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Baycrest, one of the world's leading cognitive science institutes announced today it has created a new company with MaRS, Canada's premiere innovation centre, to develop and market brain fitness products to help adults extend their memory and cognitive abilities longer in the lifespan. Baycrest will put its substantial cognitive science reputation behind a new for-profit company - Cogniciti - that will produce a suite of products, games and training protocols grounded in 20 years of aging brain research at Baycrest. Dec 2, 2009

Rocketboom Tech's Ellie Rountree speaks with Alvaro Fernandez, Founder of SharpBrains, to learn more about the neurology of our brains and cognitive training. Dec 9, 2009

Rocketboom Tech's Ellie Rountree speaks with Alvaro Fernandez, Founder of SharpBrains, to learn more about the neurology of our brains and cognitive training. Dec 9, 2009

Cognition LLP, a MaRS Tenants, is offering free legal consultations to entrepreneurs.

Brain-obsessed boomers map out new ways to navigate toward a brighter future. Cogniciti is a Toronto-based businessand was created in partnership between two non-profit organizations, Baycrest and MaRS Discovery District. This year, Cognicity will begin test marketing Memory@Work, a brain game grounded in 20 years of cognitive research and aimed at helping boomers stay in the workforce longer.

Scotiabank and Baycrest today officially announced that the Bank will become the title sponsor of the 2010 Scotiabank Pro-Am for Alzheimer's, which expands to two cities this year: Edmonton and Toronto. Earlier this month, Baycrest and Toronto innovation centre MaRS announced the launch of a new company, Cogniciti, that will develop and market brain fitness products aimed at helping adults extend their memory and cognitive abilities longer in the lifespan. Dec 9, 2009

Cogniciti, is a new for-profit company that will create and market products designed to help adults extend their memories and cognitive abilities. The Toronto-based business is a partnership between two non-profit organizations, Baycrest and the MaRS Discovery District, an organization that helps science, technology and social entrepreneurs build their companies. Memory@Work is Cogniciti's first product.

Cogniciti is a for profit company in the business of creating and marketing products designed to help adults extend their cognitive abilities longer in the lifespan. Cogiciti was launched by Baycrest and MaRS.

Baycrest is a provides healthcare for elderly patients and is the research centre for the development of innovation on aging and brain health. Mary Allen, report from IT in Canada states "Baycrest places a good deal of emphasis on collaboration - with the University of Toronto to meet research goals, with the MaRS Discovery District for commercialization of products to maintain healthy cognitive functioning."

Baycrest and MaRS launched a company, Cogniciti, that aims to develop brain fitness products based on scientific principles introduced by the Rotman team. Researchers are busy developing mental fitness products to sharpen cognition in the elderly.