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German automotive supplier Continental has announced that it will showcase its new NFC-enabled vehicle access control solution this week at the Consumer Electronics Show in Las Vegas.

According to Continental, the “Simplify your Drive” system uses a virtual key that is stored on the SIM card of NFC-enabled phone. To unlock a vehicle, the user simply taps their handset against the car door equipped with an embedded reader.

In addition to access control, the solution makes it possible to load personalized settings – e.g., seat position, climate control, radio station, GPS directions to common destinations – on the NFC key, so that when you unlock the door your car automatically adjusts to your driving preferences, according to Continental. Drivers can also use NFC to wirelessly charge their cell phone during travel.

With more than 200 million mobile users, Facebook and its currency platform Credits is poised to be the future of how we pay for both virtual and physical goods.

Right now there are various different technologies and start-ups actively looking at ways to penetrate the mobile payments market. Each company has taken a different approach, from digital bar codes to near field communication (NFC).

Introduced in May of 2009, Facebook Credits was originally designed as a virtual currency to allow people to make purchases within games and non-gaming applications on the Facebook platform.

MasterCard, the longtime credit card and payments processor, wants to reposition itself as a technology company. Throughout the latter half of 2011, it has been pushing hard on the technosphere to make sure that journalists and bloggers know the company is doing some cool stuff around payments research and the cutting edge of technology, like NFC, audio signals and QR codes that can lead to purchases through smartphones.

It now comes as no surprise that MasterCard has announced a partnership with Intel on a multi-year strategic partnership that is intended to enhance the security and payment experience for digital commerce. These are two titans in the tech and financial industries and shows one of the first steps of these two industries merging in the future.

Making A Dent In The 85%

Foursquare is expanding its relationship with American Express to provide local deals to people who sync their cards to their Foursquare accounts. AmEx did a trial at SXSW, and that went well enough that it is rolling out the deals more broadly.

The discounts, such as $20 off a $50 purchase at Sports Authority, are automatically applied to your AmEx account when you check in via Foursquare to a participating merchant before a purchase. Everyone in local commerce is trying to figure out how to close the loop between deals and payments. Google thinks NFC chips in Android phones will be the answer in the form of a Google Wallet. Whereas Groupon is trying out instant mobile deals with Groupon Now. By tying its specials to a credit card, Foursquare is closing the payment loop with something everyone already carries around in their wallets.

Once companies can tie mobile ads or deals to payments, they will be able to measure directly the sales generated by these mobile promotions. And one day that could potentially be a huge new business. But for now, it’s making absolutely zilch for Foursquare, which remains a revenue-free zone. As the New York Times reports: Foursquare will not be receiving any revenue from the American Express deal

Badgeville has been synonymous with gamification, the idea of incorporating game mechanics to motivate employees and consumers to do specific tasks. But the company says it’s not stopping with gamification; it sees a future in shaping behavior through a combination of game mechanics, private social networks and reputation and rank.

building off its Social Fabric technology that allows any website to build a social network out of its community using a new behavior graph. The behavior graph helps track a user’s interaction within a social context on any site, application or product.

provide corporate clients with a suite of services that can help them apply “behavior management” to their own employees or consumers.

For SMBs, managing banking and payment processes is not as easy — or as secure — as it should be. So, coming out of stealth today is a Boston-based startup called MineralTree that is looking to fix both of these problems. Tomorrow, at the Small Business Banking Conference in Scottsdale, Arizona, MineralTree will officially launch its first product: A cloud-based banking and payment solution designed specifically for SMBs.

Backing the startup in its mission to create an easy payment solution for small businesses is a cool $1.5 million in seed funding, raised from .406 Ventures, which has enabled MineralTree to develop its payments solution and make its initial hires, partnerships, and customer acquisitions. The most notable of which is the startup’s partnership with Silicon Valley Bank in Santa Clara, California — the first financial institution to implement MineralTree’s solution and offer it to its SMB customers.

MineralTree’s Accounting Manager app is a web-based add-on to the SMB’s existing accounting system that businesses can use to manage payables, including entering payment information, associate payments with backup documents, along with the ability to prioritize, recommend and submit payments to the CFO or business owner for approval.

Nokia City Scene is a prototype app from Nokia Beta Labs that combines street maps, 3D panoramic views with gesture navigation and social network integration to provide what appears to be a powerful map discovery tool.

A user can transition from a top-down conventional street view to a Google Maps Streetview-like panoramic view with simple gesture-based navigation. In this 3D panoramic view, the phone user can read information about the businesses in the area in a text overlay. Check-ins by friends on Facebook and Foursquare is also available. The following cities are currently supported within Nokia City Scenes: London, Dallas, Denver, Las Vegas, Los Angeles, Newark-Jersey City, Philadelphia, San Francisco and Seattle.

It is somewhat unfortunate that this powerful tool is only available for the Nokia N9 which is based on an orphaned mobile platform, the Linux-based MeeGo. Nokia has not said whether this app will be ported to Windows Phone (its current smartphone platform).

The trend in online games, already popular in the entertainment industry, is set to extend to the travel industry according to research released this week. 

The WTM Global Trends Report 2011 reveals the ‘gamification of travel’ is already taking hold with companies and tourism organisations including Lufthansa and Tourism Ireland using gaming techniques to create brand awareness and build loyalty.

Last year Tourism Ireland unveiled its Ireland Town game on Facebook giving it the potential to engage with more than 62 million people.

Cloud provider CloudSigma has become the first to add solid-state-drive storage to its public cloud computing service. SSDs (aka flash memory) are well known for their ability to significantly increase storage I/O performance and decrease power consumption when compared with hard disk drives, but until recently they have been too expensive for consideration in most data centers that aren’t backed by serious computing needs and deep pockets. That’s starting to change with the advent of new companies promising ever-lower prices on enterprise-grade flash storage, but making flash available as a service to cloud customers is still relatively unheard of.

However, adding flash is just par for the course for CloudSigma, which has been making a name for itself on high performance and customer choice since launching in the United States recently. The company’s U.S. presence is based out of the mind-blowing SuperNAP data center in Las Vegas, and CloudSigma chose 10 GbE interconnects as its standard to ensure its cloud can fully utilize the throughput horsepower of new technologies like flash. A couple weeks ago, it announced support of Oracle’s Solaris operating system, which also is unique among cloud providers (although Amazon Web Services does support OpenSolaris).

Although SSDs in the cloud are cool enough by themselves, they’re part of a larger trend toward making cloud computing a more palatable delivery model for all types of workloads. What began as a platform for hosting web applications has expand to enterprise apps such as ERP software from SAP, and even into massively parallel HPC workloads. AWS even offers GPU instances on an HPC cluster, which has resulted in several companies benchmarking AWS as among the fastest supercomputers in the world. Jenkins said CloudSigma will “absolutely” offer GPUs at some point, and might even go as far as to expose specific processors for rendering digital media.

Here’s some good news for web video publishers and producers. Online video advertising budgets are expected to jump sharply in 2012. Brand advertisers who purchased online video ads this year are projected to spend 47 percent more next year. These numbers were released this morning in the second annual “Video State of the Industry Survey” by Adap.tv and Digiday.

For advertisers that didn’t purchase any video ads so far this year, 84% say they will include digital video in their campaigns in Q4 2011 or 2012.

Advertisers say they are most likely to shift spending away from display and print ads to fund the increased online video spending.

With almost a million users and six million songs shared daily, Schematic Labs’ social music sharing app SoundTracking is today announcing that it has raised $4.75 million in Series A funding led by Accel Partners, True Ventures and Softbank Capital.

SoundTracking co-founder Steve Jang tells me that he plans on using the new funds for hiring and for furthering integration efforts with services like Spotify and Rdio, “We think connecting SoundTracking to consumption services helps take the music moments into your lean back consumption experience,” he says.

“We felt that people have music moments every day, and we wanted to build an app they could take out of their pocket to capture and share the soundtrack of their lives,” says Jang, “We want to continue to simplify that experience and make it more meaningful with the popular music consumption services and social networks.”

Google’s official Android Market is not available in China, leading to a plethora of independent markets – over 70 at last count. The system works – sort of – but users may find it annoying because you actually don’t know how to find the good stuff. China is still lacking any sort of innovative search mechanism to help people identify the apps they really need in daily life.

Discovering the apps should not be boring, and the core value of Qiuqiu is to bring the pleasure of discovering apps during different activities. Qiuqiu’s app search engine is unique because it offers results based on your location, the time of day, and the things you like and do. Each scenario is expressed by a series of apps – education apps for the school day and travel apps for your vacation. It’s a compelling and interesting change from the traditional “editor’s choice” and selected apps lists found in many markets.

Qiuqiu, the new app discovery engine is developed by AppChina, one of the leading third party Android markets. The founders are a group of very experienced senior engineers and product managers from STC Bing search technology centre and graduates from Tsinghua, Beijing and Fudan Universities. Being successful in the Android market, as Luo Chuan, the co-founder of AppChina, formerly CEO of MySpace China, said, means suppling the right apps at the right time. AppChina is moving forward to the field of search engine and data mining and try to develop a new way of discovering Android apps most suitable for you.

Starbucks is launching its first major augmented reality app this holiday season that will let customers animate their coffee cups with their smartphones.

Starbucks Cup Magic launches for iPhone and Android devices in the U.S. next Tuesday. (In Canada, just the iPhone version will launch.) As demonstrated in the video above, the app works by pointing your phone’s camera at the company’s red holiday season coffee cups and 47 additional objects, such as bags of coffee, on display at Starbucks retail locations.

Doing so will produce animations involving five characters — an ice skater, a squirrel, a boy and a dog sledding and a fox — on your screen. You can also interact with the characters. For instance, if you tap the boy on the sled he does a somersault. Those who activate all five characters can qualify to win an as-yet-unnamed prize.

Today, Google announced a change to its search algorithm that the company says will impact 35% of Web searches. The change builds on top of its previous “Caffeine” update in order to deliver more up-to-date and relevant search results, specifically those in areas where freshness matters. This includes things like recent events, hot topics, current reviews and breaking news items. Google says that the new algorithm knows that different types of searches have different freshness needs, and weighs them accordingly. For example, a search for a favorite recipe posted a few years ago may still be popular enough to rank highly, but searches for an unfolding news story or the latest review of the iPhone 4S should bring the newer, fresher content first, followed by older results.

Barclays Group analyst Ben Reitzes spoke to Apple CEO Tim Cook and CFO Peter Oppenheimer about the threat the new $199 e-reader/tablet hybrid poses to their uber-dominant iPad. Apparently the two execs were as cool as ice cubes in a fire-proof box on the matter. After the conversation, Reitzes wrote in a note to investors that the low price point will likely make some waves, but that the Android-based Kindle Fire also means more fragmentation in the tablet market--a phenomenon that has helped keep the iPad on top of the heap. Here's more of what Reitzes had to say:

While compatible with Android, the Apps work with Amazon products. The more fragmentation, the better, says Apple, since that could drive more consumers to the stable Apple platform. We believe that Apple will get more aggressive on price with the iPad eventually but not compromise the product quality and experience.

That remains to be seen. Amazon has so far contended that it's not looking to compete head-to-head with the iPad. The Kindle Fire's specs are significantly more spartan than those of Apple's slate, and--coupled with the disruptive price point--target a completely different type of tablet buyer (the iPad 2 starts at $499).

Do you remember the amazing game of Memory?

The aim of the game is to remember each card you flip over and find all the pairs.

In a similar fashion, Dave Brown, the design blogger at Holiday Matinee created “The Amazing Game of REcollection,” that turns the art of discovery into a fun game that rewards you for playing. For online shoppers in need of a brain exercise, the app is great. Not only does playing the app double as online shopping, but for each board completed, you are given 15% discount codes to various online shopping sites like Toddland, Photojojo, WeJetSet, Feelgoodz, and Holstee.

TeliaSonera, a Scandinavian-based telephone company, has conducted a trial for an optical network that saw a terabit-speed optical transmission based on 500 Gbps super channels.

A super channel is a large unit of optical capacity created by combining multiple optical carriers into a single managed entity — like an optical cloud of sorts.

This is the largest super channel created so far, and it is based on Infinera’s 500 Gbps photonic integrated circuits (PICs).

Best Buy will send its Geek Squad into the cloud, after purchasing Boston-based mindSHIFT Technologies in a deal valued at $167 million.

MindSHIFT provides online applications and data center services for small to medium-sized businesses, boasting over 5,400 clients across the U.S., and with the purchase, Best Buy plans to extend its reach into the business world, including the legal, healthcare, financial, nonprofit, and education markets.

With its ubiquitous brick-and-mortar stores — and its Geek Squad driving Volkswagon Bugs from IT issue to IT issue — Best Buy believes it’s well positioned to offer cloud computing services to businesses with neither the time nor the resources to support their own IT infrastructure.

Peer 1, the hosting provider, has joined the ranks of Rackspace, GoDaddy and other hosting companies that have decided to get into the cloud. On Monday, it launched its Zunicore service, which combines the elements of an Infrastructure-as-a-Service with those many would consider more akin to a Platform-as-a-Service.

For example, instead of a virtual machine, a customer buys a “resource pool” that they can customize to fit their needs, as opposed to buying a small, medium or large virtual machine.

The company also offers auto scaling, a feature more common in Platforms-as-a-Service such as VMware’s Cloud Foundry, Microsoft’s Azure or Heroku. However, the service is pay-as-you-go and deployed on demand. It includes a dashboard that functions as a fuel gauge for compute resources that shows IT pros when to spin up additional resources.

Cloud computing startup enStratus has raised $3.5 million in Series A funding to grow its business of managing all types of clouds across a common interface. El Dorado Ventures led the round with participation from Vesbridge Partners.

The long and short of enStratus’ technology is that it provides a secure platform for managing and monitoring popular public and private cloud offerings through a single interface. In theory, this means customers can utilize multiple clouds and even switch between cloud providers without having to learn the intricacies of each provider’s APIs or management consoles.

The Minneapolis-based EnStratus is similar to the more widely known RightScale service, although enStratus actually supports more clouds. It currently claims support for Amazon Web Services, AT&T Synaptic Storage, Bluelock, Cloud Central, Cloud.com, CloudSigma, EMC Atmos (e emc), Eucalyptus, Google Storage, GoGrid, Nimbula, OpenStack, Rackspace, Terremark, VMware vSphere, VMware vCloud Express and Windows Azure.