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Called "Crack the Case," the mini film takes viewers on a train through snowy Siberia, challenging them to complete several tests while dodging Soviet-esque villains. ... The adventure is a simple one that concludes by directing participants to Heineken's Facebook page; the beer company launched the campaign on Thursday.

2 new options: The first is an activity stream that shows what articles your connections have liked on the platform. The other feature is called Trending, which highlights popular content in the StumbleUpon community.

it's really an image recognition tech called "clickable paper" but still cool nonetheless

chipotle is back with a show called "farmed and dangerous" which talks about the issues of industry farming

Hmmm, my call is that all these "black" phones are part of a fad, not a trend. Also if only 1 or 2% of the population has them then the NSA knows who to focus on;-)

"Originally called Pinfluencer, Piqora was one of the first companies to offer Pinterest insights before Pinterest launched an analytics tool of its own. Its other customers include Sephora, Zappos, Etsy, Z Gallerie, Orbitz, and Steve Madden. Using an image recognition-based algorithm, Piqora can surface brand-related hashtags, images, and links from the three top visual networks, where keywords aren't enough. Hashtag-tracking technology is especially important on Instagram, where Piqora says brands have seven times more hashtags than they have followers."

Facebook could get a little more nostalgic. The social network is currently testing a feature that will let users take a trip through the past, viewing the highlights of what they and their friends were up to exactly one year prior to the current date. The history feature - currently called "On This Day" - has begun appearing as a viewing option in select users' News Feeds.

I'm flagging this as it shows that it's currently possible to auto hand-off cellular service to Wifi. What happens when Wifi is faster and more pervasive since most revenue is cellular-data based?

If you haven't noticed I think this Wifi phone thing is big. Why? The remaining 30% of people with dumb phones (late majority & laggards) will want low prices and will have low data needs. This is one way the the carriers could lower their plans (just like Sprint and T-mobile are already doing).

Could Google buy small amounts of cellular capacity from the telco's (ability to do so is mandated by the FCC) and then shift the bulk of mobile communications to the web and therefore undercutting expensive mobile plans?

"Customers in the US and Canada who purchase a model from Volvo's 2015 lineup (like the new V70 seen above) will gain access to Volvo On Call, which lets you tap into tire and fuel level notifications, roadside assistance and the like, right from Volvo's iOS app."