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Karl Granz

Marketing techniques for businesses & students - 1 views

www.marketing-made-simple.com

Marketing techniques students samtök vefir social media

shared by Karl Granz on 25 Nov 12 - No Cached
  • Karl Granz on 25 Nov 12
     
    Marketing made simple
Hrobjartur Arnason

'Our minds can be hijacked': the tech insiders who fear a smartphone dystopia | Technol... - 0 views

www.theguardian.com/...iction-silicon-valley-dystopia

marketing MAF social media socialnetworking

shared by Hrobjartur Arnason on 10 Oct 17 - No Cached
  • The technologies we use have turned into compulsions, if not full-fledged addictions,” Eyal writes. “It’s the impulse to check a message notification. It’s the pull to visit YouTube, Facebook, or Twitter for just a few minutes, only to find yourself still tapping and scrolling an hour later.” None of this is an accident, he writes. It is all “just as their designers intended”.
  • told his audience that they should be careful not to abuse persuasive design, and wary of crossing a line into coercion.
  • If the people who built these technologies are taking such radical steps to wean themselves free, can the rest of us reasonably be expected to exercise our free will?
  • ...4 more annotations...
  • “All of us are jacked into this system,” he says. “All of our minds can be hijacked. Our choices are not as free as we think they are.”
  • “I don’t know a more urgent problem than this,” Harris says. “It’s changing our democracy, and it’s changing our ability to have the conversations and relationships that we want with each other.” Harris
  • The techniques these companies use are not always generic: they can be algorithmically tailored to each person. An internal Facebook report leaked this year, for example, revealed that the company can identify when teens feel “insecure”, “worthless” and “need a confidence boost”. Such granular information, Harris adds, is “a perfect model of what buttons you can push in a particular person”.
  • It is the possibility of disappointment that makes it so compulsive.
  • Hrobjartur Arnason on 10 Oct 17
     
    Á meðan við reynum að læra leiðir og aðferðir til að ná athygli mögulegra þátttakenda á námskeiðin okkar eru æ fleiri sem vara við neikvæðum áhrifum félagsmiðla á athygli og vellíðan.
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