek information in a visual format on a device, according to a latest global industry study.
  • Around 32 per cent of UAE respondents find using their phone rather than cash or credit cards to pay for things “extremely appealing” as against 24 per cent globally, revealed a major global industry study “From chaos to collaboration: How transformative technologies will herald a new era in travel”.
  • Commissioned by Amadeus, a travel technology partner and transaction processor for the global travel and tourism industry, the new report outlines the way new technologies and social change will transform travel by 2020. The study challenges the industry to overcome the uncertainty and stress of modern-day travel through the application of new innovations.
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  • High mobile penetration in the UAE is cited as a key reason for travellers’ readiness to use mobile applications and devices at payment points. Statistics show that the UAE is expected to lead with 100 per cent mobile broadband penetration in 2012 while the mobile market penetration has already crossed 200 per cent.
  • “Traveller needs are definitely seeing a dramatic change in the UAE with customers preferring advanced mobile applications and devices to conduct transactions. This reflects evolving changes in consumer lifestyle and travel requirements. The travel sector is also beginning to realise that the world is changing and travellers will increasingly expect intelligent information exchange,” said Humayun Baig, Amadeus’ regional market manager in charge of the UAE, Oman and Bahrain. Based on extensive research and input from key industry experts, the study explores six key areas in which future technology and innovation could be deployed
  • According to the study, developed by leading global foresight and futures consultancy The Futures Company, factors such as augmented reality, gamification, intelligent passenger records, long range biometrics and the rise of the wellbeing agenda will drive change in the next decade and beyond, heralding a new era of industry and global travel collaboration.
  • Amadeus’s global report highlighted that travellers in the UAE prefer making payments via mobile rather than using cash or credit card. More than 90 per cent of the UAE respondents found mobile payments “somewhat appealing” as opposed to 78 per cent of the respondents among the other countries surveyed.
  • The study also revealed that 94 per cent of the UAE respondents preferred using visual applications that reflect the physical world on the mobile device. Augmented reality, which is a virtual view on the real world, is experienced in applications such as games, location apps and business cards. Other findings in the study reveal that 56 per cent of UAE respondents cited having a strict boundary between work and personal life, while 66 per cent of Emirati respondents stressed the importance of being reachable and available at all times, much more than the total response rate of 48 per cent.
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Philips Pushes New Near Field Communication Tech - X-bit labs - 0 views

  • Near Field Communication (NFC) technology evolved from a combination of contactless identification and interconnection technologies. It combines the functions of a contactless reader, a contactless card and peer-to-peer functionality on a single chip. It operates in the 13.56MHz frequency range, typically over a distance of a few centimeters.
  • Consumers will first see NFC technology appear in their most commonly utilized personal device – the mobile phone. With NFC, the mobile phone transitions from running primarily voice applications to becoming a more personalized device that can let you conduct secure payment transactions, gain access to public transportation, building access and store digital rights. In essence, the mobile phone becomes a point-of-sale terminal, a ticket counter, keys to your building, a transport card, a debit/credit card and an electronic business card all in one easy to use device
  • Users of Samsung’s mobile phones and other devices that include Philips NFC chips will be able to access content and services in an intuitive way. For example, a Samsung mobile phone equipped with NFC technology could automatically connect with an NFC-enabled PC or TV, simply by holding them next to each other, in order to transfer digital pictures or other data, according to the statement of two companies.
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  • It is unclear how the NFC will interact and co-exist with widely available communication technologies, such as Bluetooth.
  • NFC technology is standardized in ISO 18092 and ISO 21481, ECMA (340, 352 and 356) and ETSI TS 102 190. NFC is also compatible to the broadly established contactless smart card infrastructure based on ISO 14443 A, which is Philips MIFARE® technology, as well as Sony’s FeliCa card.
  • Philips Electronics Tuesday said its newly-developed Near Field Communication technology had been chosen by Samsung Electronics for use with its new mobile phone. The technology will simplify the process of communication between devices located next to each other.
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American Express Buys Virtual Currency Monetization Platform Sometrics For $30M | TechC... - 0 views

  • Exclusive: In a push to boost its payments platform for the gaming industry, American Express, has acquired virtual currency platform and in-game payments provider Sometrics. The total deal value is $30 million, but both parties declined to reveal further details about the split between cash and stock. Sometrics will become part of the Enterprise Growth Group, and will be used within American Express’ Serve digital payments platform to incorporate virtual currencies and loyalty programs.
  • Sometrics helps gaming publishers market free-to-play online games and monetize virtual currency with a consumer destination site and in-game payment solutions. Sometrics’ in-game payments platform basically powers virtual currency transactions and payments for game publishers. Sometrics also serves users with targeted offers based on their location, demographic, conversion history and social affiliation.
  • The company currently supports dozens of payment options (including mobile carrier infrastructure and credit card support) and hundreds of brand engagement ads, reaching a total global audience of more than 225 million consumers in more than 200 countries. And through Sometrics’ analytics capabilities, developers are able to view and analyze which audience demographics are responding to which payment options, respond by pushing traffic to the options that convert best, and optimize those conversions to help maximize revenue. Current gaming partners that use Sometrics include Nexon, NHN USA, IMVU, PopCap, BigPoint, Habbo, and many others.
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  • The company also operates GameCoins.com, a centralized place to discover new gaming titles and earn virtual currency to be spent on games. Game Coins can be converted into a publisher’s virtual currency, as well as into Facebook Credits.
  • To date, Sometrics has helped process 3.3 trillion units virtual currency since the company’s launch in 2007. Sometrics also says that gaming partners see an average 15 percent revenue lift through the use of its virtual currency payment solutions.
  • To date, Sometrics has raised $6 million in funding from the Mail Room Fund, an investment consortium that includes the William Morris Talent Agency, Accel and Venrock, as well as AT&T, Greycroft Partners, and Steamboat Ventures.
  • Sometrics will be added to American Express’ Serve digital payment and commerce platform. The credit card giant debuted Serve in March as a way to integrate a variety of payment options into a single account that can be funded from a bank account, debit, credit or charge card. American Express will continue the operation of Sometrics’ current business and will work with Sometrics will allow Serve customers to purchase virtual currencies via the platform. Over time, AmEx plans to integrate Serve into the payment path of the games that Sometrics supports.
  • Of course, American Express isn’t the only credit card company looking to capitalize on the changes taking place in the payments industry. Visa has big plans to dominate mobile payments and the digital wallet, buying virtual goods payments platform PlaySpan for $190 million, as well as acquiring mobile payments company Fundamo for $110 million.
  • But in the past year, American Express has actually been making some interesting partnerships in the payments space, recently teaming up with Foursquare, Facebook and even Zynga for deals. This could help the company dominate social payments and close the redemption loop.
  • And AmEx has been boosting its Serve platform with carrier partnerships, including Sprint and Verizon. Serve has also formed relationships with other partners including TicketMaster, AOL, and a number of gaming companies (however, those names have not been disclosed yet).
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Closing The Redemption Loop In Local Commerce | TechCrunch - 0 views

  • When it comes to local commerce, the ultimate prize everyone is going after right now is how to close the redemption loop. The redemption loop starts when a consumer sees an ad or an offer for a local merchant, and is completed when the consumer makes a purchase and that purchase can be tracked back to the offer. If you know who is actually redeeming offers and how much they are spending, you can be much smarter about tweaking and targeting those offers
  • Groupon, LivingSocial, and other daily deal sites have created enormous value by pushing the redemption loop the furthest. When someone buys a daily deal, for instance, that translates into cash for the merchant. But for the vast majority of their deals Groupon and LivingSocial do not track whether or not they are ever redeemed, much less the amount each consumer actually spends at the store or restaurant once they show up.
  • And that is why mobile is so appealing. If you can send deal notifications to people’s phones based on their exact location and nearby deals, you have the beginnings of narrowcasting. Later on, companies will figure out how to layer on ways to target by income, gender, and other factors as well.
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  • Google is trying to link Google Offers to its Google Wallet, which requires an NFC chip in your phone and an NFC reader at the merchant’s checkout. It has the advantage of working with MasterCard, Citi, and other large payment processors. But it also depends on a brand new technology that will take a long time to become widely available.
  • Mobile and local commerce go hand in hand. In a few cities, Groupon is testing out Groupon Now and LivingSocial is offering Instant Deals. In both cases, the deals appear on mobile apps and can be redeemed instantly, rather than having to wait a day for the deal to go live, as is the case with their regular daily deals. The downside of these deals is that Groupon and LivingSocial cannot take advantage of their existing deal inventory and they have to actually provision participating merchants with iPhones and iPads so that they can accept the deals and Groupon/LivingSocial can track them. Yelp is doing something similar where you have to show a redemption code to the merchant from your phone.
  • Foursquare and Facebook are taking a different approach through their separate partnerships with American Express. Since AmEx is the payment system, it records deal redemptions along with the actual payments. Merchants and consumers don’t have to do anything different from what they normally do. Pay with a credit card and your deal is redeemed. Except it only works if you have an AmEx card and the discount is credited to your account later.
  • The key to closing the redemption loop is definitely payments. Investor Chris Sacca recently told Kevin Rose in a video interview the best reason why Twitter should buy Square is because Twitter has the broadest reach to distribute offers and deals, and Square has a built-in way to track redemption. This was just an off the cuff remark in a friendly chat (Twitter isn’t even in this business yet), but it makes sense.
  • We are moving from a world of online ads that produce impressions and clicks to online and mobile offers that produce real sales. If the deal companies can figure out a way to actually measure those sales, it could open up local commerce in a massive way that makes what they’ve done so far look like child’s play.
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