Young Displace Boomers at Denny's - Adrants - 0 views
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Greg Steen on 01 Apr 11"While Denny's is still doing quite well with the 50+ demo, following the debut of the brand's web series, Always Open, the restaurant chain has seen a marked increase awareness among 18 - 34 year olds according to YouGov's BrandIndex, a consumer brand perception index. Denny's has seen its Impression score rise from 6.2 to 25.4 - a number that has surpassed the score for the 50+ demo.