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Sarah Burke

SM2: Sentiment, Tone and Emotion in Social Media - 1 views

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    One way to measure the tone of social media conversations.
Adam Calandra

Google Insight Search - 0 views

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    A Great way to track product interest overtime
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    It even lets you specify a search example: iPhone interest the past 30 days in Buffalo
Adam Calandra

iPhone Addictomatic - 0 views

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    Good site for the Social Media Monitoring Project
Victoria Rusin

10 Tips to Effective & Active Listening Skills - 0 views

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    Describes why active listening is so important and gives a list of active listening skills. M8 Q1.
Sarah Zawadzki

12 Social Media Monitoring Tools Reviewed - 5 views

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    Helpful for m7q1
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    Thank you I found this helpful for my journal.
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    Yes, this one has some good suggestions. There are a couple there, though, that I still can't figure out why anyone would use them - but then again, I'm not always that smart about this social media stuff like you young 'uns.
Victoria Rusin

Why should you care about listening skills? - 0 views

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    Helpful for M8 Q1.
Sarah Zawadzki

Top 20 social media monitoring vendors for business - 6 views

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    Helpful for Question 1 in M7 journals.
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    A rare comparison of the major monitoring & engagement services: Radian6, Lithium, Attensity360 & 17 more
Sarah Burke

Most Important Social Media Tool? Listening. - 1 views

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    M8 Q1
Julianna Wojcik

Return on Engagement - 1 views

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    Helpful for explaining the metrics that don't pertain directly to ROI
Calie Bloom

Social Media: To Measure ROI or Not to ROI? - Think customers: The 1to1 Blog - 0 views

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    KFC and their success in measuring ROI
Calie Bloom

30 Useful Social Media Monitoring Tools - tripwire magazine - 0 views

  • Receive free daily email alerts of your brand, company, CEO, marketing campaign, or on a developing news story, a competitor, or the latest on a celebrity.
  • Tweetdeck unifies Twitter, Facebook, LinkedIn, and MySpace to give you a convenient way to use and monitor social media. What’s nice is that when your keywords are referenced, you have an easy way to quickly respond without having to leave the program.
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    Helpful for M7 Q1
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