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Acclaimed as one of the most exciting books in the history of American letters, this modern epic became an instant bestseller upon publication in 1974, transforming a generation and continuing to inspire millions. A narration of a summer motorcycle trip undertaken by a father and his son, the book becomes a personal and philosophical odyssey into fundamental questions of how to live. The narrator's relationship

Urban legends, conspiracy theories, and bogus public-health scares circulate effortlessly. Meanwhile, people with important ideas--business people, teachers, politicians, journalists, and others--struggle to make their ideas "stick." Why do some ideas thrive while others die? And how do we improve the chances of worthy ideas? Educators and idea collectors Chip and Dan Heath reveal the anatomy of ideas that stick and

Lesson study is a professional development strategy that developed in Japan. Teachers study a lesson by collaboratively researching a topic and writing a research lesson. 

By Malcolm Gladwell, published Little Brown, 2000. Gladwell looks at why major changes seem to happen so suddenly. His "tipping point" is the moment when "social epidemics... take off, when they reach their critical mass...."

Rick Maupin quoted: "The nature of modern culture is such that many new ideas are constantly being introduced from a wide variety of sources, ranging from trend-setting teens and twenty-somethings in the nation's metropolitan centers to new product offerings from established corporations. Some of these achieve a measure of steady, consistent success, some fail, and some take off on an upward trajectory of exponential popularity and influence."

By David T. Conley, published by Jossey-Bass, 2005. From summary: Describes many of the problems facing ill prepared college-bound students and outlines potential actions that should enable more students to go on to postsecondary education and do well in entry-level college courses.

By Richard F. Elmore; Cambridge,MA: Harvard Education Press 2011