"In 1999 and 2000, Comix Cafe, a manga coffee shop, as well as the Hello Kitty cafe and the Ultraman restaurant opened in Hong Kong. But they all went out of business due to a lack of repeat customers," said Alan Wan, a Hong Kong-based artist. "On the other hand, the Charlie Brown Cafe opened in 2006 and it's surviving, because they don't overemphasize the cartoon theme and ordinary people who aren't manga fanatics feel welcome."