If you prefer Hotwired to The Economist, James Carville to David Brinkley, and Tom Peters to Peter Drucker, you will probably enjoy this book. It cheers the power of the Internet to create productive informal relationships between people.The book's primary message is "Markets are conversations." It should have been "Marketing is a conversation."Economic transactions are the exchange of information as well as economic goods and money. The authors are right to condemn the traditional tendency to focus too much on the exchange of economic goods for money. By overstating their case, the authors imply that we can safely ignore the exchange of economic goods and money. As many dot.com investors learned the hard way, dominating a particular conversational niche on the Internet does not automatically lead to success in business.As a book about marketing over the Internet, this book deserves four stars. As a book about Internet economics or information age management, it deserves none.
PR Communications: Critiquing The Cluetrain Manifesto - 2 views
Amazon.com: Customer Reviews: The Cluetrain Manifesto: The End of Business as Usual - 0 views
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The best place to find critiques are from those who have actually read it...Amazon.com reviews for the book. The reviews are 2 stars/5 stars, a group I feel provided the best insight into why the book's ideas were bad rather than just not liking the book.
Did David Carroll lose United Airlines $180m? - 2 views
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This shows what steps the company mande to try and maintain a positive image with the public by giving vouchers and paying for the damages
United Breaks Guitars - 1 views
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This is the youtube video about Dave Carroll ripping apart United Airlines, followed by several reactions of the viewers. This is helpful when answering the September 15th Linkedin post because you can see what the video is.
Ten Ways to Use Web 2.0 to Change the World via Techsoup - 0 views
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Using Web 2.0 from a nonprofit perspective
Crovitz: Egypt's Revolution by Social Media - WSJ.com - 0 views
Egyptian president steps down amidst groundbreaking digital revolution - CNN.com - 0 views
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just to remember this interesting case of the power of social media that happened earlier this year
In Case You Wondered, a Real Human Wrote This Column - 0 views
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NYTimes article about how machines can now write articles using automatic processing. Kind of unnerving how easily people can be replaced these days.
Web 2.0 in business | Coca Cola - 0 views
The cluetrain manifesto: the end of ... - Google Books - 1 views
Free: The Future of a Radical Price, (Amazon.com) - 1 views
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I'm pretty sure many of you have read this book, it was really big 2 years ago. Why can we use all social media and most of web contents without paying? There are some stuff besides advertisement. Some points are controversial, but good to understand how this "free" internet world works today.
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The author's magazine http://www.wired.com/techbiz/it/magazine/16-03/ff_free
TV Just Got A Whole Lot More Social « Hulu Blog - 0 views
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Social Media aspect of television. Now post videos on your social newsfeed of the exact point that made you laugh, or parts of policitcal debates that you don't agree with.
4 Ways Social Media is Changing Business - 0 views
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Changing from Web 1.0 to Web 2.0, and the way that marketers must change.
A Vision of Students Today - YouTube - 0 views
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An earlier version of the video I posted minutes ago. These are really good and worthwhile.
"The Visions of Students Today" 2011 Remix One (trailer) - YouTube - 2 views
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a short and interesting video highlighting "learning by living" and condemning old teaching methods. Posted by the creator of "The Machine is Us/ing Us"
Is Google Making Us Stupid? - 0 views
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With so much focus on the good of the web, this article points out how we're just skimming along the surface of knowledge these days.
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So true. But it also enables us to do so much more in such a shorter period of time. I'm on the fence.
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I guess I understand the point they make, but at the end of the day, I'd be lost without it. On the positive side, almost everything I know about technology and social media, started with a Google search. I suppose if I was a scholar of Roman history or Cultural Practices of the Yup'ik Eskimo tribe, then failing to read journals and books about these topics would be a real shortcoming. But Google and the Web are my library and primary data source given my research (and teaching) area.
"Twitter Terrorists" Could Get 30 Years in Prison - 0 views
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Authorities in Mexico are prosecuting two men for posting false tweets about a school being attacked by gunmen who also kidnapped five children. These tweets cause a lot of civil unrest to those who took them seriously, as news of the tweets spread rapidly. This shows how social media can get people in serious trouble.
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It's always surprising to hear that the people that incite these kinds of things are the ones that should be protecting the youth, not endangering them. As irresponsible as this situation is, I feel like 30 years is a little extreme.
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