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Joanna Zietara

Idea Lab - Becoming Screen Literate - NYTimes.com - 0 views

  • Once, long ago, culture revolved around the spoken word. The oral skills of memorization, recitation and rhetoric instilled in societies a reverence for the past, the ambiguous, the ornate and the subjective. Then, about 500 years ago, orality was overthrown by technology.
    • Lauren Trogdon
       
      The advancement of technology has changed society. We have new and better forms of communication and do not use memorization or word of mouth to share information. It all began about 500 years ago with the type writer and first telephone. Now we have mini laptops, cell phones, and PDAS.
  • We are now in the middle of a second Gutenberg shift — from book fluency to screen fluency, from literacy to visuality.
    • Lauren Trogdon
       
      -No longer read but watch -Do even need to read if you can just hear and understand -Screens everywhere planes, bathrooms, grocery stores -Invention over taking other forms of media
  • The overthrow of the book would have happened long ago but for the great user asymmetry inherent in all media. It is easier to read a book than to write one; easier to listen to a song than to compose one; easier to attend a play than to produce one. But movies in particular suffer from this user asymmetry. The intensely collaborative work needed to coddle chemically treated film and paste together its strips into movies meant that it was vastly easier to watch a movie than to make one. A Hollywood blockbuster can take a million person-hours to produce and only two hours to consume. But now, cheap and universal tools of creation (megapixel phone cameras, Photoshop, iMovie) are quickly reducing the effort needed to create moving images. To the utter bafflement of the experts who confidently claimed that viewers would never rise from their reclining passivity, tens of millions of people have in recent years spent uncountable hours making movies of their own design. Having a ready and reachable audience of potential millions helps, as does the choice of multiple modes in which to create. Because of new consumer gadgets, community training, peer encouragement and fiendishly clever software, the ease of making video now approaches the ease of writing.
    • Joanna Zietara
       
      User assymetry- for example, it takes hundreds of hours to produce a CD or a movie, but it only takes 3 minutes to listen to a song or 2 hours to watch a movie. Industries have come up with ways to reduce the time needed to produce something, by creating cheap and unviersal tools such as iMovie, Photoshop or phone cameras.
  • ...11 more annotations...
  • A Hollywood blockbuster can take a million person-hours to produce and only two hours to consume. But now, cheap and universal tools of creation (megapixel phone cameras, Photoshop, iMovie) are quickly reducing the effort needed to create moving images.
    • Lauren Trogdon
       
      -Technology is now replacing technology -Cheaper films -How far will it go? -May no longer need human actors/actresses
  • The best editors can remix video as fast as you might type.
  • TimeTube is the visual equivalent of a citation index; instead of tracking which scholarly papers cite other papers, it tracks which videos cite other videos. All of these small innovations enable a literacy of the screen.
    • Lauren Trogdon
       
      -TimeTube citation website for videos -Video is becoming so popular need citations -User-created videos some of most popular -Any one can create movie/video and put on internet
  • In classic cinematography, a film is planned out in scenes; the scenes are filmed (usually more than once); and from a surfeit of these captured scenes, a movie is assembled. Sometimes a director must go back for “pickup” shots if the final story cannot be told with the available film. With the new screen fluency enabled by digital technology, however, a movie scene is something more flexible: it is like a writer’s paragraph, constantly being revised. Scenes are not captured (as in a photo) but built up incrementally. Layers of visual and audio refinement are added over a crude outline of the motion, the mix constantly in flux, always changeable.
    • Joanna Zietara
       
      The classic way of making films would take a very long time. The film production would include a planning out of each scene and going back and forth from scene to scene. With the new screen fluency caused by the digital technology, a movie scene is considered "moer flexible". Scenes are not captured, but built up incrementally. The scenes can constantly be revised.
  • In the great hive-mind of image creation, something similar is already happening with still photographs. Every minute, thousands of photographers are uploading their latest photos on the Web site Flickr. The more than three billion photos posted to the site so far cover any subject you can imagine; I have not yet been able to stump the site with a request. Flickr offers more than 200,000 images of the Golden Gate Bridge alone. Every conceivable angle, lighting condition and point of view of the Golden Gate Bridge has been photographed and posted. If you want to use an image of the bridge in your video or movie, there is really no reason to take a new picture of this bridge. It’s been done. All you need is a really easy way to find it. Similar advances have taken place with 3D models. On Google SketchUp’s 3D Warehouse, you can find insanely detailed three-dimensional virtual models of most major building structures of the world. Need a street in San Francisco? Here’s a filmable virtual set. With powerful search and specification tools, high-resolution clips of any bridge in the world can be circulated into the common visual dictionary for reuse. Out of these ready-made “words,” a film can be assembled, mashed up from readily available parts. The rich databases of component images form a new grammar for moving images.
    • Joanna Zietara
       
      Similar advances are also occuring with 3D models and photography. Photographers can now upload thousands of their images to sites such as Flickr, and share it with others. There are 3 billion photos uploaded of Flickr as of now.
  • hyperlinks, which connect one piece of text to another
  • tags, which categorize a selected word or phrase for later sorting.
  • All these inventions (and more) permit any literate person to cut and paste ideas, annotate them with her own thoughts, link them to related ideas, search through vast libraries of work, browse subjects quickly, resequence texts, refind material, quote experts and sample bits of beloved artists. These tools, more than just reading, are the foundations of literacy.
  • Expert software can be used to identify the key frames in a film in order to maximize the effectiveness of the summary.
  • Researchers have started training computers to recognize a human face. Specialized software can rapidly inspect a photograph’s pixels searching for the signature of a face: circular eyeballs within a larger oval, shadows that verify it is spherical. Once an algorithm has identified a face, the computer could do many things with this knowledge: search for the same face elsewhere, find similar-looking faces or substitute a happier version
    • Joanna Zietara
       
      In the near future, computers will be able to recognize a human face. With this ability, a computer can then search for the same face or a substitute showing a desired emotion.
  • With our fingers we will drag objects out of films and cast them in our own movies. A click of our phone camera will capture a landscape, then display its history, which we can use to annotate the image. Text, sound, motion will continue to merge into a single intermedia as they flow through the always-on network. With the assistance of screen fluency tools we might even be able to summon up realistic fantasies spontaneously. Standing before a screen, we could create the visual image of a turquoise rose, glistening with dew, poised in a trim ruby vase, as fast as we could write these words. If we were truly screen literate, maybe even faster. And that is just the opening scene.
Linda Cranmer

Apple - 0 views

shared by Linda Cranmer on 30 Sep 09 - Cached
Steven Beck

Cloud computing - Wikipedia, the free encyclopedia - 0 views

  • Cloud computing is a paradigm of computing in which dynamically scalable and often virtualized resources are provided as a service over the Internet.[1][2] Users need not have knowledge of, expertise in, or control over the technology infrastructure in the "cloud" that supports them.[3]
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