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Hrobjartur Arnason

Is Peer Input as Important as Content for Online Learning? | MindShift - 0 views

blogs.kqed.org/...as-content-for-online-learning

Marketing MAF social media

shared by Hrobjartur Arnason on 08 Oct 12 - No Cached
  • Hrobjartur Arnason on 08 Oct 12
     
    Ein af pælingunum í tengslum við markaðssetningu á vefnum er að efni sem notendur þjónustu búa til styðji við og auki viðskiptin. sjá t.c. allt efnið sem notendur Amazon búa til og gagnast svo notendum Amazon í viðskiptum sínum við fyrirtækið. Hvaða áhrif ætli efni sem nemendur menntastofnana búa til hafi fyrir markaðssetningu þeirra?
Hrobjartur Arnason

The Brand Called You | Fast Company | Business + Innovation - 2 views

www.fastcompany.com/...brand-called-you

MAF marketing

shared by Hrobjartur Arnason on 13 Oct 14 - No Cached
  • Hrobjartur Arnason on 13 Oct 14
     
    Tom Peters skrifaði bókina Brand You, þar sem hann hvatti fólk til að skoða hvað það selur, hvaða þjónustu það veitir og fyrir hvað það er þekkt, og jafnvel móta sjálft þessa "ímynd"
Hrobjartur Arnason

Aura - vefur um styrki í listageiranum - 0 views

auraarts.wordpress.com

MAF

shared by Hrobjartur Arnason on 13 Sep 12 - No Cached
  • Hrobjartur Arnason on 13 Sep 12
     
    Okkur vantar aðra sambærilega fyrir menntageirann - gæti nýst bæði nemendum, kennurum, öllum skólastigum, alþjóðafulltrúum, námsráðgjöfum, foreldrum....og og og! (Frá Guðrúnu)
Hrobjartur Arnason

TED Prize : Jaimie Oliverr: For a wish that can inspire the world » Congratul... - 0 views

www.tedprize.org/jamie-oliver

MAF passion

shared by Hrobjartur Arnason on 13 Sep 12 - No Cached
    • Hrobjartur Arnason
      Hrobjartur Arnason on 13 Sep 12
       
      Magnús nefnidi þennan fyrirlestur á staðlotunni. Þar var hann að tala um hversu stóran þátt ÁSTRÍÐA spilar í velgengni fólks. Jamie Oliver sýnir vel hversu smitandi og heillandi ástríðan getur verið. Hvað finnst þér um erindið hans? 
  • Hrobjartur Arnason on 13 Sep 12
     
    Myndband Jaimie Oliver sem Magnús nefndi. talandi um passion...
Hrobjartur Arnason

Markaðsmál á mannamáli: Ryksugan á fullu, étur alla ... - 1 views

blogg.thoranna.is/...ryksugan-fullu-etur-alla.html

marketing MAF socialnetworking social media

shared by Hrobjartur Arnason on 09 Aug 12 - No Cached
  • Hrobjartur Arnason on 09 Aug 12
     
    Þóranna Kristín segir frá því hvernig hun hagar sínum málum varðandi notkun á félagsmiðlum.
Hrobjartur Arnason

Me Inc.: the Rethink | Fast Company | Business + Innovation - 0 views

www.fastcompany.com/...me-inc-rethink

MAF marketing

shared by Hrobjartur Arnason on 13 Oct 14 - No Cached
  • Hrobjartur Arnason on 13 Oct 14
     
    Viðbrögð við upphaflegri grein Tom Peters um að einstaklingar þurfi að líta á sjálfa sig sem "vorumerki" - "Brand"
Hrobjartur Arnason

Markaðsáætlanir - 3 views

nmi.is/...a%C3%B0s%C3%A1%C3%A6tlanir.pdf

marketing MAF

shared by Hrobjartur Arnason on 16 Oct 12 - No Cached
Karl Granz liked it
  • Karl Granz on 16 Oct 12
     
    Þettaer áhugavert leiðbeinandi rit um gerð á markaðsáætlunum.
  • Hrobjartur Arnason on 11 Oct 17
     
    Leiðbeiningar um gerð markaðsáætlana frá IMPRU
Hrobjartur Arnason

'Our minds can be hijacked': the tech insiders who fear a smartphone dystopia | Technol... - 0 views

www.theguardian.com/...iction-silicon-valley-dystopia

marketing MAF social media socialnetworking

shared by Hrobjartur Arnason on 10 Oct 17 - No Cached
  • The technologies we use have turned into compulsions, if not full-fledged addictions,” Eyal writes. “It’s the impulse to check a message notification. It’s the pull to visit YouTube, Facebook, or Twitter for just a few minutes, only to find yourself still tapping and scrolling an hour later.” None of this is an accident, he writes. It is all “just as their designers intended”.
  • told his audience that they should be careful not to abuse persuasive design, and wary of crossing a line into coercion.
  • If the people who built these technologies are taking such radical steps to wean themselves free, can the rest of us reasonably be expected to exercise our free will?
  • ...4 more annotations...
  • “All of us are jacked into this system,” he says. “All of our minds can be hijacked. Our choices are not as free as we think they are.”
  • “I don’t know a more urgent problem than this,” Harris says. “It’s changing our democracy, and it’s changing our ability to have the conversations and relationships that we want with each other.” Harris
  • The techniques these companies use are not always generic: they can be algorithmically tailored to each person. An internal Facebook report leaked this year, for example, revealed that the company can identify when teens feel “insecure”, “worthless” and “need a confidence boost”. Such granular information, Harris adds, is “a perfect model of what buttons you can push in a particular person”.
  • It is the possibility of disappointment that makes it so compulsive.
  • Hrobjartur Arnason on 10 Oct 17
     
    Á meðan við reynum að læra leiðir og aðferðir til að ná athygli mögulegra þátttakenda á námskeiðin okkar eru æ fleiri sem vara við neikvæðum áhrifum félagsmiðla á athygli og vellíðan.
Hrobjartur Arnason

Seth's Blog: "Are you trying to sell me something?" - 0 views

sethgodin.typepad.com/...ying-to-sell-me-something.html

marketing MAF guru

shared by Hrobjartur Arnason on 21 Dec 17 - No Cached
  • Hrobjartur Arnason on 21 Dec 17
     
    Stutt skýring á því hvenær markaðssetning heppnast
Hrobjartur Arnason

You Are What You Tweet | The New Yorker - 0 views

www.newyorker.com/...you-are-what-you-tweet

brand marketing MAF social media socialnetworking twitter

shared by Hrobjartur Arnason on 23 Oct 17 - No Cached
  • Hrobjartur Arnason on 23 Oct 17
     
    Tengist "The brand called you"
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