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Greg Steen

brandflakesforbreakfast: six directors meet in a hotel... - 0 views

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    The Hotel Casa Camper in Barcelona has created a fun promotional campaign. They invited six film directors to each produce their own film in the hotel.
Simeon Spearman

Celebrities Use Interactive Videos To Help Stop Child Sex Slavery - 0 views

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    Influencer campaign for cause awareness.
Simeon Spearman

Asiajin » Kinect Driven "Ghost in the Shell" Cyberspace - 0 views

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    This Kinect driven campaign tied to the anime series Ghost in the Shell Stand Alone Complex let people experience driving a tank from the popular show.
Simeon Spearman

Groupon Purchases Pelago, As Whrrl Dissipates | ClickZ - 0 views

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    Groupon has bought out Whrrl, which will be shutdown. The idea of "Anti-Search" or "real-world serendipitous discovery" is compelling. Also, the article talks about the LivingSocial $1 Lunch campaign in D.C., which saw 27,000 vouchers purchased within 3 hours.
Simeon Spearman

General Mills Runs 'Groupon' in San Francisco, Twin Cities | ClickZ - 0 views

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    General Mills is the first CPG brand to run a daily deals campaign.
Greg Steen

an ipad ad that bleeds - 0 views

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    Another iPad ad that toys with user expectations - for an anti-fur campaign this time.
Simeon Spearman

Lacoste's 'Croc & Me' - PSFK - 0 views

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    Lacoste photo ugc campaign
Simeon Spearman

Fanta Invades University of Wisconsin Elevator - AgencySpy - 0 views

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    Fanta video campaign, like the Open Happiness stuff for Coke.
Ivy Chang

Charities Juiced By Prigat Facebook Application - 1 views

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    a campaign in Israel where people uploaded pictures of their smiles and a juicemaker would squeeze fresh juice. the user then had a chance to donate the juice to 1 of 4 non profit organizations.
Simeon Spearman

Dunkin' Donuts marries coffee and mobile via interactive ad campaign - Mobile Marketer - Advertising - 0 views

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    Mobile banner from Dunkin', not that cool, but a good write up.
Simeon Spearman

5 Creative Location-Based Campaigns for Small Businesses to Learn From - 0 views

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    Worth it for the stats on the Boloco execution in Boston with SCVNGR/LevelUp
Greg Steen

New campaign from Lee jeans - inspired by Canvas? - 0 views

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    Related link below
Greg Steen

When's Prime Time in Mobile? Same as TV - 0 views

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    Prime time in mobile is shaping up to look a lot like TV: Working stiffs turn to their phones after they've logged off their computers for the day and plopped down on the couch at home. Users surf the mobile web and apps on phones most during the early evening, between 7 p.m. and 9 p.m., and keep usage up through the night, according to a recent study from third-party ad server MediaMind. Looking at billions of mobile ad impressions across devices, carriers and operating systems, mobile ad click-through rates are also highest between 7 p.m. and midnight, with clicks reaching a peak at 8 p.m. MediaMind serves global campaigns for advertisers and agencies in all digital media, including mobile.
Ivy Chang

Doritos: The Dip Desperado Advergame | Digital Buzz Blog - 0 views

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    campaign promoting doritos
Greg Steen

Listen Up, Morons. Kenny Powers Is Now the CEO of K-Swiss - 0 views

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    Continuing its ballsy Kenny Powers campaign that started with a Funny or Die video last year, K-Swiss has now promoted Kenny to CEO of the company. And the fictional star of HBO's Eastbound & Down is filling out his management team with a group of real athletes
Ivy Chang

New Volswagen comes to life in Augmented reality ads on billboards - 0 views

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    billboards and bus shelters that come to life 
Ivy Chang

H&M taps mobile to drive in-store traffic for upcoming Versace line debut - Mobile Commerce Daily - Advertising - 2 views

  • The retailer is running mobile banner ads within Pandora to promote the new campaign. In addition to driving consumers in-store, the company is also giving away tickets to several lucky winners to go and see the Versace for H&M event in New York.
John Rich

Ad blockers gain ground as consumers say 'Enough' | Campaign US - 0 views

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    41% of millennials use ad blockers
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