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stan mag

Neda and the Power of Viral Video | Web2.0h...Really? - 0 views

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    La video de Neda : une image, un symbole, une icone ?
stan mag

Greg Verdino: Marketing, Media & Trends: Obama's marketing man spits the truth - 0 views

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    I thought you might be interested in taking a look at the AMA's lengthy video interview with Larry in which he talks about how Team Obama leveraged new marketing channels and engaged young voters, and then goes on to answer some questions submitted by a handful of bloggers.
stan mag

The First Twitter Revolution? - By Ethan Zuckerman | Foreign Policy - 0 views

  • Tunisians got an alternative picture from Facebook, which remained uncensored through the protests, and they communicated events to the rest of the world by posting videos to YouTube and Dailymotion.
  • Not content just to filter content, last summer Tunisian authorities began "phishing" attacks on activists' Gmail and Facebook accounts
  • Tunisia has aggressively censored the Internet since 2005, blocking not just explicitly political sites, but social media sites like video-sharing service Dailymotion
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  • When the riots intensified last week, the government began arresting prominent Internet activists, including my Global Voices colleague Slim Amamou, who had broken the story of the government's password phishing.
  • But any attempt to credit a massive political shift to a single factor -- technological, economic, or otherwise -- is simply untrue. Tunisians took to the streets due to decades of frustration, not in reaction to a WikiLeaks cable, a denial-of-service attack, or a Facebook update.
stan mag

The White House - Blog Post - Transparency and Open Government - 0 views

  • phases: Brainstorming, Discussion, and Drafting.
  • weblog in a discussion phase. On June 15th, we will invite you to use a wiki
  • Regulations.gov Exchange
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    Thursday, May 21st, 2009 at 1:00 pm Transparency and Open Government Vivek Kundra, our Chief Information Officer, and Beth Noveck, Deputy Chief Technology Officer for Open Government, explain the Open Government Initiative On January 21, 2009, his first full day in office, the President issued a Memorandum on Transparency and Open Government and called for recommendations for making the Federal government more transparent, participatory, and collaborative. As Valerie Jarrett, Senior Advisor to the President says in the video below, we are proud "to announce an important next step in this historic call to action - one that will help us achieve a new foundation for our government - a foundation built on the values of transparency, accountability and responsibility." The Administration is committed to developing those recommendations in an open fashion. Consistent with the President's mandate, we want to be fully transparent in our work, participatory in soliciting your ideas and expertise, and collaborative in how we experiment together to use new tools and techniques for developing open government policy. Today we are kicking off an unprecedented process for public engagement in policymaking on the White House website. In a sea change from conventional practice, we are not asking for comments on an already-finished set of draft recommendations, but are seeking fresh ideas from you early in the process of creating recommendations. We will carefully consider your comments, suggestions, and proposals. Here's how the public engagement process will work. It will take place in 3 phases: Brainstorming, Discussion, and Drafting. Beginning today, we will have a brainstorming session for suggesting ideas for the open government recommendations. You can vote on suggested ideas or add your own. Then on June 3rd, the most compelling ideas from the brainstorming will be fleshed out on a weblog in a discussion phase. On June 15th, we will invite you to use a wiki t
Rem Palpitt

Obama's Ghana Strategy: Use New Media Tools, But Keep the Old | techPresident - 0 views

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    So the White House is taking a sensible multi-pronged approach to reaching Ghanaians. The blend includes SMS -- for both sending messages to the President and getting speech highlights -- and radio -- of both Obama's remarks and his responses to mobile messages, fleshed out with Twitter, Facebook, and live video streaming components.
Arnault Coulet

BBC launches new political website, Democracy Live - 0 views

  • ust when politicians thought that they might get some time away from the public gaze, as the electorate grows weary of MPs' expenses, a new watchdog has been born
  • Drawing on the success of political sites such as TheyWorkForYou, Democracy Live will provide a one-stop shop of political videos, with eight video streams to watch – including proceedings from Westminster and Strasbourg, as well as debates taking place in Holyrood, Cardiff and Stormont.
  • The BBC's main political blogs, with contributions from its political editor, Nick Robinson, the Europe editor, Gavin Hewitt, and home editor, Mark Easton, will be featured in a comment section. This will also offer a forum for public figures, starting with an article by the House of Commons Speaker, John Bercow, about how to rebuild trust in parliament
Arnault Coulet

YouTube - Iran: A Nation of Bloggers - Vancouver Film School (VFS) - 0 views

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    iran, a nation of bloggers
Arnault Coulet

#regionales Intéressante analyse de @rslnmag : la révolution des contenus est... - 0 views

  • chez RSLNmag.fr, on a l’impression que cette campagne des régionales 2010 marque également une évolution nette sur les sites classiques des partis, hors des dispositifs communautaires. On s’explique : c’est la première fois, nous semble-t-il, que l’on parle autant de contenus, au point que certains sites basculent du champ purement institutionnel, vers un modèle plus proche des sites d’actu ou de commentaire de l’actu.
  • « Nous gérons deux types de contenus différents : des contenus fixes, comme les pages « Adhérez », « Contactez-nous », etc, et des contenus d’actualité », explique Emile Josselin
  • Cette ressemblance avec les sites d’infos va encore un peu plus loin : elle se retrouve également dans les formats éditoriaux adoptés pour traiter l’actu chaude. « Jusqu’à présent, le site servait surtout à mettre en ligne des communiqués de presse. C’est indispensable, mais pas suffisant », poursuit Emile Josselin. La palette dans laquelle l’équipe pioche s’est nettement élargie : chats, déplacements de candidats suivis en live, ou carte : tous ces éléments sont ceux utilisés par les médias en ligne.
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  • la « carte des divisions et des erreurs de l’UMP » a, par exemple, été un carton d’audience, au-delà des reprises dans les médias. « Cette page a été vue 26.000 fois. Sur un site d’info classique, ce serait déjà considéré comme un bon score », commente Emile Josselin, ancien journaliste web de 20minutes.fr
  • « C’est vrai que le PS a réalisé un joli coup avec sa carte. Mais on y répondra  … » : à l’UMP, c’est Benoist Apparu, 39 ans, secrétaire d’Etat chargé du Logement et de l’Urbanisme, tête de liste du parti présidentiel dans la Marne, mais également secrétaire national du parti en charge « des communautés numériques », qui répond aux questions sur la stratégie web
  • Benoist Apparu reconnaît bien volontiers que le site lemouvementpopulaire.fr est d’abord « un site vitrine ». Mais, précise-t-il aussitôt, « sur ce site de marque, on veut également permettre l’expression d’un point de vue, pour les internautes : nous proposons donc régulièrement des formats interrogatifs, dans lesquels les internautes peuvent commenter. »
  • Cette différence a une explication très politique, selon le secrétaire d’Etat : « La stratégie internet ne peut pas être la même selon que l’on est dans la majorité ou dans l’opposition, juge-t-il. Quand on est le parti de gouvernement, on est avant tout dans une démarche positive. » Et quand on l’interroge sur le bon score de la carte socialiste, Benoist Apparu s’exclame : « Mais notre lipdub, c’est 1,5 millions de vues ! … »
Arnault Coulet

Fan pages for nonprofits and local institutions require care and feeding (via @palpitt) - 1 views

  • The easiest way to characterize the difference between a fan of a consumer business and one of a local institution or a nonprofit is by their degree of desired engagement.
  • The problem is that most local institutions—I’m singling out hospitals here for special attention—and nonprofits don’t do a very good job with their pages. They certainly don’t put as much care and feeding into those pages as their commercial counterparts do.
  • becoming a fan of a Facebook page is motivated by the expectation that the organization will use the page as a vehicle for keeping its fans up to date. Many hospitals, for example, host educational events for the community, but few hospitals take advantage of the “events” tab on fan pages to list those activities.
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  • Populate the Info tab with all the information your fans may want to know about your organization. Take advantage of the Events feature to let your constituents know what’s going on with your institution. Monitor what people are posting to the wall and respond wherever it’s appropriate. Let people know you’re listening and care about what they’re saying. Photos and videos are terrific ways to connect with people, particularly if you’re introducing them to real people they might encounter in their interactions with your organization.
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