Social Media Privacy Concerns: Trusting Beliefs and Risk Beliefs - 0 views
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sydneycoon on 19 Mar 23Koohang, Paliszkiewicz, & Goluchowski stress the importance of privacy and trust when using social media. Through their research model, social media privacy concerns, or SMPC were focused on. These SMPCs were collection, secondary usage, errors, improper access, control and awareness of trust and risk regarding users. They found that users with greater privacy concerns were less likely to trust social media platforms with their personal information. Users with higher privacy concerns also felt it more risky to disclose more personal information to the platform.