How Sports Teams Build Winning Facebook Apps - 0 views
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Mitchell says three main things have emerged over the past few years. First, while simply soliciting Likes for chances at a sweepstakes win was once enough to grab users' attention, that no longer flies. "Now they want an experience that's rich unto itself," he says. "They don't want to interact with this app because of a .001% of chance of winning something, but because it's fun and something they want to share." But that doesn't mean adding unnecessary layers of complication; the second thing the Movement team has found is that simple apps perform the best with fans. Especially on Facebook, where a friend's photo album or potential paramour's profile are just a click away, too much clutter without a simple call to action can kill engagement. The third key: plan for mobile, even if it means just a page letting smartphone users know the app isn't mobile compatible.
Lens-less camera, costing pennies, brings vision to the Internet of Things | Computerworld - 0 views
You Too Can Join the Internet Of Things - NYTimes.com - 0 views
5 Fresh Digital Media Trends to Watch - 0 views
The Discovery Economy: Snapette Shows You The Future Way To Shop - 0 views
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Think about how you shop for, say, new shoes. Do you head to a mall and amble in and out of several stores, browsing the racks and maybe trying on a few things before settling on one or two items to buy?
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Think about how you shop for, say, new shoes. Do you head to a mall and amble in and out of several stores, browsing the racks and maybe trying on a few things before settling on one or two items to buy?
An Easy Internet of Things Interface | MIT Technology Review - 0 views
Pinterest Helps Curate & Share Collections Of Things You love - PSFK - 0 views
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Pinterest is a new social cataloging service that is much like a cross between a Tumblr and a FFFFound. The idea is to let users curate collections of things they love and share those collections with their followers. Once you join and follow a few active people, Pinterest feels like a curated catalog and starts to look much more aesthetically pleasing than the average Tumblr dashboard.