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Luc Viaud

Will Search Drive Mobile Ad Revenues? - Search Engine Watch (SEW) - 2 views

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    Article prenant position : comment les sites mobiles via le search vont l'emporter sur les applications
sophie mateo

Real Life, Real Users, and Real Needs: A Study and Analysis of User Queries on the Web - 0 views

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    We analyzed transaction logs containing 51,473 queries posed by 18,113 users of Excite, a major Internet search service. We provide data on: (i) sessions - changes in queries during a session, number of pages viewed, and use of relevance feedback, (ii) queries - the number of search terms, and the use of logic and modifiers, and (iii) terms - their rank/frequency distribution and the most highly used search terms. We then shift the focus of analysis from the query to the user to gain insight to the characteristic of the Web user. With these characteristics as a basis, we then conducted a failure analysis, identifying trends among user mistakes. We conclude with a summary of findings and a discussion of the implications of these finding.
Luc Viaud

6 Keys to Mobile Search Marketing Success - Search Engine Watch (SEW) - 4 views

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    Une nouvelle spécialité qui se dessine: Mobile SEO
Christel Caperan

Market share for mobile, browsers, operating systems and search engines | NetMarketShare - 1 views

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    Site avec les parts de marché des principales technologies web
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    Parts de marché au niveau mondial de l'iOS vs. android, ou google vs bing avec mise à jour régulière.
Luc Viaud

Top 10 local search insights for the moment - 1 views

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    Le local search: le nouveau "gros truc" (traduction maladroite de big thing) pour optimiser son référencement sur les moteurs de recherche, les mobiles et les réseaux sociaux
Nelly Hoppenot

Twitter Brand Pages Adding E-Commerce, Contest Features? - Search Engine Watch (#SEW) - 0 views

  • The rumored introduction of e-commerce to the Twitter platform is made more believable by the fact that co-founder and Executive Chairman Jack Dorsey is also CEO of Square, a mobile payments company.
Odile Crepy-Courau

Free SEO Software Tool & Text Browser, Search Engine Optimization Tools - SEO Browser - 0 views

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    SEO Browser is a fast, efficient, and comprehensive SEO analysis tool that can help you examine and understand the component parts of a Web page.
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    SEO Browser is a fast, efficient, and comprehensive SEO analysis tool that can help you examine and understand the component parts of a Web page.
Stéphane Chaumereuil

The Anatomy of a Search Engine - 0 views

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    Le projet de fin d'étude des fondateurs de google. On peut y trouver la formule fondatrice basée sur les probabilités totales
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    Le projet de fin d'étude des fondateurs de google. On peut y trouver la formule fondatrice basée sur les probabilités totales...
nathalie lucas-huriau

How to Successfully Create a PPC Ad | Search Engine Journal - 4 views

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    comment rendre efficace une campagne au CPC
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