Contents contributed and discussions participated by Greg Steen
Aloft - 0 views
How to Optimize Ads for Facebook - 0 views
Living Social's Looking For A New Model - 0 views
Specialisterne - 0 views
Magnum Pleasure Hunt 2 - 2 views
Keep Lil' Jonny off the streets. - 0 views
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So Mortar is an agency that wants more Twitter followers. They made this page and video to disseminate the message that Jonny, their intern, will be fired if they don't have 500 by April 20. Lame in a lot of ways, but this shows me that we could be WAAAAAY more creative in how we build our social media presence.
Why Agencies Shouldn't Fear Mobile - 0 views
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- Truthdive reports that 700,000 Droid smartphones are activated daily; - Mobile searches, according to Google, increased by 400 percent in 2011; - Digital Buzz reports that half of all Internet searches are conducted on mobile devices; - Fifty eight percent of mobile shoppers are between the ages of 18 and 34, according to Millennial Media; and, most amazingly, - Spyder Trap reports that 70 percent of mobile searches result in action within one hour.
The New Awful: Internet Explorer - 0 views
addicted to pinning (infographic) - 1 views
The Case Against Google - 0 views
Google Partners With Pandora, AdWeek, NYDN On New Paywall 'Substitute' | paidContent - 0 views
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Google (NSDQ: GOOG) is rolling out a new product, "Google Consumer Surveys," that lets publishers monetize content through "microsurveys" created by companies that want to carry out inexpensive market research. Publisher partners at launch include Pandora (NYSE: P), AdWeek, the New York Daily News, the Lima News and the Texas Tribune.
JC Penney Tries To Break Customers' Discount Addiction - 0 views
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The new pricing at J. C. Penney is intended to break that mindset, and the company is betting its turnaround on it. The store has cut prices by about 40 percent versus before the change, and rounded prices to the nearest dollar ($12, say, versus $11.95 or $11.99). After that first tier of regular prices are specials, which last a month rather than a day or a few hours. And Tier 3 is clearance items, which go on sale the first and third Friday of every month, in tandem with many paycheck cycles.
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