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Ivy Chang

Would You Rather Have Klout… or Kred? - SocialTimes.com - 0 views

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    another social scoring thing called Kred measuring two things: influence and outreach
Simeon Spearman

1 Sentence | Can you explain it in one sentence? - 0 views

shared by Simeon Spearman on 01 Aug 11 - No Cached
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    Could be a good community outreach tactic
Simeon Spearman

When Bloggers Don't Follow the Script, to ConAgra's Chagrin - NYTimes.com - 0 views

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    What not to do with blogger outreach
Simeon Spearman

Digital CPG Blog » Blog Archive » Burt's Bees Creates Buzz with One-to-One So... - 0 views

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    Burt's Bees on one-to-one marketing in the beauty category
Greg Steen

Google Earth health codes (QR/2d) help disadvantaged areas communicate with world - 0 views

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    Google Earth Outreach employs satellites to read simple graphic images drawn on the ground. Image recognition software to scans the pictures for the codes, detects the location, and extracts information from the image.
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    THUMBS UP
Simeon Spearman

The Rise Of Live-Streamed Fashion Shows And Instant Shopping - PSFK - 2 views

  • Gucci will allow anyone to sign up to watch its show online, and will let viewers share live Webcam videos as though they were playing with YouTube. Alexander Wang is projecting video of its show on a “moving billboard” in Manhattan, and Betsey Johnson is showing live Web versions of the show and the backstage frenzy before it. And in the most aggressive outreach, Burberry, the British design house, will not only stream its women’s runway show live from London, but also will allow anyone with a computer and a credit card to order the merchandise as models strut in it.
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    Interesting news in the live events and instant shopping front from some upcoming Gucci and Burberry executions.
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