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Which eCommerce platform is the best for your business - Shopify, Magento or something else? Read the tips to know how to choose the same efficiently.

Which eCommerce platform is the best for your business - Shopify, Magento or something else? Read the tips to know how to choose the same efficiently.

Your website not aligned with the business goals only leaves your prospective buyers entirely confused and clueless. Read how business alignment with website can help increase conversions and achieve goals effectively..

Your website not aligned with the business goals only leaves your prospective buyers entirely confused and clueless. Read how business alignment with website can help increase conversions and achieve goals effectively..

A lot of people want to focus on how new or old a business is, or whether or not they are debt-free. Nothing wrong with looking at those things, but it is much simpler to boil it all down into one category: Leadership. Face it. A millionaire who has no clue what he's doing can start a debt-free company and go under in 6 months. Everybody wants to get in on a start up. That can be awesome when you catch the right one, but it is way more important to consider where this company will be in 10 years, than whether they started a few months ago or a few years ago.

How to read a design proposal, as well as major warning signs.

What is a sales funnel you ask? A sales funnel acts as a sieve to direct qualified purchasers through the sales process, while filtering out less-qualified visitors along the way. At the top of a sales funnel is a mixture of qualified and unqualified prospective customers. Less-qualified purchasers drop away at each step of the sales process. The bottom of funnel, the smallest part of the funnel which contains the most qualified prospects and sales. The figure to the right is an example of a modern sales funnel that incorporates using content and social media to "fill the funnel." have outlined five imperatives that you should follow to create a successful sales funnel.

Find out how to create the best calls to action in terms of what you say, what it looks like, and where you place it, and learn from strong examples of CTAs that have worked for major websites.

Ask yourself "Why" are you in this business. One of the most powerful things you can do to ensure the success of your new business is to take the time to thoroughly understand why you are doing the business. Knowing your WHY is critical. On a sheet of paper, hand write every single reason you are doing this business. Take the top three most important reasons and dive into each of them a little bit deeper.

A great B2B website makes a way to win over your customers and clients. Follow these 6 best practices to build a user friendly website for your business.

A great B2B website makes a way to win over your customers and clients. Follow these 6 best practices to build a user friendly website for your business.

Senate deemed November 26 to be small business day this year, assisting a growing effort to support independently owned businesses. Find out how successful businesses were on this day alone in 2011.

Learn how offering a free industry report can gain you new customers, including what to call the report to get more clicks.

Many people face problems when they are establishing a new business. When business is established and starts running smoothly, another problem arises that is how to grow your business now. Business is established to provide certain services or products which are useful to people which will promote your business among them.

You might want to read that one a couple of times and REALLY let it sink in. There is NOTHING hard about MLM. In fact, it's only difficult if YOU imagine it to be. Let's dig a little deeper into why this fundamental concept is true… Have you ever been around someone who was perpetually negative, and felt like you needed a shower afterwards? On the other hand, what happens when you spend time with someone who is positive and cheery? Lifts your whole day, right?

Small businesses need a playbook for social media strategy; here's a good start.

How partnering your brand with an authentic act pays in both the long-term and short-term.

A valuable lesson in best practices for businesses when dealing with an agency that will keep your project on time, within budget, and, more importantly, at the maximum usability for your target audience.

Learn how the buttons used by Google, Facebook, and Twitter can empower your business to reach a broader audience.

Learn how to identify reputable SEO companies, and learn what things you can do yourself.